12. ⺠族誌
12
as a genre, method, and theory
participant observation
the process of becoming, and from the “native” point of view
re
fl
exivity
single site > multi-sited
problem-oriented yet open-ended process
16. 16
Digital Ethnography sets out a particular type of digital
ethnography practice that takes as its starting point the
idea that digital media and technologies are part of the
everyday and more spectacular worlds that people
inhabit. It follows what media scholars have called a non-
media-centric approach to media studies by taking a non-
digital-centric approach to the digital. It also
acknowledges the intangible as a part of digital
ethnography research, precisely because it invites us to
consider the question of the ‘digital intangible’ and the
relationship between digital, sensory, atmospheric and
material elements of our worlds.
Pink et al. 2016.
Digital Ethnography.
17. Multiplicity: There is more than one way to engage with the digital
Non-digital-centric-ness: The digital is de-centred in digital ethnography
Openness: Digital ethnography is an open event
Re
fl
exivity: Digital ethnography involves re
fl
exive practice
Unorthodox: Digital ethnography requires attention to alternative forms of
communicating
數位⺠族誌的原則
Pink et al. 2016. Digital Ethnography.
19. Tom Boellstorff, 2008,
Coming of Age in Second Life.
Nardi, Bonnie. 2010. My Life
as a Night Elf Priest.
VIRTUAL
WORLDS
SOCIAL
MEDIA
SOCIAL
GROUPS
POLITICAL
ECONOMY
UBIQUITOUS
DIGITAL
POSTHUMAN
20. Tom Boellstroff, 2008,
Coming of Age in Second Life.
主題:虛擬世界有⽂化嗎?
探討虛實的社會性 virtual world, actual life:
- 本來就是 virtual beings: 語⾔、宗教等等都有其虛擬性。
- 虛擬世界與現實⼈⽣並⾮⼆分,它有⾃成⼀格的⽂化,但
也與現實相互影響交錯。
⽅法:參與觀察、訪談
章節編排致敬經典⺠族誌;抵達-歷史與理論-空間時間-⼈
觀-親密關係與社群(虛擬親屬)-政治經濟
21. Miller, Daniel. 2011. Tales
from facebook.
Gershon, Ilana. 2010.
The Breakup 2.0.
VIRTUAL
WORLDS
SOCIAL
MEDIA
SOCIAL
GROUPS
POLITICAL
ECONOMY
UBIQUITOUS
DIGITAL
POSTHUMAN
23. Kelty, Christopher M.
2008. Two bits: The
cultural significance of
free software.
Coleman, Gabriella.
2014. Hacker, hoaxer,
whistleblower, spy.
VIRTUAL
WORLDS
SOCIAL
MEDIA
SOCIAL
GROUPS
POLITICAL
ECONOMY
UBIQUITOUS
DIGITAL
POSTHUMAN
Boyer, Dominic. 2013. The
life informatic: Newsmaking
in the digital era.
24. Coleman, Gabriella.
2014. Hacker, hoaxer,
whistleblower, spy.
主題:匿名者究竟只是⼀群網路⼩⽩?還是有原則的異議
份⼦?
- the culture and politics of Lulz: corruption of LOL
- weapon of geek vs weapon of weak
⽅法:線上+線下參與觀察、訪談 (合法的範圍內)
25. Aneesh, Aneesh.
2006. Virtual
Migration.
Juris, Jeffrey S. 2008.
Networking Futures.
VIRTUAL
WORLDS
SOCIAL
MEDIA
SOCIAL
GROUPS
POLITICAL
ECONOMY
UBIQUITOUS
DIGITAL
POSTHUMAN
Irani, Lilly. 2019. Chasing
Innovation.
29. Pink, Sarah. 2012.
Situating Everyday life.
主題:⽇常⽣活的實踐與慢活⾏動主義,
- the sensory, embodied, mobile and mediated elements
of practice and place.
- 與參與者”協作”地反思家的物質與感官,並探索未來的可
能性
⽅法:訪談、錄影紀錄、導覽錄影、線上材料收集
“mobile methodologies”: video in the (re)enactment
of practices and in place-making walking tours
32. 數位⺠族誌的迷思
De Seta, Gabriele. 2020. “Three Lies of Digital Ethnography.” Anthro{dendum}.
networked
fi
eld-weaver the eager participant-lurker the expert fabricator
36. 1. Seek entry points rather than sites.
2. Consider multiple types of networks.
3. Follow, but also intercept.
4. Attend to what is indexed in interviews.
5. Incorporate uninhabitable spaces
6. Know when and where to stop.
數位⽥野作為網絡
Burrell, Jenna. 2009. “The Field Site as a Network: A strategy for locating ethnographic
research." Field Methods 21(2): 181-199.
fi
eld site as a network composed of
fi
xed and moving points including
spaces, people, and objects.
37. 修補⺠族誌
37
By patchwork ethnography, we refer to ethnographic processes and protocols
designed around short-term
fi
eld visits, using fragmentary yet rigorous data,
and other innovations that resist the
fi
xity, holism, and certainty demanded in
the publication process. Patchwork ethnography refers not to one-time, short,
instrumental trips and relationships à la consultants, but rather, to research
efforts that maintain the long-term commitments, language pro
fi
ciency,
contextual knowledge, and slow thinking that characterizes so-called
traditional
fi
eldwork, while fully attending to how changing living and working
conditions are profoundly and irrevocably changing knowledge production.
Günel, Gökçe, Saiba Varma, and Chika Watanabe. 2020. "A Manifesto for Patchwork
Ethnography." Cultural Anthropology, Fieldsights.
42. 42
1. Do No Harm
2. Be Open and Honest Regarding Your Work
3. Obtain Informed Consent and Necessary Permissions
4. Weigh Competing Ethical Obligations Due Collaborators and Affected
Parties
5. Make Your Results Accessible
6. Protect and Preserve Your Records
7. Maintain Respectful and Ethical Professional Relationships
⺠族誌倫理
AAA Statement on Ethics
43. 43
the principle of CARE
power asymmetry btw researchers and their subjects
things to consider
do ppl know your existence?
open or close environment?
what to collect: privacy, consent, and copyrights
anonymity? and to what degree?
dynamics btw online and of
fl
ine
數位⺠族誌倫理
Boellstorff, Tom, et al. 2012. Ethnography and Virtual Worlds.
47. Sarah Pink on “Doing Ethnography Remotely”
Daniel Miller on “How to Conduct an
Ethnography during Social Isolation”
video and ethnographic sensory /
ethnography as collaboration /
combined method / working with
transnational teams
C-19 closes a door but opens another /
method is something you learned not
applied / volunteer / digital materials /
ethics