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Stage 1 
The 
Preliminary 
Round 
Team Name: Citraville 
Name of first member: Chetna Bhardwaj 
College Name: IMT-Ghaziabad 
Name of second member: Esheta Dua 
College Name: IMT-Ghaziabad
I like dancing 
Here’s a photo of me 
dancing in the rain 
Love to dance #fun 
I am good at dancing 
Watch me as I dance 
to my favorite 
numbers 
SOCIAL MEDIA
Timeline Friends 
Photos Messenger 
Groups Games
Add photos
Micro 
Blogging 
Site
Ask n 
Answer 
Connect: 
New 
Business 
Find Jobs
Video Sharing Website
SOCIAL MEDIA MARKETING – 
3C’s 
COMMERCE 
COMMUNITY 
• Generate web 
traffic, qualified 
leads and sales 
• Interacting to build 
relationships, that 
result in commerce 
• Engage and interact 
with followers and 
fans 
• Build a network 
• Build relationships 
on and offline 
CONTENT 
• Produce and Share 
Valuable Content 
• Create Content: Write 
Blogs, Produce Audio 
Interviews, Videos 
• Users come back for more 
content
TRENDING ON SOCIAL MEDIA 
INTERACTIVE CAMPAIGNS 
FACEBOOK APP 
HASHTAGS
THANK YOU

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Casia2014_Team_Citraville_IMT-G

  • 1. Stage 1 The Preliminary Round Team Name: Citraville Name of first member: Chetna Bhardwaj College Name: IMT-Ghaziabad Name of second member: Esheta Dua College Name: IMT-Ghaziabad
  • 2. I like dancing Here’s a photo of me dancing in the rain Love to dance #fun I am good at dancing Watch me as I dance to my favorite numbers SOCIAL MEDIA
  • 3. Timeline Friends Photos Messenger Groups Games
  • 6. Ask n Answer Connect: New Business Find Jobs
  • 8. SOCIAL MEDIA MARKETING – 3C’s COMMERCE COMMUNITY • Generate web traffic, qualified leads and sales • Interacting to build relationships, that result in commerce • Engage and interact with followers and fans • Build a network • Build relationships on and offline CONTENT • Produce and Share Valuable Content • Create Content: Write Blogs, Produce Audio Interviews, Videos • Users come back for more content
  • 9. TRENDING ON SOCIAL MEDIA INTERACTIVE CAMPAIGNS FACEBOOK APP HASHTAGS