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1. Assignment Solutions, Case study Answer sheets
Project Report and Thesis contact
aravind.banakar@gmail.com
www.mbacasestudyanswers.com
ARAVIND – 09901366442 – 09902787224
Business Communication
Case Studies
CASE STUDY (20 Marks)
A SnapComms quiz containing two or more questions was sent out as a
follow up to IQ Direct to test for understanding of each bulletin’s content.
(The control group was asked the same questions by email, but there were
too few responses from those employees to yield any significant data). Not
only did employees score full marks in 7495% of cases, but the Internal
Communications team was also pleasantly surprised to find that staff
enjoyed taking thequizzes. They had assumed that employees wouldn’t like
completing them asit would remind them of being in school. What actually
transpired wasthat stafffelt better equipped todo their jobs. “SnapComms
is brief, exactly to the point and simple to understand...the quiz is also
helpful as it shows how much we understood after answering the
questions.” Pilot group employee. Throughout the pilot, the Internal
Communications team consistently assessed the extent to which employee
behavior had been influenced by the content of the messages delivered
tothem. The pilot team looked at four different proceduresrelating to those
messages and conducted pre and post pilot surveys. While there were
significantincreasesinthe level of readership, understanding of messages,
satisfaction with amount of content and ease of use of the knowledge

2. management system, they discovered that there was a much smaller
improvement in how employees rated the messages in terms of helping
them to do their job and that more work needed to be done to align the
content of the message to the nature of customers’ calls.
Answer the following question.
Q1. How employee’s behavior was influenced by the contents of
messages delivered to them. Explain.
Q2. How the staff felt better equipped to do their jobs. Discuss,
CASE STUDY (20 Marks)
Many Google Apps enterprise users out there are scratching their heads
about using Google+. “How can I use this in my organization?” “Is it
securing enough for internal communication?” Or simply, “What is
Google+?” Sincethisis a hot topic among our clients, it is worth reviewing
Google+ Best Practicesas well as Domain Security Considerations to see if
it is a good fit for your organizationand culture. Let’s start out with some of
the Google+ basics. We think of Google+, not as another version of
Facebook where people are posting status updates like what they ate for
breakfast, but asa virtualmeeting place, where colleagues can share ideas,
info, and collaborateinreal time or on their own time, ultimately bringing
people together to share knowledge. And we all know that two (or more)
heads are better than one! On Plus, companies and users can create their
profiles to introduce themselves to colleagues they may not have met yet,
follow others who provide interesting content in their industry or just
interesting content in general. Associates can “hang out” on a video

3. conference, while sharing screens or Google Docs, and even chat back and
forth. The cool thing here is that Plus is integrated into the Google Apps
world that users arealready familiar with, and it continuesto become more
and moreintegrated with theGA user experience, it’s not just another tool.
And did I mentionit is fun? Now, before we get to the fun stuff, let’s review
a few things from the domain security perspective. First of all, it is
important tonotethat Google+ is platform with public facing capabilities.
We usually hear from our customersthat they have a lot of concern around
the fact that Google+ is not a company only platform. This can be a
showstopper for many organizations. However, it may be helpful to think
about thisconcernmuch like those of any other social media or messaging
platform. The samerisks for publishing internal content to the public exist
whether the user accidentallysends an internal email to the wrong person,
tweetsabout something internal, or posts about it in Facebook, as exist in
Google+ today. So using Plus, in fact, is no different from using the other
tools, thereare risks, but thecompanycan do many things to prepare their
users and preventing these risks from happening.
Answer the following question.
Q1. What is Google+? Discuss its importance in internal
communications.
Q2. Give your comments on “Google+ is not a company only
platform”
CASE STUDY (20 Marks)
Sushma works in Infosoft solution pvt ;td. She works there as a project
leader. Occasionally her job demands coming early for her duties or stay

4. late till evening hours. Once she was handling two projects simultaneously
and on one such day she had convened a meeting with her team members
regarding project delivery. She had called her team members at 0800
hours. Sushma is a disciplinarian and generally she follows duty timings
strictly. Discipline starts with me, was her firm principle. She had made a
habit of coming five minutes early at least. However on that day she could
not make at the scheduled meeting time of 0800 hours and she was
worried that her reputationcould be at stake. Timewas 0805 hours and she
reached main gate of her company. Hurriedly she swiped her card and
rushed towardsboard room. That timefew housemen were doing cleaning.
One of the housemen had spread soap solution on the floor. Unaware of
what is on the floor, she continued torush to the board room. The floor was
madeof marbles and soap solution was sprinkled over it. Sushma could not
control her balance on the slippery floor and fell down. Slippery floor
dragged her a couple of feet further. The impact was so strong that she
wailed loudly. Her team members rushed to help her. Somehow she could
get up and she was taken to the hospital. It was discovered that her hip
bone was broken. As a result, she was immobile for about two months
because of the injury. Later in investigation, it was revealed that the
housemen who was cleaning the floor has not put the sign board
“CAUTION: FLOOR is WET.
Answer the following question.
Q1. What was the major cause of the accident?
Q2. What would happen to sushma’s reputation after the
incident?

5. CASE STUDY (20 Marks)
CASE STUDY
Answer the following question.
Q1. Design a creative letter head for your institute. Create a logo
on your own.
Q2. A college library intends to buy display boards and racks.
Draft a letter by the college principal,asking for quotations form
ruby displays ltd.
Q3. Make a synopsis to be submitted to your college on the topic
“perception of youth towards politics”
Q4. Prepare a set of arguments on reservation for OBCs: a boon
or bane for the country.
Assignment Solutions, Case study Answer sheets
Project Report and Thesis contact
aravind.banakar@gmail.com
www.mbacasestudyanswers.com
ARAVIND – 09901366442 – 09902787224