Mengyang Yu Senior Seminar 4501 TUCC Section To: “File” From: “Mengyang Yu” Date: “11/4/2015” Subject: Issues related to the upcoming revenue recognition standard In May 2014, the FSAB provided upcoming revenue recognition for the public. The upcoming revenue recognition required that all business entities (public, private, and non-profit) implement this new standard on January 1, 2017(AICPA, 2014). This paper will identify the issues related to the new standards in the media industry. Under the upcoming revenue recognition standards, the FSAB provided a new definition of customer and contract. In the media and entertainment industry, the current U.S GAAP addressed both special concepts and timing issues; however, the new revenue recognition only solves licenses’ right to access and right to use. Under the new treatment, the contract requires that licensor will undertake activities that significantly affect the intellectual property (ASC 606-10-55-60a). The licensor’s activities directly expose the licensees, and the licensor’s activities do not transfer good or services to customers (606-10-55-60b-c). For example, the 76ers provide the logo to a manufacture for selling clothes and accessories. This activity shall be defined as a contract because: (1) the 76ers play games to increase the team’s fame. (2) The basketball team’s fan-base influences the clothing’s selling price and volume. (3) The 76ers did not transfer goods or services to licensees. Another example is that a music recording company signed a contract with an online music store three years ago, and the music recording company did not have any activities with online store in the future. In this case, the music recording company gave the online music store the right to use the music, and the activity has positive or negative effects on the online store. Moreover, the activities performed by the licensor do not result in the transfer good or services. When intellectual property has no future use, the company transferred licenses at a point in time. If the license continues to be used in the future, the license will transfer to the customers over time. The two examples above clarify when media licenses were transferred. (1) Three years ago, the license of music recording transferred to the online store with no future activities. In this situation, the license is transferred at a point in time (three years ago). (2) The sports logo transfers to the fashion entity with fixed-fee and a sales royalty. This license continually transfers over time because sales-royalty changes based on the sports performance. Overall, FASB will eliminate special industry treatments because the new standards improve consistency and comparability. Also, the upcoming revenue recognition will easy for auditor test and more globalization than the current one. Time value of money incorporated into the new revenue recognition will affect on the unearned revenue and leverage. When unearned revenue increas ...

1. Mengyang Yu
Senior Seminar 4501 TUCC Section
To: “File”
From: “Mengyang Yu”
Date: “11/4/2015”
Subject: Issues related to the upcoming revenue
recognition standard
In May 2014, the FSAB provided upcoming revenue recognition
for the public. The upcoming revenue recognition required that
all business entities (public, private, and non-profit) implement
this new standard on January 1, 2017(AICPA, 2014). This paper
will identify the issues related to the new standards in the media
industry.
Under the upcoming revenue recognition standards, the FSAB
provided a new definition of customer and contract. In the
media and entertainment industry, the current U.S GAAP
addressed both special concepts and timing issues; however, the
new revenue recognition only solves licenses’ right to access
and right to use. Under the new treatment, the contract requires
that licensor will undertake activities that significantly affect
the intellectual property (ASC 606-10-55-60a). The licensor’s
activities directly expose the licensees, and the licensor’s
activities do not transfer good or services to customers (606-10-
55-60b-c). For example, the 76ers provide the logo to a
manufacture for selling clothes and accessories. This activity
shall be defined as a contract because: (1) the 76ers play games
to increase the team’s fame. (2) The basketball team’s fan-base
influences the clothing’s selling price and volume. (3) The
76ers did not transfer goods or services to licensees. Another
example is that a music recording company signed a contract
with an online music store three years ago, and the music
recording company did not have any activities with online store
in the future. In this case, the music recording company gave
the online music store the right to use the music, and the

2. activity has positive or negative effects on the online store.
Moreover, the activities performed by the licensor do not result
in the transfer good or services.
When intellectual property has no future use, the company
transferred licenses at a point in time. If the license continues to
be used in the future, the license will transfer to the customers
over time. The two examples above clarify when media licenses
were transferred. (1) Three years ago, the license of music
recording transferred to the online store with no future
activities. In this situation, the license is transferred at a point
in time (three years ago). (2) The sports logo transfers to the
fashion entity with fixed-fee and a sales royalty. This license
continually transfers over time because sales-royalty changes
based on the sports performance.
Overall, FASB will eliminate special industry treatments
because the new standards improve consistency and
comparability. Also, the upcoming revenue recognition will
easy for auditor test and more globalization than the current
one. Time value of money incorporated into the new revenue
recognition will affect on the unearned revenue and leverage.
When unearned revenue increased, liability will also increase.
According to theses changes, the media and entertainment
entities shall be evaluated their contracts for meeting the new
standards requirements. Theses changes may require that
companies have a new systems or procedures to determine when
the license should be transferred.
To: “File”
From: “Mengyang Yu”
Date: “11/4/2015”
Subject: the New Treatment of Discontinued Operations
On April 10,2014, the FASB issued the new treatment of
discontinued operations, and new changes including: discounted
operating definition, continuing involvement, presentation and
disclosures.

3. Definition
In the old treatment, a discontinued operating qualifies when
entity does not have significant cash flow or continuing
involvement. Under the new treatment, ASU 2014-08 determine
“business strategic shift has or will have major effect on entity
and financial results” as discontinued operations. “Business
strategic shift” is demonstrated as four categorizes: “a major
geographical area”, “a major line of business”, “a major equity
method investment” and “other major parts of entity”. For
example, a company owned five brands within three major
products lines - shoes, clothing and jewelry. The company
decided to close all shoes product line at Philadelphia (the
major geographical area). Closed shoes product line shall be
treated as discounted operating activity because the shoes line is
major line and Philadelphia is major geographical area.
Continuing Involvement
In the new guidance, discontinued operations qualifies when
disposed entity have significant cash transactions or continuing
involvements. Continuing involvements includes “supply chain
and distribution agreements, financial guarantees and equity
method investments”. One example of continuing involvement
under ASU 2014-08, ABC is a global shoes company; customers
can buy shoes from company’s retails or dealer’s stores. In this
year, the company made a strategic shift. ABC decided to
discontinue operation company’ retail stores, and only remains
the supply agreements with dealers. Because the company
represents as business strategic shift and maintains supply
agreements, the company shall be qualified as discontinued
operations.
Presentation and Disclosures
ASU dose not change the presentation of discontinued
operations in the income statement; however, the company need
to record the items separately under both assets and liability
sections in the balance sheet. For disclosure sections, if
discounted operations are not equity method investment or held
for sale at acquisition, the company needs to disclose more than

4. the past. If the entity has continuing involvement with
discounted operation, ASU requires that the entity describe the
activities and period of continuing involvement. For all periods
presented, the amount of cash flow, revenues and expenses need
to disclose on 10-k reporting.
Conclusions
The FASB changes the definition of discontinued operations. If
entities have significantly continued involvement on disposal
items, it may qualify to treat as discontinued operations. In
addition, the new guidance expands the disclosure requirements.
ALZHRANI 1
Rayan Alzhrani
ENGL 1110
09/27/2015
Research Proposal
My major is civil engineering. This major is branched to many
parts, such as environmental
engineering, Construction Engineering, Structural Engineering
and many branches. In this major I will
be studying how to provide the best environmental and for
people to live. Actually, civil engineer is the
first person to propose ideas for the construction of buildings
and projects of dams. Many cities have
very strong infrastructure, and they have lived for several years
without any troubles, because of those
engineers. However, it is an important major, and all the world
would not be as good as now without the
civil engineering.
My controversial topic is: Block is the perfect material for
buildings and construction. Many
people are confused of why some buildings are built with blocks
and some with wood, and I am one of
them. There are a lot of materials that have used for buildings,

5. but these two are the most popular
materials, because each one has its own features and
advantages. Some people want their houses to be
built with good conditions whether it is going to cost a lot or
not, so they have to look for the best
material that will be compatible with their conditions which is
the Block.
From my interview with Dr. Defne Apul and reading some
articles and journals, I have learned a
lot of information on my topic. Dr. Defne Apul has given me his
opinions of this topic, and he thinks
that the block buildings are stronger in the natural disasters like
storms and flooding. Also he said that
blocked buildings could live longer than wooden buildings even
if the take care of them for years. Since
I have started writing about this topic, I have been reading a lot
of books and journals that contain
many facts and information about buildings and most authors
think the blocked houses are stronger than
the wooden houses, and it is free from the rot problems that can
affect wood, and it is safer to for living.
And I have thought of some questions that could help me to find
more specific information in my topic.
Research questions:
1-Which material could live longer with less rot problems?
2-How the concrete masonry material works in
earthquakes?
3- Why the concrete masonry material building is stronger
than the wooden building?

6. 4-In case of fires which material is safer?
Works Cited
Wight, Gavin D., Jason M. Ingham, and Andrew R. Wilton.
"Innovative Seismic Design Of A Post-Tensioned Concrete
Masonry House." Canadian Journal Of Civil Engineering 34.11
(2007): 1393-1402. Academic Search Complete. Web. 30 Sept.
2015.
Tim, Carter. "Weigh concrete advantages of a block
house." Chicago Tribune 12 Mar. 2004. Web. 30 Sept. 2015.
Wang, Changqing, and Jianzhuang Xiao. "Shaking Table Tests
On A Recycled Concrete Block Masonry Building."Advances In
Structural Engineering 15.10 (2012): 1843-1860. Academic
Search Complete. Web. 1 Oct. 2015.
ALZHRANI 1
ALZHRANI 2
Rayan Alzhrani
Dannielle Laws
ENG 1110
11/02/2015
Joe, Kilsheimer.
"How Block Stacks Against Frame Concrete Or Wood? Both
Styles Have Their Advantages." Orlando Sentinel 8 Sept. 1985.
Web. 30 Sept. 2015.
Why the concrete masonry material building is stronger than the

7. wooden building? This is one of the fundamental questions that
most homeowners are facing when it comes to choosing house
built with wood or concrete. It is true from the article "How
Block Stacks Against Frame Concrete Or Wood? Both Styles
Have Their Advantages", Joe, Kilsheimer argues that most
homeowners in Florida face the problem of either choosing a
house built with concrete blocks or wooden frame. Joe, et al.
2015) argues that both concrete and wooden frames materials
have their advantages thus it is hard to pick one but it is upon
the builder to decide one which fits his/her needs. It is evident
from the article that, most of homeowners would prefer houses
built with concrete rather than those built from wooden frame
for the simple reasons viz a viz strong, resistant to termites and
more so free from rotting. These reasons made the builders and
homeowners to shy away from the use of wood frame built
houses and went for the concrete built houses.
Research indicates that 20 years down the line it was a problem
to give out a wood frame house as no one wanted them.
However, today the wood frame houses are becoming common
for some reasons; they are better insulated as compared to
concrete, it gives you the special angle, and flexibility of the
wooden frames. To summarize all the, the article gives answers
to some of the critical questions; which material could live
linger with less rot problems? Why the concrete masonry
material building is stronger than the wooden building? A
concrete material is best defined by their hard and strong
nature; resistant to rot, fire and last long. The houses built from
the concrete would last long as compared to those built from the
wooden frames. Rotting occurs when a material comes in
contact with water and start to lose value. Wooden frames when
they come in contact with water, the water enters and thus
initiating rotting. To the question, which material lives long
without rotting, the answers points to the concrete materials as
they are designed to withstand most of the natural disasters.
Concrete materials have too advantages; concrete walls do not
rot and it last long.

8. The author says, “You can do a good job with wooden frame
and still a bad one, likewise you can good work with concrete
and still a bad one, all is dependent on the builder.” Joe,
Kilsheimer, 2015). In short, it is true that both the concrete and
wooden frames have advantages. It is the discretion of the
builder to choose the kind of the materials that best suits
him/her. You can use concrete for the best use and still you can
use it for the worst, like wise to the wooden frame you still
have the options to do something exemplary or something not
fulfilling, the choice is yours the builder.
ALZHRANI 2
Rayan Alzhrani
Dannielle Laws
ENGL 1110
10/21/2015
Wight, Gavin D., Jason M. Ingham, and Andrew R. Wilton.
"Innovative Seismic Design Of A Post-Tensioned Concrete
Masonry House." Canadian Journal Of Civil Engineering 34.11
(2007): 1393-1402. Academic Search Complete. Web. 30 Sept.
201
It is quite true in the article titled “Innovative Seismic
Design Of A Post-Tensioned Concrete Masonry House”, Wight,
Gavin D., Jason M. Ingham, and Andrew R. Wilton that the
main reason as to the occasional casualties experienced when an
earthquakes strikes is attributed to the weak and low earthquake
resistant masonry structures in the world. Earthquake is one the
major concern in the world today. Earthquakes can become
catastrophic by bringing down a whole city or killing large
population of people in the world. Wight et al 2007, argues that
many of the developing countries are opting to modify their

9. existing structures in a bid to mitigate the earthquake problems
and as a future measure to curb any further occurrence of
earthquakes.
To sum them all, the article answers the critical question
on how the concrete masonry material works in earthquakes.
Masonry buildings are those made of bricks or stones. They are
defined by their strong durability, fire resistance and good heat
resistant. For this reasons masonry buildings have been widely
used in the world today. However, there are some reasons that
have led to the masonry buildings collapsing. For instance, the
buildings are made of heavy materials thus attracting a number
of inertia forces. Masonry buildings become weak if the walls
are not reinforced thus fall when they come in contact with
tension. Wight et al comes up with an innovative retrofitting
technique that will help the masonry houses and guard them
from occasional earthquakes. The technique is designed to use
polypropylene bands, the bands are arranged in a mesh fashion.
The technology is geared towards the prevention of the walls
from falling off in case of tension by integrating the walls by
use of mesh designed from packthread. The writer says, “Post-
tensioned concrete masonry walls provide improved seismic
performance.” (Wight et al.1393). Thus, the use of concrete
masonry material is clear evidence that it reduces the effect of
earthquakes through the increased seismic performance.
In short, earthquakes continue to cause havoc in the world
if the right measures are not put in place especially in the way
the houses are constructed. Earthquake can bring a whole city
down or even take away many lives. The best solution to this is
the adopting and appreciating the new technologies; post-
tensioned concrete walls.
Casebook Assignment
Instructions:

10. Choose andphotocopy/print FOUR articles and/or book chapters
that will help you answer the research questions about your
topic. Do not use the source that you used for your response
paper. These four sources must be ones that you listed in your
Research Proposal Paper, and that I approved. (If you would
like to switch one or more sources, you must show me the new
source and get my approval.) Your sources must be several
pages long. You will use these four sources, along with your
interview with a professor and the source you used for your
Response Paper, when you write your final research paper.
These sources must be at least three pages in length, not
counting charts, diagrams, or figures, and must explore the
controversial aspects of your topic or take a position regarding
the controversy.
While reading the selected source, take notes on note cards. On
each note card, write down one important quotation OR one
fact/idea that you wish to use in your paper. On each note card,
you must include the author’s last name and the page number on
which the quotation, fact, or idea appeared (if the source has
page numbers—some web sources do not).
Using the articles and/or book chapters you have selected,
write FOUR one-page to one-and-a-half-page casebook entry for
each article or book chapter. Include a photocopy of each
source when you turn them in. As you write, keep in mind that
your instructor and your classmates are your audience. You
need to write in a way that will make sense to them even if they
have not read the source you are writing about. As far as is
possible, write in a way that is understandable to people who
are not specialists in your field.
Each of the four casebook entries should follow the following
format:
-Bibliographical Entry
-A brief summary of the main idea of your source. Be sure that
you refer to the author of your source, using his/her last name.
-A paragraph in which you explain which of your original
research questions your sources addresses, and how.

11. Important Dates for Casebook:
First draft of one casebook entry + several note cards:
First draft of a second casebook entry + several more note
cards:
We will be peer reviewing each this case book entry on this day.
Please bring two copies with you.
Final draft of entire case book plus all note cards:
Grading Rubric:
Use of MLA style for entries and throughout paper
25 points
Summary of each source
40 points
Paragraph in each entry that explains
which research questions are addressed and how
40 points
Sentence structure 15
points
Other grammar 15
points
Spelling and punctuation
15 points
TOTAL:
150 points