A global overview for WWE wrestling. One of the best visuals I have ever seen in a teaser deck. Superb creative layout and a good amount of important marketing information within. No specific sponsorship sell here; that would come in a different deck

1. this is WWE
®

2. this is WWE
®

3. GLOBAL CORPORATE OVERVIEW
n
Over 25 years as a leading entertainment company
n
Businesses include:
Television
Pay-Per-View
Live Events
Digital Media
Mobile
VOD
Home Entertainment
On-Demand
Films
Publishing
Music
Licensed Products
Los Angeles
New York
Stamford
London
Milan
Beirut
Istanbul
Tel Aviv
Mumbai
Singapore
Tokyo
Shanghai
Seoul
WWE Headquarters
WWE Offices
Associate Offices
Miami

4. COMPANY OVERVIEW
n
145+ countries • 7 continents • 30 languages
n
8,000+ hours of content distributed each and every year
n
$135 million+ international business in fiscal 2010
n
Driven by multi-million dollar monthly production values and localization
n
Broadcasters across multi-platform in both general entertainment and sports spaces
TELEVISION PROGRAMMING
30 languages to 145+ countries
worldwide in 600 million television
households each week
PAY-PER-VIEW
Top Pay-Per-View provider
in 100+ countries
CONSUMER PRODUCTS
130+ licensees worldwide, more than
$1 billion in global retail sales in 2011
43% market share (US DVD sports category)
3.2 million DVD units shipped 2011
WWE.COM (Jan-Dec 2011)
12.7 million unique visitors/month
286 million page views/month
24.7 million video streams/month
WWE SOCIAL MEDIA
Facebook - 59+ million+ fans of our page network
Twitter - 20+ million+ followers
WWE KIDS
1.5 million readers
WWE MAGAZINE
5.2 million+ annual readers
WWE STUDIOS
8 films slated for 2010-2012
WWE MOBILE
100+ mobile operators globally mobile
content deployed in 39 countries
WWE MUSIC GROUP
Worked with Guns N' Roses, Metallica,
John Legend and many more
WWE EVENTS
2 million fans attended
321 events in 2011
SUPERSTARS
160+ Superstars, Divas
and Legends

5. Channels and Media/Broadcast Organisations
FREE TV
eTV (South Africa)
Viasat 6 (Hungary)
Televisa (Mexico)
TV Azteca (Mexico)
NT1 (France)
MARCA TV (Spain)
2x2 (Russia)
TV3 (Malaysia)
RedPat (Bolivia)
Canal 5 (Honduras)
QatarTV (Qatar)
Nessma TV (Tunisia)
ABS-CBN (Philippines)
AKTV (Philippines)
Italia 2 (Italy)
Cielo (Italy)
BTV (Lithuania)
Abu Dhabi Sports (Middle East)
Esporte Interativo (Brazil)
UCV TV (Chile)
Canal 2 (El Salvador}
Channel 5 (Singapore)
Antena Latina (Dominican Republic)
WAPA (Puerto Rico)
TeleamazonasTeve (Ecuador)
CTN (Cambodia)
TV Chosun (South Korea)
TKU, MXTV, TVS, TVK, SUN-TV, FTV, MTV, GTV, GYT, CTC, GBS (Japan)
GDTV, SXTV, SZTV, TJTV, HEBTV, JSTV, BesTV, HNETV, Joy.cn (China)
PAY TV
Sky Sports (UK)
Foxtel (Australia)
Canal Plus (France)
AB3 (France & Belgium)
J SPORTS (Japan)
QTV, STB (Ukraine)
SIC Radica (Portugal)
OSN (Middle East)
Sky Italia (Italy)
StarHub (Singapore)
Sky Deutschland (Germany)
PCTV, MVS (Mexico)
Nova Sport (Greece & Cyprus)
Fox (Philippines)
Astro (Malaysia)
SITV, PPS, Tudou.com, Youku.com (China)
Indovision (Indonesia)
FX (South Korea)
Fiji TV (Fiji)
Videoland (Taiwan)
GENERAL ENTERTAINMENT
Sky 1 (UK)
Fox 8 (Australia)
TV2 Zebra (Norway)
KBC (Kenya)
TV3 (Malaysia)
MBC (Middle East)
BTV (Bulgaria)
The Box (New Zealand)
Exa TV (Mexico)
GXT (Italy)
SCCN (Suriname)
Medcom (Panama)
FX (Latin America)
Kuwait TV (Kuwait)
Cinepolis (Mexico)
Telefonica (Spain)
Albavision (Pan-Regional)
AFN (Global)
SPORTS
Eurosport (Pan-Europe)
TrueVisions (Thailand)
One (Australia)
Ten Sports (India)
Sport 1 (Israel)
Melita Cable (Malta)
Sport TV (Portugal)
Sport.Ro (Romania)
Sport1 (Germany)
Extreme Sports Channel (Poland)
Sports Channel FJTV (China)
Abu Dhabi Sports Channel (Middle East)
The Score (Canada)
GMM Grammy (Thailand)

6. GLOBAL AUDIENCE
WWE consistently dominates the key male
dominated under 24 age group and delivers
strongly diverse audiences around the world.
Demographics %
8-17 37
18-24 23
25-34 21
35-49 14
50+ 5
Gender %
Male 74
Female 26
Source: 2011 Toluna Consumer Panel & wwe.com 15 country study

7. TV PROGRAMMING
WWE TV Series offers 52 Weekly Episodes a year
– No off season
Raw remains one of the most watched regularly
scheduled programs on cable television in the U.S.
Raw is longest running weekly episodic program in
U.S. television history with 980+ episodes
SmackDown is Friday night's #2 most watched
regularly scheduled primetime program on US
ad-supported cable
SmackDown is the third longest running weekly
program with 650+ episodes
Strong brand exposure throughout other lines of
business such as merchandising and videogames
30 minute, 1-hour and 2-hour programming lengths
are available [see table] with versions in HD or SD
- all PG Programming
Source: Nielsen Media Research, Galaxy Explorer, 12/27/10 – 3/27/11 Live+7AA Proj. (incl.
programs w/ 5+ telecasts)
Live Event Shows
Highlight Shows
Scripted Reality Reality
Classics
1hr/2hr 1hr/2hr 1hr
1hr 1hr 1hr 30min
1hr 1hr
1hr

8. PAY-PER-VIEW
WWE has pioneered the production and promotion of Pay-Per-View for over 25 years
n
12 Pay-Per-View events scheduled in 2012
n
Pay-per-view live events generate an annual average of 4+ million buys (2008-2010)
n
Pay-Per-Views bring weekly storylines to a spectacular conclusion and start new plots and rivalries
WWE pay-per-views have generated more than $2 billion in total revenue in the past 26 years
n
UK: Average 70k buys per Pay-Per-View
n
Australia: Average 11k buys per Pay-Per-View
n
Mexico: Average 10k buys per Pay-Per-View
n
Germany: Average 10k buys per Pay-Per-View
n
Italy: Average 9k buys per Pay-Per-View

9. GLOBAL PAY-PER-VIEW PARTNERS
EMEA
Asia Pacific
Latin America
Sky Italia
(Italy)
BSkyB
(UK)
Sky
Deutschland
(Germany)
Taquilla
(Spain)
ONO
(Spain)
Canal +
(France)
Orbit
Showtime
(Middle East)
e-vision
(Middle East)
Telefonica
(Spain)
VOYO
(Romania)
Sky TV
(New Zealand)
Main Event
(Australia)
Astro
(Malaysia)
Starhub
(Singapore)
SKY PerfecTV!
&
SKY PerfecTV! e2
(Japan)
Fiji TV
(Fiji)
DMM.com
(Japan)
J:COM
(Japan)
Cablevision
(Mexico)
Sky
(Mexico/LATAM)
Multimedios
(Mexico)
Cinépolis
(Mexico)
Megacable
(Mexico)
DIRECTV
(Peru, Ecuador,
Chile)
DLA
(Pan-regional)
• Events subject to change.

10. WWE ON DEMAND
WWE PRESENTS
n
The series premieres a new title from the bestselling
WWE Home Video collection each month
n
Titles in 2012 include:
- Greatest Superstars of the 21st Century
- OMG! The Top 50 Incidents In WWE History
- Randy Orton: The Evolution of a Predator
- The Ladder Match 2: Crash and Burn
- Shawn Michaels vs. Bret Hart: WWE's Greatest Rivalries
- Stone Cold Steve Austin
- Best of King of the Ring
- Best PPV Matches of 2011
- Best of Raw & SmackDown 2011
- Epic Journey of The Rock
- Edge: You Think You Know Me?
- WCW Clash of the Champions

11. WWE ONLINE
Local language websites / Online Ad Sales Partners
Austria (sevenload) Luxembourg (sevenload)
Australia (Ad2One) Portugal (Sapo)
Belgium (sevenload) Spain (Telefonica)
France (sevenload) Switzerland (sevenload)
Germany (sevenload) United Kingdom (Burst Media)
India (Sify) United Kingdom (Collective)
China (Tudou) Japan (Yoshimoto Creative Agency)
Middle East (MBC) Russia (TVigle)
Recent re-launch of wwe.com
n
Extensive video library tapping into the classic moments of the WWE history and of the present
n
Depth of content ranging from WWE Superstar profiles, exclusive stories and programme updates and news
WWE.COM worldwide (Jan-Dec 2011)
n
2.7 million unique visitors/month
n
286 million page views/month
n
24.7 million video streams/month

12. WWE MOBILE
n
Currently deployed in over 39 countries including:
WWE CONTENT
Video
50+ videos per month (exclusive to mobile content) including:
n
Program highlights
n
Interviews
n
Entrance videos
n
Divas
Ringtones & Wallpapers
n
Wallpapers – updated monthly
n
Ringtones and Voicetones – updated as created
Ireland
Italy
Japan
Luxembourg
Malaysia
Mexico
New Zealand
Portugal
Singapore
South Africa
Spain
Switzerland
UK
Australia
Austria
Belgium
Brunei
France
Germany
India

13. WWE SOCIAL MEDIA
n
WWE Universe members extend from popular social networking
sites such as Facebook, Twitter and YouTube
n
WWE.com hosts weekly live chats during RAW, WWE NXT and
Pay-Per-View events
n
59+ million Facebook fans with official WWE pages in 30+ countries
including Australia, Brazil, Deutschland, India, Mexico, UK and Japan
n
20+ million Twitter followers with official WWE accounts in 7 countries
including Germany, France, India, Japan, Spain

14. 2 million fans attended 321 events in 2011, including 80
international events across 13 tours and 22 countries:
WrestleMania XXVII grossed $6.6 million, with 71,617
in attendance. Fans from all 50 US states and over 30
countries set a new record for the highest grossing and
attended event at the Georgia Dome, Atlanta Georgia.
United Kingdom
France
Germany
Belgium
Luxembourg
Switzerland
Austria
Italy
Qatar
Poland
Romania
Spain
Turkey
Ecuador
Mexico
Costa Rica
Australia
New Zealand
Japan
China
LIVE EVENTS

15. CONSUMER PRODUCTS
n
More than $1 billion in global retail sales of WWE licensed products in 2011
n
130+ licensees distributing products in over 85 countries
n
Licensing and retail programs operational in 30+ countries globally
n
Retail partners include Wal-Mart, TRU, Target, K-Mart, Asda,
Carrefour, and Bodega Aurrera
n
Long term global partners: Mattel, THQ, Topps
HOME ENTERTAINMENT
n
More than 250 DVD and Blu-ray titles released to date in
more than 25 countries
n
32 titles released in 2011, approximately 3.2 million units shipped
n
WWE owns 16 of the Top 25 sports DVDs for 2011
n
Titles distributed internationally in:
United Kingdom
Ireland
France
Germany
Belgium
Austria
Canada
Portugal
Italy
Holland
Spain
Mexico
Greece
India
Australia
Singapore
Thailand
New Zealand
Japan
Malaysia & Brunei
Philippines
South Africa
Middle East

16. n
Based in Los Angeles, California, WWE Studios focuses on
the creation of a diverse mix of filmed entertainment
n
Genre driven titles – across drama, comedy and action
n
Eight new films to be produced and released within 3 years
• Limited theatrical engagements in key markets
• National promotional campaign
• Shortened windows across theatrical, DVD, VOD and Pay TV
• Pay-Per-View , Pay TV and Free to Air roll out
n
Eight week marketing campaigns leveraging existing TV,
Digital, Live Events, Retail and Licensing Relationships
Bending The Rules
(Edge, Jamie Kennedy, Alicia Witt, Jennifer Esposito)
A New Orleans assistant district attorney teams up with the cop
(WWE Superstar Edge) he recently failed to prosecute to not
only discover who’s trying to kill him, but to also find his father's
most prized possession: a recently stolen, fully restored, 1956
Studebaker Goldenhawk.
Theatrical release: Mar 9, 2012 • Home video release: Q2 2012
1st PayTVWindow: Q2 2012
The Chaperone
(Triple H, Kevin Corrigan,
Ariel Winter)
While attempting to rekindle the
relationship with his teenage
daughter by chaperoning her
class trip to New Orleans, an
ex-con (WWE Superstar Triple H) is
chased down by his former bank-
robbing crew who believe he stole
the money from their latest heist.
Theatrical release: Feb 18, 2011
Home video release: Mar 8, 2011
1st PayTVWindow: August 18, 2011
Knucklehead
(Big Show, Mark Feuerstein,
Dennis Farina, Melora Hardin)
After incurring a large debt with
a criminal ringleader, a fight
promoter recruits/cons a gentle
giant (WWE Superstar The Big
Show), who has spent his entire
life in an orphanage, to enter
mixed martial arts competitions
for money in the hopes of getting
out of debt.
Theatrical release: Oct 22, 2010
Home video release: Nov 9, 2010
1st PayTVWindow: May 9, 2011
Legendary
(John Cena, Patricia Clarkson,
Danny Glover)
Ten years after the death of his
father, a 15-year-old boy with no
natural athletic prowess joins
his high school wrestling team
in order to repair his mother and
older brother's (WWE Superstar
John Cena) estranged relationship.
Theatrical release: Sept 10, 2010
Home video release: Sept 28, 2010
1st PayTVWindow: March 28, 2011
The Reunion
(John Cena, Ethan Embry, Amy Smart)
In an attempt to rejuvenate a family bond, three brothers
who haven’t seen are talked to each other in years, team up
in an action packed adventure in the hopes of saving a
kidnapped millionaire being held in Mexico.
Theatrical release: Oct 21, 2011 • Home video release: Nov 8, 2011
1st PayTVWindow: April 21, 2012
Inside Out
(Triple H, Michael Rappaport,
Parker Posey, Bruce Dern)
Recently released from prison, an
ex-con (WWE Superstar Triple H)
determined to make a new life for
himself, scrambles to protect his
long lost love and the daughter he
never knew he had after his best
friend accidentally kills someone.
Theatrical release: Sept 9, 2011 • Home
video release: Sept 27, 2011
1st PayTVWindow: March 9, 2012
That’s What I Am
(Randy Orton, Ed Harris, Amy
Madigan, Chase Ellison)
That’s What I Am - A coming of
age story set in the mid-sixties. A
twelve year old boy quickly learns
what it means to be tolerant
and to accept someone for who
they are after his favorite English
teacher pairs him up with the
schools biggest outcast.
Theatrical release: April 29, 2011
Home video release: May 17, 2011
1st PayTVWindow: October 29, 2011
Barricade
(Eric McCormack)
Stuck in a mountain cabin in the
middle of a terrible snow storm,
a man does whatever he can to
protect his two young children
from the ghost of his recently
deceased wife determined to take
them away.
Theatrical release: Q3 2012
Home video release: TBC
1st PayTVWindow: TBC
WWE STUDIOS

17. WWE Corporate Social Responsibility
n
WWE firmly believes in giving back to the global communities that it reaches. Using the success
and popularity of WWE Superstars and Divas, and working with respected non-profit organizations
and youth associations across the world, WWE positively impacts communities through a portfolio
of Corporate Social Responsibility programs.
International Corporate Social Responsibility Programs
n
WWE & Make a Wish: WWE has worked with the ‘Make-A-Wish’
Foundation for more than 20 years and granted thousands of wishes
to children across the world.
n
WWE Promoting Literacy: WWE has helped thousands of children
to improve their reading and writing skills by making the WWE Superstars
and Divas positive reading role models.
n
WWE ‘be a STAR’: ‘be a STAR’, which stands for Show Tolerance And
Respect, is WWE’s global anti-bullying program. The mission of ‘be a STAR’
is to ensure a positive and equitable social environment, beginning with
grassroots education and awareness campaigns.
n
WWE Community Champions: The WWE Community Champions
program encourages and incentivizes WWE fans to get involved in helping
others in their own communities through youth volunteerism.

18. n
Advertising and Creative:
Asset library
Key Art (ads, posters, flyers, POS etc)
Web banners & emailers
Logos
Talent Images
Co-operative marketing campaigns
Radio spots
Prize packs
Premiums
Call centre tele messaging, on-hold
and bill messages
n
Television:
Custom promos (15, 30, 45 & 60 seconds)
Customized Superstar Messages
Television integration and advertising
Remote control instructional video
n
Digital
Web materials (photos, banners, logos)
WWE produced emails to the
WWE database
SMS exploitation and promotions
n
Publicity:
Talent promotional visits
Talent interview opportunities
PR collaboration and support
Marketing Support
WWE IN THE MEDIA
around the world

19. CONTACT INFORMATION
Europe, Middle East & Africa
Adam Cox
adam.cox@wwecorp.com
WWE (International) Ltd
5 Jubilee Place
London SW3 3TD
United Kingdom
Tel: +44 20 7349 1740
Turkey
Emre Mumcuoglu
emre.mumcuoglu@wwecorp.com
WWE Turkey
Hacı Osman Bayırı, No: 65
Sarıyer 34453, Istanbul, Turkey
Tel: +90 212 363 0404
Mob: +90 532 434 8337
Latin America
Emilio Revelo
emilio.revelo@wwecorp.com
WWE
601 Brickell Key Drive
Suite 102, Miami, FL 33131
Tel: +1 203 350 1321
Mob: +1 203 554 8775
India
Rukn Kizilbash
rukn.kizilbash@wwecorp.com
WWE India
Mumbai, Bandra Kurla Complex - Platina
9th Floor, Platina, G Block, Plot C 59
Bandra Kurla Complex
Mumbai 400 051, India
Tel: + 91 22 39530884
Asia-Pacific
(SEA, Australia, and NZ)
Augustine Tan
augustine.tan@wwecorp.com
10 Ubi Crescent, 04-78 Ubi Techpark
Singapore, 408564
Tel: +65 6747 5651
Japan
Kanta Nishizumi
kanta.nishizumi@wwecorp.com
WWE Japan
Dogenzaka Imai Bldg., 3F
1-19-12 Dogenzaka, Shibuya-ku
Tokyo 150-0043, JAPAN
Tel: +813 5456 6050
China (China and HK)
Shi Bin
bin.shi@wwecorp.com
WWE China
RM 1525, Level 15, One Corporate Avenue
222 Hubin Road, Luwan District
Shanghai 200021, PR China
Tel: +86 21 61221271
Korea
Sarah Kim
sarah.kim@wwecorp.com
WWE Korea
26-16, Hapjeong-Dong
Mapo-Gu Seoul, Korea
Tel: 82-1-1333-0750
WWE Corporate Headquarters
Thomas Sitrin
thomas.sitrin@wwecorp.com
WWE
1241 East Main Street
Stamford CT 06902, USA
Tel: +1 203 352 8600
WWE.COM Monthly Averages
Rank Country Visits Page Views
1 United States 8,397,001 93,013,147 4,545,392
2 United Kingdom 1,780,686 18,735,213 952,425
3 Canada 1,081,821 13,596,256 526,057
4 France* 809,446 5,868,233 303,806
5 India 677,700 7,797,628 442,988
6 Germany* 656,436 4,795,076 252,193
7 Mexico 504,297 6,831,171 288,820
8 Australia 496,928 6,925,127 243,864
9 Saudi Arabia 473,026 6,743,076 215,348
10 Poland* 467,240 2,267,160 127,848
11 Philippines 454,206 6,223,255 217,845
12 Egypt 339,926 4,005,060 158,245
13 Pakistan 322,501 3,262,603 183,388
14 Brazil 270,331 3,393,994 110,859
15 Italy 265,700 3,579,839 133,466
16 Singapore 210,781 2,678,626 108,208
17 UAE 203,568 3,211,604 95,231
18 Turkey 199,654 3,086,146 106,915
19 Malaysia 186,614 2,058,260 100,999
20 Israel 171,815 2,242,878 60,842
Monthy
Unique
Visitors
Rank Country Visits Page Views
21 Romania 170,480 2,369,615 51,170
22 Ukraine 158,754 2,014,460 46,654
23 Chile 149,103 1,984,544 60,047
24 Peru 146,586 2,077,330 85,214
25 Spain 138,710 1,431,590 72,819
26 Netherlands 130,484 1,550,975 53,423
27 Ecuador 128,534 1,931,851 66,485
28 New Zealand 123,572 1,850,075 53,593
29 Ireland 123,004 1,436,385 59,199
30 Portugal 120,624 1,644,478 53,096
31 Thailand 104,676 1,378,537 51,204
32 Colombia 102,835 1,620,309 51,952
33 Vietnam 98,372 1,771,477 56,939
34 Russian Federation 94,455 985,861 30,236
35 Jordan 93,873 1,424,422 43,961
36 Greece 90,168 1,087,404 32,193
37 Puerto Rico 88,239 1,257,109 43,122
38 Bulgaria 85,962 968,750 24,732
39 South Africa 82,189 1,084,229 47,219
40 Taiwan 81,344 1,051,481 40,532
Monthy
Unique
Visitors
Source: Omniture Catalyst Jan -Dec 2011
* Source: Sevenload Omniture Catalyst July-Dec 2011

20. CONTACT INFORMATION
WWE International Media Enquiries
Henry Jacob
henry.jacob@wwecorp.com
WWE (International) Ltd.
5 Jubilee Place
London, SW3 3TD
United Kingdom
Tel: + 44 (0) 20 7349 1744
WWE.COM Monthly Averages
Rank Country Visits Page Views
1 United States 8,397,001 93,013,147 4,545,392
2 United Kingdom 1,780,686 18,735,213 952,425
3 Canada 1,081,821 13,596,256 526,057
4 France* 809,446 5,868,233 303,806
5 India 677,700 7,797,628 442,988
6 Germany* 656,436 4,795,076 252,193
7 Mexico 504,297 6,831,171 288,820
8 Australia 496,928 6,925,127 243,864
9 Saudi Arabia 473,026 6,743,076 215,348
10 Poland* 467,240 2,267,160 127,848
11 Philippines 454,206 6,223,255 217,845
12 Egypt 339,926 4,005,060 158,245
13 Pakistan 322,501 3,262,603 183,388
14 Brazil 270,331 3,393,994 110,859
15 Italy 265,700 3,579,839 133,466
16 Singapore 210,781 2,678,626 108,208
17 UAE 203,568 3,211,604 95,231
18 Turkey 199,654 3,086,146 106,915
19 Malaysia 186,614 2,058,260 100,999
20 Israel 171,815 2,242,878 60,842
Monthy
Unique
Visitors
Monthy
Unique
Visitors
Source: Omniture Catalyst Jan -Dec 2011
* Source: Sevenload Omniture Catalyst July-Dec 2011
Rank Country Visits Page Views
21 Romania 170,480 2,369,615 51,170
22 Ukraine 158,754 2,014,460 46,654
23 Chile 149,103 1,984,544 60,047
24 Peru 146,586 2,077,330 85,214
25 Spain 138,710 1,431,590 72,819
26 Netherlands 130,484 1,550,975 53,423
27 Ecuador 128,534 1,931,851 66,485
28 New Zealand 123,572 1,850,075 53,593
29 Ireland 123,004 1,436,385 59,199
30 Portugal 120,624 1,644,478 53,096
31 Thailand 104,676 1,378,537 51,204
32 Colombia 102,835 1,620,309 51,952
33 Vietnam 98,372 1,771,477 56,939
34 Russian Federation 94,455 985,861 30,236
35 Jordan 93,873 1,424,422 43,961
36 Greece 90,168 1,087,404 32,193
37 Puerto Rico 88,239 1,257,109 43,122
38 Bulgaria 85,962 968,750 24,732
39 South Africa 82,189 1,084,229 47,219
40 Taiwan 81,344 1,051,481 40,532

21. WWE®
TM & © 2012 WWE. All Rights Reserved.
Quarter 2 - 2012

22. TM & © 2012 WWE. All Rights Reserved.
Quarter 2 - 2012