The document outlines a marketing campaign to sell beach towels at Dartmouth High School between April 27th and May 8th. It includes plans to promote the towels through morning announcements, lunchtime slides, flyers around the school and local businesses, social media groups, ads in the school newspaper and on the school website, a promotional video, and selling at school sporting events and local beaches. The goal is to divide marketing duties among class members and maximize visibility of the towel sale within the school and local community.