My 3RD Evaluation question

1. AUDIENCEFEEDBACK
Bethan Taylor

2. MoviePoster
-- Here I collected audience feedback on
my final movie poster on what they
thought of it, some giving examples of how
I could further improve it if I were to do it
again.

3. Feedback Collected - iMessage
To get some feedback on my poster for my group’s film,
‘Stockholm Syndrome’, I asked people on my phone’s
contacts list what they thought of my poster and if there
was anything I could do to improve it. I got a micture of
comments, all saying they liked the poster, however some
of them also offered some ideas/pointers on what I could
change if I were to do it again next time. After reviewing the
feedback collected on iMessage I realised the following:
•I didn’t remove some of the boarder around the picture in
Photoshop before transferring the file to InDesign. This
meant that there was a slight white boarder around some
of our male protagonist, making my poster look less
professional.
•In the making of the billing block I didn’t realise that it
wasn’t very square looking, meaning it looked like I wasted
space on the poster, again making it look less
professional.

4. Feedback Collected - Snapchat
I also took to other platforms such as snapchat to ask
other people what they thought of my movie poster for
our film. Again I received all good feedback and some
pointers on what to do After getting the results, I also
realised that:
•In the tag line I should have said “WATCH YOUR BACK,
HE’S COMING” instead of “BACKS” as it makes it more
personal, meaning the audience can engage with the
poster like they should.
•Maybe if I change his costume slightly to something
slightly lighter to the background, it could have made
the poster more effective as he would have stood out
more.

5. Feedback Collected -
Instagram
Another social media platform I took to to get
feedback on my poster was instagram. Here I got
feedback from multiple people, some who had
good advice. The majority of the people I asked
only said that it was good, offering no advice for if I
was to do it again. However one person did and
their advice said that if I were to do it again, I could
add traces of blood via a scratch or cut to make
the audience question further about the
characteristics of the male protagonist and
possibly his personality.

6. Feedback Evidence for the
Poster

7. IndependentFilm
Magazine
-- Here I collected audience feedback on
my final independent film magazine front
cover on what they thought of it, some
giving examples of how I could also
further improve it if I were to do it again.

8. Feedback Collected - iMessage
To get feedback on my independent movie magazine advertising
our film “Stockholm Syndrome”, I took to iMessage, asking
people in my phone contact list on what they thought of my
magazine cover. Here I got mainly positive feedback as well as
some things I could do to improve it to make it more professional
looking. Some of the feedback was as follows:
•My magazine looks like a legitimate independent movie
magazine, however if I were to change it, I should make the
masthead bigger so that the brand name would stand out more
to the audience as well as fill up more space on the page.
•One person said how they liked how the sell lines hugged the
picture’s outline, making both the image and sell lines stand out.
Furthermore, they also said it looks similar to pre-existing
magazines and that I had done a good job on it.
•The last person said that the magazine looked good but if I
wanted to conform to more magazine conventions, I could have
added a button/puff to attract members of the public if they were
to buy the magazine.

9. Feedback Collected - Snapchat
Another way I got some feedback on my independent film
magazine front cover was by asking people on snapchat what
they thought of my magazine cover. Here I got a variety of
feedback, both good as well as getting some pointers for if I was
to do it again. Here they said:
•One person pointed out that the hole in between our male
protagonist’s arm looks slightly weird. However she liked how the
writing stood out amongst the rest of the magazine and how the
cover looked quite unique.
•The other person said that she liked the manipulation of the
image as it was different to what other magazines would do, thus
breaking the normal conventions of an independent film
magazine cover. She mentioned how the actors name stood out
over the image by using a different font as well it being large
compared to the rest of the magazine, allowing her and the
audience to draw their attention to the main article.

10. Feedback Collected -
Instagram
To get more feedback on my magazine, I again reached out
online via web 2.0 and on social media. I went on instagram and
asked for some feedback and again got many comments saying
that they liked it. I also got a few ideas on how I could improve it
in the future if I was to go back and edit it. Some examples are:
• One person said they liked that the masthead ‘focus’ stood out
in front of the diamond background. This is because of the drop
shadow used on the text to help it stand out and bring attention
to the masthead.
•Another said they liked that they liked the gradient as it drew
their attention to the main image. This is due to the gradient
going from dark on the outside to bright white around the edge of
the picture.
•Two people, however, said that I should add more colour to the
magazine as it would help it feel more alive.

11. Feedback Evidence for the
Poster

12. What I have learnt from my
feedback?
David Gauntlett stated that the boundaries between
consumers and producers have been blurred. This is
largely due to the easy availability of technology and
software necessary to make a video or film. As individuals,
we once were the ones who were watching and giving
feedback on existing media types, however we are now on
the other side, producing our own films and seeking
feedback on our trailers.
To conclude, through producing my ancillary tasks, I have
been able to see a clear link that shows that audience
feedback effects our final products. That their feedback
could help to further develop your idea to make it
something much better and professional as well as to
make something that would appeal to the larger audience
themselves.