This document discusses trends in scripted television series and their reflection of society. It notes that scripted series are very popular, with local series attracting high viewership in many countries. Recent hit series have tackled social and political issues or portrayed family and human relationships. Biopics and dramedies are growing genres. Adaptations are also on the rise in Europe. The analysis suggests scripted series are increasingly addressing questions of responsibility and providing unique perspectives on contemporary society issues.

1. Jacques Balducci
International Sales Director
Scripted Series : a reflection of our society
Abstract

2. Source: Eurodata TV Worldwide / Relevant Partners - All rights reserved 2
Eurodata TV Worldwide: a multidimensional expertise
A BUSINESS
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ACCESS TO A
UNIQUE
VOLUME OF TV
DATA
3.7 BILLION+
POTENTIAL VIEWERS
100+
TERRITORIES
7,000+
CHANNELS
LONG-LASTING
RELATIONSHIPS
WITH WORLD
MEASUREMENT
INSTITUTES

3. THEMATIC
AD-HOC Tailor Made Services
Sources
T H E M A T I C
Sport Report Entertainment Report
Scripted Series ReportKids TV Report
Young Adult Report
C R O S S
S E C T O R
International
TV trends Multiscreen
One TV Year
In The World
3

4. What’s hot ?
Society issues in series
Scripted series consumption on TV
Summary
What will tomorrow be made of ?
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5. Scripted series consumption on TV
1

6. Semi-national Co-production
6%
Imported
30%National
65%
Local series win viewers’ heart
Methodology: Figures based on Scripted Series Report 2015: Sept2014-Jun2015 / Prime time / Main channels only / Countries: Denmark, France, Germany, Israel, Italy, Netherlands, South Korea,
Spain, Sweden, Turkey, United Kingdom, USA Networks, Venezuela. Each country has the same weight and each channel is weighted depending on its audience and volume.
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved 6
Scripted series
viewing in
prime time
Scripted series consumption on TV
100% 100%100% 100%
South Korea Turkey
% Hours % Viewing
87% 87%89%
67%
Venezuela Sweden
% Hours % Viewing

7. Source: Based on the 10 best performing programs in 2015 – 78 territories – OTVY in the world 2016
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
Scripted series consumption on TV
New series top the 2015 rankings
NEW
SERIES34%in the Top 10 of 78 territories
Rodina (Hatufim adaptation)
#10#2 #3
Uzalo TV
#1 11.2 m / 65.1% shr (SABC1)
5.7 m / 22.3% shr (FOX TV)
6.3 m / 26.5% shr (Rossiya 1)
1.4 m / 64.3% shr (NRK1)
#2 1.7 m / 33.5% shr (TVI)
Television
Surec Film AB Svensk Filmindustri / NRK Twentieth Century Fox Television
Distribution
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8. What’s hot ?
2

9. What’s hot ?
Making history
9Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
OTHER UPCOMING: The Black 22s (USA)…
Biopics
Bodo
Telewizja Polska S.A.
Global Screen
Rivals Forever :
The Sneaker Battle
Luisa Spagnoli
Rai Fiction
+39.3% shr vs
prime 4+ (TVP1)
+54.9% shr vs
prime 4+ (Rai 1)

10. Ex-onnelliset
Dionysos Films
What’s hot ?
Dramedies to picture family and people bond
10Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
OTHER UPCOMING: Wanderlust (UK), Bonusfamiljen (Sweden)…
Family
Tetra Media Fiction/ La Pépinière
Irresponsable800 Words
All3Media International
Non dirlo al mio capo
Lux Vide / Rai Fiction
This is us
20th Century Fox TV
The Durrells
BBC Worldwide
+78.9% shr vs
prime 0+ (Seven)
+64.7% shr vs
prime 4+ (ITV)
+45% shr Premiere
vs prime 10+ (MTV3)

11. Society issues in series
3

12. Society issues in series
People facing their issues in nowadays society
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
SVT / Film Väst
#Hashtag
Lâcher prise
Encore Television
OTHER UPCOMING: WhenWe Rise (ABC), The House (Arte)
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Kiara
Côte Ouest Audiovisuel
Boomerang
Encore Television / Contenu QMI
+45.8% shr vs
prime 2+ (TVA)

13. What will tomorrow be made of ?
4

14. What will tomorrow be made of ?
The rise of adaptations in Europe
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Euope includes: Denmark, France, Germany, Israel, Italy, Netherlands, Poland, Spain, Sweden, Turkey, United Kingdom – World: + Argentina, Australia, Brazil, China, Egypt, Japan, South Korea,
United States – Same scope of channels – Only originals and adaptations taken into account
Source: Eurodata TV Worldwide / Relevant partners – All rights reserved
Countries that inspire Europe in 2015-2016
4% 5%5%
11%
% of adaptations among new
launches
Sept12-Jun13 Sept15-Jun16
A lot of upcoming adaptations in…

15. Key learnings
Social, political, economical issues influence this creation
The question of responsibility is at stake
Collective or individual responsibility to show a unique point of view of our
contemporary society
Europe: home of a booming original creation
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16. Thank you for your attention!
Jacques Balducci
International Sales Director
jbalducci@eurodatatv.com
+33 1 47 58 94 34
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