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Nas Jjb Executive Summary
SUMMARY
Passionate about advertising and marketing, translating ideas into words, researching relevant trends, and targeting different audiences. Hardworking,
detail–oriented and energetic, with a strong desire to learn new concepts and new software applications. Dedicated to deliver the best results.
WORK EXPERIENCE
2013 – 2014 ASSISTANT MANAGER, GW Boutique
Managed retailing operations and online advertising. Enhanced and maintained website. Communicated with store directors. Distributed promotional
print. Increased sales to generate higher revenue standards. Utilized marketing strategies. Developed reports for inventory availability and billing.
2012 – 2013 FITNESS KICKBOXING INSTRUCTOR, NAS JRB Instructed classes, developed personal
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American Apparel
Brand Positioning
American Apparel itself wants to be seen as a stylish, no–factory, domestically made brand, inferring from its headline "Fashionable Basics.
Sweatshop Free. Made in USA." The company also wants to be seen as a socially and environmentally conscious brand that sells high quality knitwear
with a simple design aesthetic.
American Apparel will continue to target a large, diverse market of young urbanites that see themselves as unique instead of as part of a generic,
mainstream fashion culture. By highlighting a diverse offering of classic fashion pieces in a variety of unique colours, cuts and styles, American
Apparel offers a fashionable alternative to the same–old department store look. Additionally, it also... Show more content on Helpwriting.net ...
Imagery
The visual direction of American Apparel products is widely recognizable and prominently known for depicting a soft, sexual implication. These
suggestive images and videos can be viewed through its advertising campaigns, product shots and product slideshow series.
To further elaborate the point, various shots of American Apparel models subtly reveal their private parts in its product shots on the e–commerce site,
americanapparel.net. Also, these models are seen getting into sexually suggestive poses.
Due to its provocative and raw nature of representing these models, the brand's bold approach in its visual form has allowed them to create a certain
signature for themselves and distinguish itself, in terms of identity, from the rest in a highly saturated and competitive retail market today.
At the same time, the world–renowned retailer takes pride in its concept of
Natural Beauty and encourages its target audiences to be comfortable in their natural skin and state. The company's brand appearance keeps up to that
aesthetic with its models' make–up being kept to a bare minimum as well as disapproving the use of air–brushing. In addition, these featured models on
the website are either amateurs in the modeling industry or ordinary people scouted from the streets and American Apparel
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Understanding The Competition Is A Crucial Business Strategy
You advance in business through knowledge! Understanding the competition is a crucial business strategy that allows you to improve your competitive
advantage. Conducting a competitive site assessment should be an ongoing process, and we have developed a framework for making competitive site
landscape assessments effective, by gathering business intelligence, and understanding how they position their own brand, products or service and
company in the marketplace. Our suite of competitive site analysis services will help you understand how your business can benefit from competitive
research, how to conduct competitive site research, and track trends and scenarios using sources we adopt that you will find most productive and
insightful. Surrey Digital's in–depth investigation and analysis of your competition allows you to assess and compare their rankings to yours and
understand what keywords and pages need immediate attention and are realistic for your business. We estimate how many prospects your competitors
get, looking at competing website strengths and weaknesses based on a number of factors, click count, click rates, synonyms used in the search terms,
content quality and backlinks. Not only can you learn best practices from competitors, but you can also learn to avoid the mistakes they make. Site
Analysis At Surrey Digital we use sophisticated reporting methods and statistical tools that clearly identify and analyse your competitors site. This
enables you to understand
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Impact Of Advertising On Advertiser 's Advertising Essay
Advertising has many different forms of writing in its field. There are three major characteristics that impact advertiser's advertising methods. First,
some advertiser's might say a big impact would be getting the advertiser's customer's product to the companies target market. The second one might be
how to inform the audience of the product and what media vehicles to use to make sure the target gets the advertisement. The third one is creating the
final advertisement. In these three tasks advertisers have to write and reach their customers target audience with the new or improved product, to write
to the media vehicle the advertising company wants to use to reach a market, and to write the advertisement itself. Overall, advertisers and
advertising companies help firms or companies get a product to an audience. In one part of an ad agency a group of employees are working on
finding the target market, the people who will invest in the product. Then there is a group of people that work on talking to the company about what
the company wants the ad agency to get across. There are also people who make the advertisement and people who pick the media vehicle to reach the
audience. Media vehicle examples are: television networks or channels, newspapers, magazines, billboards, and internet. Once all of their factors are
decided the ad agency puts them all together to make a cohesive advertisement that is cost affective and will reach majority of the target market.
Advertisers
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Tips For Start An Online Business World
You don't have to have experience to start an online business. Whether you are looking to earn a part time supplemental income or a want a full time
business, anyone can take this step online. The amount of money you make is up to you.
You set your own hours. This is the perfect opportunity for stay–at–home moms, retirees, students...anyone who wants to be their own boss! What
follows is a simple 5 step plan that is easy to understand and follow. I have even included links in this article for beginners who are new to the online
business world.
1.Decide what niche you want to fill in the marketplace.
2.Design a website
3.Fill your website with attention–grabbing copy
4.Sell yourself through advertising
5.Earn and keep customers
You just have to be willing to make time to take the following steps and be willing to learn what you don't know. Take charge of your destiny and start
your own business by following these steps today.
Step 1: Decide what niche you want to fill in the marketplace
Decide what you have to offer. Perhaps you knit, sew, or make your own jewelry. Maybe you're an artist or a writer. If you already have a product
you'd like to market, then you're halfway through the first step already. If you don't, then start researching what market needs filling.
What do consumers want that they can't easily find?
What is there a demand for?
Start comparing wholesalers or other ways to get the product you want to sell. An easy way to find wholesalers is
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Examples Of Advertisement On Content And Communications...
Advertisement 1: Content and Communications Executive From the advertisement: "You are personable, dedicated to delivering quality work and are
always three steps ahead. You consider yourself a brand journalist, a content creator, a writer, a strategist. You pride yourself on being able to develop
and maintain relationships. You will be comfortable in managing both small and large projects. You dream about storytelling, about brands and
content, about people and what makes them tick. You are annoyingly organised." Working for a SaaS company like Zoho, I constantly write various
types of copy for the web and, occasionally, print. I write landing pages, AdWords copy, internal and third
–party blogs, and more. From outlining a
piece to... Show more content on Helpwriting.net ...
Some of the Twitter campaigns I've executed are #SayYesToAutomation, Rapid all the way, and The Citizen Developer story. To feed my love for
storytelling, I also compiled twenty customer case studies and presented them in a story–format for easy reading. I then ran these stories as a
partly–paid and promoted campaign on Twitter, and named it #AppStories. In my four years at Zoho, I've drafted collaterals for a business–savvy
audience, transferring the value of Zoho's products to them. I've co–worked with designers, copywriters, and copy editors of varied languages and
backgrounds, and so I consider myself adept in both written and oral communication. I am ever ready to team up to get work done. As I handle many
tasks over a short period of time, it's vital that I distribute my work hours and cope under the pressure of publishing copy in a consistent manner. Since
generating copy for social media and online ads requires fast turnouts, I'm no stranger to organising my time and tasks within short deadlines for
optimum output. These are the qualities that make me a suitable fit for this job role. –––––––––––––––––––––––––––––––––––––––– Advertisement
2: Communications & Content Specialist From the advertisement: You will be responsible for generating and maintaining opportunities for our clients
to reach a targeted
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Essay on Advertisements in the Media
Advertisements in the Media
Advertisements are used everywhere, and they are very important to every company or product we own. They are the very method of selling
everything, although not all adverts are the same. They differ depending on their target audience. Target audience splits up into three categories:
social class, age and gender, although religions, the political party which people support, and also peoples other general interests also play a large
part in advertisements. So depending on which social class, age group etc you fit into you will be attracted to different adverts. So the use of
language, design features and the use of different visuals are vital as are the layout and ... Show more content on Helpwriting.net ...
This advert tries to make it seem personal, as though it is speaking to the person who is reading it in particular. This is backed up with statements such
as "when you're" and "when you've" make the reader feel quite personally involved. Especially the word "you because this means it are almost
directed at the reader. The fashion of using informal language does not carry on in the Forever Young advertisement. The language in this advert is a
lot more formal and very factual. It gives a history about the holiday site and background information. This shows that this advert is probably for
slightly older people who are interested in the history of buildings, and they probably wouldn't enjoy reading about the night Clubs etc which are talked
about in the Club 18–30 advert.
In all three adverts headings are included, each time only the word "Majorca", so the headings in these adverts don't really change to suit different
people. With the Club 18–30 advert, there is very little copy, yet it is still broken up using sub–headings. They are quite big and chunky allowing the
reader to skim–read to the part of the advert they want to read about. With Super Family the sub–headings are only used to break up different parts on
the information and not so much as a presentational devise. In Forever Young sub–headings are used again to
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Difference Between Ethos Pathos And Logos
Logos
If you really do have the cheapest product or more efficient service you may be able to play with logos which is the appeal to reason. I like to think of
logos as a needs based argument and so should only be the main focus if the product or service is already the biggest player in a needs based market
AND/OR is the lowest cost option.
Now, that's not to say you can't use logos in your advertising. But it shouldn't be the main drive to purchase unless the above condition is met. And even
then, sparingly on the front. If you can blend pathos, logos and ethos you'll have a tour–de–force.
Use
Great, so this old dead guy says there are 3 routes you can take to persuade someone? How do you use it? Copywriters all have their own take
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Digital Product Blueprint Essay
Digital Product Blueprint Digital Product Blueprint Review Get Altitude is a 100% virtual company dedicated to impacting knowledge to
entrepreneurs to grow their business and attain profitability. Get Altitude treats entrepreneurs as innovators and doers who desire to make the world a
better place trough business creativity. Get Altitude solutions cover an array of topics including getting started in business, entrepreneurship,
marketing, enhancing productivity, tips on getting more customers and operating a virtual business. Digital Product Blueprint is a new product from
Get Altitude. It is Eben Pagan's most practical course on fundamental business aspects such as creation, presentation, marketing and product
information delivery. Entrepreneurs can use this information to learn everything needed to create an information high demand product that sells itself
to the market. Digital Blueprint is a proven 90–day course that talks several steps. Live training is done by Eben Pagan himself; students also get
access to the member's only area where they are guaranteed access to some of Eben Pagan's exclusive courses on business and products. The
implementation classes, which follow next, are designed to prepare students to take actions. During the session students are free to ask any question
and get prompt answers. Digital Product Blueprint aims to equip learners with necessary knowledge and tools to excel in business, while enjoying
much deserved freedom. The whole Digital
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Essay On Bright Content Idea
Title: One Brilliant Content Idea Can Go On and On and On and On...
Meta description: Make the most of one blog post by repurposing it and developing it further. You might use a variety of content mediums to reach your
audience.
Keywords: SEO content, content marketing agency, website content, SEO content services Canada, best content writer Canada, copywriting services
Canada
H1> One Brilliant Content Idea Can Go On and On and On and On...
H2>Reach Your Audience with One Content Idea Across a Variety of Posts
When you are creating SEO content for your blog or website, you may be limited in terms of time and budget. Even when you hire the best content
writer in Canada, you still need to run an efficient content marketing schedule. This ... Show more content on Helpwriting.net ...
Essentially, you will be offering content as metaphorical breadcrumbs. By providing your readers with several inviting "breadcrumbs" of content,
you will continue to attract them to your materials. If you are marketing a new line of handbags, for instance, you could introduce the line in a blog
post that highlights how the idea for the handbags was conceived. Next, you might offer a Q and A interview with the designer. This could be done
in the form of a podcast, blog post, or video. Another part of the series might be an infographic depicting the evolution of each handbag from start to
finish. Your last "chapter" could be a tutorial on how people can care for their handbags or tips on different ways to wear them.
Choose the Timing for Your Installments: After you have devised the outline for each aspect of your series, select an appropriate timeline. Is a weekly
email newsletter your primary method of reaching your users? If so, you might want to offer the series in four weekly installments included in each
email. Make sure that you inform your users of the timeline. This will help to build anticipation and increase readership for each post.
Let Your Creativity Run Free: We Can Help
Once you decide to produce a series based on a compelling idea or a product/service you wish to market, have some fun with it. If you enjoy the
process, your
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Proof Reader Qualities
Qualities of a good proof reader
Good with details, spotting errors in spelling, grammar, and the flow of a piece and putting together quality work.
A person needs to have good eyesight, and should be able to notice an error in a word right away without looking for further reference.
They also need to be excellent at grammar and writing to know when a word has been misspelled or used incorrectly, or if your writing actually makes
sense.
Applications of these methods in stores in San Diego and Cincinnati have resulted in a 30 percent drop in robberies and a 50 percent decline in
violence there. According to the developers of the security system, Hanover brothers, Inc.
While you can learn to proofread, the vast majority of professional ... Show more content on Helpwriting.net ...
Acceptance is similar to managing stress. Both affect our body and mind.
Accepting reality is the right solution and the right choice.
Do you know why?
Because emotions don't have anything to do with our will.
What can you do with emotions?
You canaccept them, experience them and express them.
By doing that, we will expend a lot of energy. But acceptance releases energy.
I will explain: Whenever we worry, we use a lot of energy. Actually we lose energy.
But when we accept reality, we gain our energy back.
We really need energy to deal with situations; we need energy to survive.
When we accept challenges, we save energy and protect ourselves from being sick by worrying.
Acceptance gives us a "feeling" of dealing with the situation. We get control over our life.
Acceptance means: I don't need to fight.
I will accept those things I can't change and get to work on those I can.
I will accept whatever comes to me on my way through life.
I am strong and prepared to understand that life is beautiful, in spite of all challenges.
I am in charge of my own life. I am mature!
Acceptance is a source of power and serenity.
Acceptance is not apathy! By accepting reality, we are taking responsibility for our life.
When accepting reality we are gaining – not loosing.
Acceptance is a skill that can save our life.
Open to corrections and comments...
Subbu
My partner's feedback was * Direct and did not sugar coat the message. * Was sincere. * Gave praise
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English Language Cover Letter Template
I am a rockstar Native Spanish–speaking copywriter!
Hello Mr. Nate,
I have read your job posting, and I am very interested in applying for this project. I am a native Spanish speaker, English/Spanish writer and
translator from Venezuela. I have 5 years of experience in the writing and translaton fields, as well as a perfect use of both English and Spanish and
their respective grammar, syntax and vocabularies. In writing, I have an excellent use of essential writing tools (e.g: main and secondary topic, article
and paragraph structure, etc) and I can adapt the style depending on clients' needs.
As for my background, I was born and raised here in Venezuela. I have a Bachelor ofEducation, English degreee, and I managed my own local factory
(it was a 8–person business focused on manufacture bagpacks, ... Show more content on Helpwriting.net ...
My proposed hourly rate is 16$. You may see my rates at my profile (http://www.upwork.com/o/profiles/users/_~013f0c6bdaa2dc0803/). This rate is
assumed on the possibility that I would be copywriting or translating during my effective hours. My monthly rate is 1600$–2400$ (16$/h*5 effective
hours= 80$/day. 80$*20= 1600$. 80$*30= 2400$ if you need me to work during weekends). I may increase the hours per day if necessary.
The reason your should hire me is simple: I am effective. Effectiveness is the balance between efficiency (doing things fast) and efficacy (doing
things good). While related, not everyone can be actually effective. In my case, I have the required skills, adaptability and creativity to write appealing
amazon listings and/or translate them to sound as natural as possible for the average native speaker.
Before my conclusion, I would like to invite you to visit my profile, so you may see more about me and my experience, including relevant feedback
and approved Upwork tests.
Thank you for your
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How Useful Are Copywriter Rates?
As a prospective copywriting client, copywriter day rates are probably one of the first things you'll think about. As well as giving you an
indication of likely costs (or not, because copywriter rates actually give very little idea of how much a job will cost), copywriter rates can be a
good indicator of a copywriter's quality. This is particularly true when you consider published copywriter day rates alongside a writer's portfolio and
experience. Location too is important: a copywriter in, say Cheltenham, Gloucestershire, will probably have lower overheads and be able to offer more
attractive day rates than a similarly experienced wordsmith in the Home Counties. Similarly, a good 'one man band' probably has lower overheads than
a multi–person copywriting agency, while bringing equally good (or better) skills and experience.... Show more content on Helpwriting.net ...
Many copywriters publish a guideline day rate on their website. Some even contain menus for different projects. Menus are fine when you are
buying pizza or your daily latte. However, though menu pricing appears attractive at first, it may not be as advantageous as you think when
choosing your copywriting partner. This is because more projects are different than are similar... In practice, once they have clearly understood the
scope of the work required, many freelance writers prefer to give a fixed price project fee based on their given copywriting day rate. This is good for
you, the client, because you can budget their copywriting more accurately. Provided you don't change the scope of a copywriting project halfway
through, an experienced copywriter should be able to give you an estimate or quotation for your
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Should The Government Monitor Internet Crimes
"The United States government should monitor the internet content to the extent of which is necessary, in order to protect the state at which could be
in danger of various crimes such as internet scams, child pornography and piracy. Though these issues remain circling the internet, the government still
does not have complete control over the internet. This allows many criminals get away with the crimes they are committing. Therefore, I believe the
government must find a way to monitor the internet but still respect the privacy of the world.
There are many laws that contribute to the prohibition of the process of buying and selling recorded copywriting videos, but this specific law stood out
to me.“The Federal Trade Commission Act (15 U.S.C. §§41–58) (FTC Act) is a federal consumer protection law that prohibits unfair or
deceptive practices and has been applied to offline and online privacy ... Show more content on Helpwriting.net ...
This protects the privacy of many people online. So, in turn citizens of the United States are able to send and receive messages as well as codes
across the world while still remaining private. I thought this was very interesting because of the law I found in the constitution. Article I, Section 8,
clause 10 gives Congress the power to ""define and punish piracy and felonies on the high seas and offenses against the law of nations."" ... Instead,
it referred to ""the crime of piracy, as defined by the law of nations."" It is hard to punish a crime that is unknown or unaware of where that crime is
taking place. In order to find who is taking part in piracy crimes one must violate the law of keeping internet information private. For
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Specific Emotion-Based Copywriting Techniques
2 Specific Emotion–Based Copywriting Techniques
For a long time professional copywriters have known that appealing to emotions is by far the most fruitful way to win peoples pennies.
However, if you aren't a natural sales person it's surprisingly hard to find concrete, step–by–step, techniques to build emotionally persuasive copy. Sure,
you find plenty of examples and formulas to write everything from persuasive emails to landing pages and only god knows how many articles on tips for
writing persuasive copy.
No jargon, benefits over features, AIDA, write what it's going to do for the reader and my personal (least) favourite: "use a conversational tone"
What does that even mean?
If you are anything like I was in the beginning you still ... Show more content on Helpwriting.net ...
Stories that play on potential customers fears and dreams work especially well. It doesn't even have to be a real story, imagining your product in a
different time period or being used by someone unexpected. When you see ads with celebrities using the products that is exactly what marketers are
doing. For an example of a product in a different time period I pulled up the Pepsi Kung–Fu commercial circa 2004.
Stories are also important to your overall company image. You undoubtedly have an 'About' section on your website right? That's a story right there.
And if written well can be a compelling marketing piece in and of itself. I'll do a more in depth post about crafting a great company history in a future
post, but it wouldn't hurt to put your thinking cap on now and jot down a few critical points in your companies history.
Figures of Speech
If you've tried, but just aren't a natural storyteller, don't worry plenty aren't and they do just fine in advertising. Figures of speech are a way of
structuring your words to have maximum impact and retention. They are confusing if you don't know what they are and even harder to describe if you
do know.
The best way I can put it is:
A figure of speech is an arrangement of
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A Comparison of Two Advertisements Essay
A Comparison of Two Advertisements
I have looked at 2 advertisements, one is from 'Sugar' magazine and the other from 'Style' magazine. The advertisement from Sugar, is for 'L'Oreal
Paris Colour Pulse Hair Dye'; the advertisement from Style is for 'Clinique Autumn 2004 close up on lips: modern metallics'.
All advertisements are aimed at specific target audiences and as such require different ideas, linguistic devices and presentational features to attract
them. The two advertisements I have chosen have different target audiences, reflected by the magazines that they come from, the language they use
and the visuals.
Both my chosen advertisements have strong visuals. In the L'Oreal Paris one, ... Show more content on Helpwriting.net ...
This plays with words as it says 'close up on lips' and the image is of close up lips with lipstick on.
In the L'Oreal Paris advertisement the slogan is '10 lively colours to make your look pulse as often as you want!' This is different from their usual
slogan 'because you're worth it' as they are just talking about the colour pulse hair die, so they wanted a slogan to link in with the product. The
slogan is effective because the words 'lively' and 'pulse' make it sound alive and the words 'you' and 'your' make it sound like they are talking to you
in person. Also, at the end of the slogan is an exclamation mark which makes it seem exciting.
The two advertisements both have copy but in the Clinique one it is much longer because it is aimed at an older target audience who are more interested
in the copy content. The Advertisement aimed at the younger target audience has less copy, containing just the most important facts, because the visual
impact is more to this age group.
The L'Oreal Paris advertisement states that it 'washes out in 8 to 10 shampoos'. This is an example of weasel words because they are not giving an
exact figure but a range. This helps advertisers avoid making untrue statements about a product, words like 'probably' and 'almost' which sound like they
are not entirely certain.
The Clinique advertisement uses lots of
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Copywriter Cover Letter
I am submitting my resume and cover letter in application for Belk's Copywriter position. I learned of this position via Indeed and was immediately
interested. My ultimate career goal is to become a proofreader and editor. I think that my previous work experience, growing interest in fashion and
beauty, and my educational background makes me the perfect fit for this role.
I have a strong background in concisely conveying relevant product information. During my time as a virtual AT&Tsales representative, I gave product
recommendations to consumers by highlighting features relevant to their stated interests and needs. Because I was communicating via the AT&T
website and not in person, I had to be effective and clear in my word choice while still honoring the AT&T Voice. In learning how to adopt the voice
of my employer, I am prepared to write effective product copy for Belk.com in a way that will be clear and friendly to consumers. As a data entry
associate, I key customers' financial ... Show more content on Helpwriting.net ...
This is what awakened my passion for editing and proofreading. I know that it is what I want to pursue as a career. As for fashion, I have always
had an interest in it, but it did not blow up until my sophomore year of college. Through Tumblr and research, I learned about different fashion
houses and street fashion cultures. Working at Belk will give me the opportunity to pursue my goal of being an editor while still honoring my
growing interest in fashion. It is the perfect way to get the best of both worlds. I strive to be my best possible self for my future employer, future
clients, and myself. I am confident that my resume and cover letter are accurate representations of my abilities and potential. I truly am the perfect fit
for this position, and will prove to be a sound investment over time. I appreciate the opportunity to apply and hope to hear good news
... Get more on HelpWriting.net ...
What You Should Know Before Launching Your Ecommerce Website
8 things you should know before launching your eCommerce website
As a former eCommerce consultant and the happy owner of Bluedge, a web agency that specializes in eCommerce, I like to think that I know a thing
or two about the industry. Speaking frankly, over the years I noticed that almost all of our clients have a hard time with the same recurring eCommerce
pitfalls.
Whether you are new to eCommerce or planning to revamp your website, this guide, which comes direct from an industry professionals, aims to help
you get the basics right.
1)Show Nice pictures, many nice pictures...
Time after time I have seen people neglect the "e" in eCommerce. Electronic commerce implies your web visitor can only see what you expose of your
product. ... Show more content on Helpwriting.net ...
Videos truly help you increase your e–store conversion rate, that's a fact. Short catwalks videos work great for clothing websites in particular. This
will give to your clients a real feeling about that dress you want them to buy. Through the use of a video you can perfectly picture how the fabric
moves while walking, how long is the dress on the legs, and so on. Another solid example of how videos help sell products online is within the realm
sport and leisure goods. For example, these videos of the fantastic Jetsurf go a long way to convince people of the legitimacy of the product.
3)Invest in quality copywriting
The benefits of investing in quality copywriting are twofold. First, your product's attributes may sound obvious to you, but they may not be as clear to
your audience. Remember, you are attempting to create a total product image, with apt copywriting allowing that to become a reality.
Adding to the aforementioned, a solid and attractive product description will not only please your readers, but also equally please Google. Search
engines have become extremely smart nowadays, so the right product description can give your page a quality "index" based on its text content, length,
and overall readability. All these elements (among others) will play a role on your product ranking within the search engine result pages.
Knowing search engines are the first entry point for sales of most online store, so you will really want to ensure that
... Get more on HelpWriting.net ...
How A Business And Work For Yourself
How to start a copywriting in business in 3 steps. Are you sick of a long commute to work in the morning, Are you overworked and underpaid? Or,
maybe your just sick of working for somebody else. in this
in this article, you will find out how to start a copywriting business and work for yourself, with the potential to make a large income. I'm not gonna
lie, it will take work, it will take effort and it will take time. But it might just be the perfect career for you.
Step 1 on how to start a copywriting business
Picking a niche
Niche is just a fancy word for what kind of copy you want to write. This could be an industry specialty, such as, the pet industry or the financial
industry. It could also be a Project related niche like email marketing or social media. It doesn't matter what niche you pick but it should be something
you enjoy writing about (or better yet, passionate about.)
It's important to pick a niche for a few reasons.
You will be known as a specialist in your topic
You will get paid more
You will write your projects faster
You will have less research to do clients will come looking for you
It is always easier to sell to one person than to sell to everyone. You will have less competition and when people find you, it's because they are looking
for you. You should tike some time to figure out what you want to write about then stick with it. You can change your niche later down the road but
start with something get good at it then change later if you want.
... Get more on HelpWriting.net ...
Aristotle's Ethos Pathos Logos
Something that every good salesperson, copywriter, publicist, anyone whose livelihood rests on their ability to sell, should know. And no, nothing sells
itself. If you see an ad that claims this, that's a line.
But how do you learn persuasive writing? Why, you start from the beginning of course.
The very beginning. We're talking obscure Mesopotamian Akkadian scriptures. Don't have time to read article from 23 centuries BC? Yeah maybe
that's a little too early. Lets fast forward to Aristotle.
We're starting with Aristotle because he was one of the most influential philosophers onrhetoric. He wrote a three part series entitled Rhetoric that
outlined how people may build a powerful argument using persuasion.
Outlined are the 3 means of persuading an audience according to ... Show more content on Helpwriting.net ...
And it is a part of a widely used persuasive writing structure called the 4 P's.
Creating ethos is what you are doing when you put testimonials on your website or share business licenses and awards. It's creating an image of
yourself as an expertise in your field. Hence, people will believe you when you tell them your product will do XYZ for them.
Pathos
Pathos means the emotional argument. It's thought that the best copywriting appeals to emotions. The logic behind emotional selling goes that if you
sell by emotion, the thing you are selling is a want. If you sell based on logic and need people will go for the lowest cost option. People are much
more likely to spend more money on something they want than something they need so selling my emotion and want allows you to sell your product
even if it's not the lowest option by a long shot.
Because pathos is such a critical component of powerful copywriting I will dedicate an entire article to it and specific techniques used that elicit
emotional reactions. For now, just watch this Samsung ad featuring a snail (no that's not a typo) that pulls on your emotions
... Get more on HelpWriting.net ...
An Honest Awai Copywriting Program Review By Professional...
An honest AWAI Copywriting Program Review by Professional Copywriter Dan Furman
On this page, I'll be reviewing a popular home–business opportunity / product. In this case, a copywriting product.
Quick note: This is an honest, unbiased review. In interest of full disclosure, I am an affiliate, and will get a small commission if you buy it through
the link at the bottom of the page. Believe me, it's not enough to risk tainting my name in any way. That's why my review below is as honest as
possible. I'll tell you the good AND the bad, and let you make up your own mind.
The Product: The Accelerated Program for Six Figure Copywriting from AWAI (American Writers & Artists Inc.) , which is a home study program
designed to turn you into a ... Show more content on Helpwriting.net ...
My answer to that is simple: The type of copywriters that will come out of this course don't worry me. You know what type of competition hurts me?
People from India writing for a nickel a page. That's who hurts me. Professional copywriters charging a professional rate? They don't hurt me at all –
they help me, because the more professional copywriters that are out there, the more legitimate the copywriting business is.
Enough preliminary stuff – I go ahead and get access to the course:
The AWAI Accelerated Program for Six Figure Copywriting essentially consists of an online program (it's printable too) of more than 700 pages of
material, member forums, support, videos, job postings, etc. (note – when I first reviewed the course, it was printed. But wow, this new online version
is sweet.)
Full disclosure – I then cheated and went right to the job board. And truthfully, I was a little underwhelmed. There really aren't that many jobs posted
there (like 5–10 a month.) However, as I'll explain in a minute, you really shouldn't be relying on AWAI to find you work anyway.
But The Bottom Line is This: This is a pretty good copywriting course.
There's no two ways around it – I'm a professional copywriter, and AWAI's course is a solid introduction to the art of direct response copywriting.
Now, let me be crystal clear – it is NOT going to turn you into me overnight. I've been doing
... Get more on HelpWriting.net ...
5 Things That Killed Hip Hop Analysis
Something that affects every genre of music, and is almost always agreed upon, is the fact that music is evolving Hip–hop is no exception.
Unfortunately, it is not always a whole consensus that the music comes out better. In J–Zone's article of "5 Things That Killed Hip–Hop," he writes
with poor academic tone, atrocious grammar, and non–cohesive paragraphs structure. He tells the readers his opinions of the change in hip–hop. His
argument that hip–hop is dying is legitimate, and is backed up by his statements about social media, clans in the music industry, and copyrighting.
J–Zone's article has poor academic tone in his paper. First of all, he consistently uses slang terms such as wit', doin', yo, and dope. On top of that, he
is so lazy he... Show more content on Helpwriting.net ...
For J–Zone that is not the case. When he starts a paragraph it has everything to do with his thesis statement. He goes to make an compelling point
and it seems like the whole paragraph will elaborate on what his point is saying. Half way through the paragraph the point is on the other side of the
planet. Nothing seems to correlate and he seems to be getting off track immensely. For example in J–Zone's first paragraph he writes "Safety in
numbers." This paragraph is supposed to be talking about how having a crew in the music industry is what makes the money. The author goes on a
rant about crews and eventually he starts talking about albums. A completely unrelated subject to the matter of having a crew. A crew from what he
is writing, is a group of people collectively making music separate but also together at the exact same time, they do tours together and make each
other more well known. If he wanted to talk about albums he could have done that in a different part of his thesis. "Good Albums are about a vibe."
Where is J–Zone taking us on this adventure of a blog? Not only does this happen within the first part of the the thesis but also in his other four points
as well. A good writer maintains a clear focus on his thesis statement throughout the entire paper. J–Zone's blog is not a good example of how to stay
clear on your thesis
... Get more on HelpWriting.net ...
Mistakes In Research Paper
Writing Mistakes That Most Writers Overlook
There's one piece of furniture that every writer once cannot live without. It's a dustbin filled with rolled–up balls of paper that contain tiny scribbles and
blocks of angst. Granted we're in the digital age and writers are now moving on to drafts of incomplete write–ups stored on their devices, along with
angry footnotes that probably read like this – "She waited with bated breath for... Ugh. I'm waiting with bated breath for an idea. Arrgh!"
The mind of a writer can be a truly terrifying thing. Isolated, neurotic, caffeine–addled, crippled by procrastination, and consumed by feelings of panic,
self–loathing, and soul–crushing inadequacy. And that's on a good day.
And as if those frequent spasms of ... Show more content on Helpwriting.net ...
If you can communicate your point by using around eight words per sentence, do it! People are more likely to be hooked on to an article that's made
up of small paragraphs instead of a lengthy chunk of text.
No name–dropping – Try to eliminate as many big words as possible. And especially when you're writing for sales or advertising, remember to
decipher all those technical terms for your audience lest their eyes glaze over. The best example of this would be Apple's copywriting that manages to
dumb–down even high–flung technical terms like 'anodized 6000 aluminum' by snugly placing them in simple, uncomplicated sentences.
Take a stand – It's important to have an opinion on what you're writing. Being vague is going to lose readers. Don't beat around the bush. Instead,
present the facts and end the article with your opinion.
Let it marinate–Don't send/post your article immediately after writing it. Let those words marinate for a couple of hours before you proofread it. It's
also a good idea to run it by your friend/colleague to have an outside perspective on your writing.
Feel it in your bones – Write only when you're bubbling with enthusiasm. Readers need to feel your energy spilling over the words. If you're feeling
tired or jaded, take a break. You don't want your writing to be
... Get more on HelpWriting.net ...
Teller Of Epic Story Analysis
I am writing to you because I have been working as a copywriter for a while now, and I am ready to become a Teller of Epic Stories (I sincerely hope
that this is the official job title). I am very interested in working for your company, because I resonate with Eicorn's core values. I strive for wealth
and growth in all aspects of my life, and I am always ready to learn new things and explore new opportunities.
Over the years I have written engaging content for a series of websites in different niches. I believe that the secret to writing good content comes from
having the courage think unconventionally and to own your ideas, instead of doing just what is expected of you. By discovering what excites you as a
writer about a certain topic, you
... Get more on HelpWriting.net ...
Groupon Case
Groupon is a deal of–the–day site giving top notch rebates on products or administrations for occupants of a specific market. This deal as of now exists
in more than 150 urban communities in North America and in more than 100 around the world. Essentially, Groupon highlights an area particular
coupon every day, and the offer just winds up plainly substantial if a specific number of individuals additionally buy the rebate (subsequently the
name–a straightforward blend of the words "Amass Coupon").
Groupon in Place of Traditional Advertising
Conventional publicizing requires the business to pay for all expenses in advance, without ensuring any development in client base. Results aren't
moment – ordinarily development happens through the span of fourteen days, months, or quarter. With Groupon, your business' coupon will be
highlighted on their landing page, Twitter page, and will be incorporated into their everyday bargain email– and if ... Show more content on
Helpwriting.net ...
On the off chance that Groupon consents to highlight that business' rebate, they will deal with all copywriting of the great or administration being
advertised. Organizations just pay to Groupon if enough individuals buy the great or benefit, and "the deal is on". Moreover, Groupon takes an expense
of half of the aggregate buy. At last, the dominant part of organizations say they wind up "making back the initial investment" subsequent to reclaiming
all Groupons, however the presentation procures them around 20% in long haul development – and they are saved the cost of customary promoting
costs.
Target Market
Around 70% of Groupon's client base is made out of youthful, instructed ladies, and hence, the dominant part of rebates include excellence, wellbeing,
or wellness administrations. Be that as it may, there are as often as possible Groupons issued for eateries, getaways, or various different administrations,
(for example, kickboxing).
Accommodation
... Get more on HelpWriting.net ...
Audio Mixing
The role of the record company is to nurture, promote, and distribute music around the world. According to www.manta.com, there are approximately
seventy–two recording studios and ten record companies in Mississippi. Even when songs are perfectly written and arranged in their final form, the
creative process continues through the use of music production.
Before an artist records, it is a good idea to prepare the track for the addition of vocals. If your session has a lot of plug–ins and effects running live,
adding a real–time vocal is likely to strain your computer heavily as the artist want the session to run smoothly, minimize the risk of computer's CPU
overloading by bouncing down a stereo backing track of your song. Then, open this ... Show more content on Helpwriting.net ...
They visualize and imagine the end result, so they must be able to listen, experiment, and explore all aspects of music. Since producers can have a
diverse set of skills, there are several potential roles they can play. Though not exclusive, some of these role play in effect of themusic industry.
Recording Engineer is the person in charge of the technical aspects of recording and mixing tracks. Composer is the person who writes and directs
original music. Music Arranger is the person who collaborates and works for an artist to make the recorded version of the artist's song(s). Musician
is the person who performs the instrumental or vocal part of a track. Music Manager is the person in charge of making sure the album gets
produced; from hiring the right people to getting the job done and making sure all deadlines are met. Remixer is the person who takes parts from a
recording to make a new version The Mentor passively follows and helps an artist make decisions on their
... Get more on HelpWriting.net ...
Direct Response Copywriting Research Paper
There is a good deal of direct response copywriting inside the world right now. Direct response copywriting can take quite a few unique forms. It could
encompass a direct–mail campaign also as direct response ads. Within this article today on direct response copywriting, we will take a look at what this
entails and where you may find much more information about direct response copywriting.
To learn a lot more about direct response copywriting, it is best to look at 1 of the masters: Dan Kennedy. He has written a lot of books which you
must look into. Dan has performed lots of diverse areas of copywriting but direct response copywriting is one of his specialties.
Whenever you talk about direct response advertising, there is a good deal of competition. Many companies employ direct response copywriting so
you need to make sure that you've diverse ways for your advertising to stand up. When you are performing direct response copywriting, it is best to be
certain that you might be writing to your prospects as you'd write to a friend. This is going to be slightly formal but informal inside the sense that you
might be writing to the individual in a conversational tone. You don't have to stick to a specific length of space within your writing but rather write
until what you need to say has been said.
Direct response ... Show more content on Helpwriting.net ...
The key behind direct response copywriting is that you would like the individual to instantly respond to the offer that you might have presented.
Good copywriting is done by following the formulas that have been established. By focusing upon the 3 major parts for example the headline, the
supply, along with the postscript, you will be setting your self up to have a high success rate. Direct response copywriting may be extremely efficient
and produce excellent sales for you or your clients should you do it correctly so be positive to continue to learn far more about the
... Get more on HelpWriting.net ...
Essay on RED CHEETAH Web Site Proposal
Overview This proposal responds to RED CHEETAH'S desire to procure a Web site provider to design the front end of the Web sites for their
customers who want to establish on online store with RED CHEETAH's e–commerce capabilities. The sites will include professionally written content
and expertly designed graphics that together present a professional and credible store image. The goal of each site is to immediately capture site
visitors' attention, introduce them to the company, and showcase the variety of merchandise available. Each site will be graphically rich, friendly, and
easy to maneuver with a minimum number of "click–thrus" required for visitors. A Web site created by e–websmart offers your clients an amazing
opportunity.... Show more content on Helpwriting.net ...
These optional features include social media development, blog integration, e–newsletter template design, and flash banners. Service Offerings &
Pricing E–websmart proposes to offer Red Cheetah clients two distinct options for developing a Web site: Option 1 – Semi–Custom Sites: A choice
from 6 (and eventually more) pre–designed templates, each uniquely designed by e–websmart. The client will be able to personalize a portion of the
graphics and most of the copy content. The basic page structure and page artwork and design will be the same for each company that chooses the
template. Option 2 – 100% Custom Site: A unique Web site designed specifically for the individual store. The appearance and content of the site will
be personalized to match the exact specifications of the client. Semi–Custom Sites E–websmart will design an exclusive set of semi–custom Web site
templates that will be available only to Red Cheetah clients. The client may share a semi–custom design with another Red Cheetah client, but still gains
the advantage of having a site that is professionally designed, written, and supported by e–websmart's creative team. While there are other online
vendors that offer Web site templates, very few, if any, include access to a professional design team to customize the
... Get more on HelpWriting.net ...
Example Of A Website
Proposed headline 1: Your Definitive Guide to Web Accessibility
Proposed headline 2: Your 12 Point Checklist for Better Website Accessibility
Are you discouraging a sizeable amount of today's internet users to access your website?
Yes, we know. You strive to keep it updated. It boasts of latest designs. You're very proud of it. And, you even spend a considerable amount of money
towards its upkeep. In other words, you do almost everything to make it widely accessible except this.
Your story is not too different from Margaret's. She too used to do the same only a few months ago. She even spent a large sum of money to redesign her
website early last year. And, she was very happy with the results until she discovered a completely different... Show more content on Helpwriting.net ...
Be consistent with the layout and structure
4. Beware of colours
5. Focus on typography
6. Use recognisable links
7. Optimise the form elements
8. Embrace striking button designs
9. Add controls to the moving elements
10. Introduce clear navigation
11. Support keyboard–only access
12. Add transcripts for audios and videos
Which tools can you use to test website accessibility?
Web Accessibility Standards: A Very Brief Overview
The first Web Content Accessibility Guidelines (WCAG) was published by W3C in 1999. WCAG 2.0, still in practice, was adopted in 2008. It has
three levels of compliance: A, AA and AAA (https://www.w3.org/TR/UNDERSTANDING
–WCAG20/conformance.html#uc–levels–head) with AAA
being the strictest of the three.
Why Should Your Business Care About Web Accessibility?
With an accessible website in place, you can encourage every user to seamlessly view, understand and interact with its contents. You're no longer
forced to reserve the benefits of the online services to a privileged few.
Have a look at the following numbers.
A report published early in the year (https://www.ons.gov.uk/businessindustryandtrade/itandinternetindustry/bulletins/internetusers/2017) shows, 9 out
of 10 adults in the UK are recent internet users. Nearly 8 out of 10 users from 65–74 years age group access internet.
97% of those belonging to the 16–24 years' of age group and suffering from some form of disability is an active internet user. This
... Get more on HelpWriting.net ...
Roles And Responsibilities Of An Art Director
An art director is a "person in an advertising agency responsible for ideation and the art and design decisions" (What Does an Art Director Do, 2). This
person works alongside people such as copywriters and designers to make decisions on the over–all design, artwork choices and layouts (Sokanu).
These teams can work in multiple areas of the media, such as television, film, live theatre, magazines, advertisers, or video games (Sokanu).
Various responsibilities of an Art Director can include: making and following a budget, how to follow the client's desired vision and concept, managing
the design team, coordinating activities, approving proofs and final copies and presenting concepts, designs and finals to clients (Sokanu)
A notable Art director
... Get more on HelpWriting.net ...
The Career Options For Majors
There are many career options for majors in the English language to choose from. The list of careers for them is quite large. Some of them are
direct career options in which the skills required are so similar to the skills acquired while studying English that a degree in this field can serve as
a credential for applying for and getting a job. There are also indirect career options where a degree in English is necessary but may not be
sufficient for qualifying for the job. There are some remote carrier options also where the main requirement is not a degree in English but it serves
as an advantage in those type of careers. The following is the list of careers directly open to English majors. In today 's dynamic world new career
options keep opening up all the time so the options will keep on widening. List of careers in teaching: SECONDARY SCHOOL TEACHER: To instruct
junior high school and high school students in specialized subjects. Many of the secondary school teachers may teach several courses in a particular
subject area. Most schools require certification. SPECIAL PROGRAM TEACHERS: To instruct students who have joined special educational
programs. May be employed by social service agencies, churches, government, etc. The topics to be taught vary widely and may include vocational
training, drug abuse/prevention, etc. List of careers in print media: COPY READER/COPY EDITOR: To edit printed copy for errors in grammar,
syntax and style.Works in a variety of
... Get more on HelpWriting.net ...
Why I 've Done Pretty Well For Myself
When I got started in copywriting, I took the long, uphill battle. I decided I was too good for the copywriting courses out there (and perhaps too
cheap), and turned instead to all the books I could buy (at bargain basement prices) on Amazon.com.
And honestly, I 've done pretty well for myself. I quickly got a job in a marketing department, writing copy regularly, and helping out with other
marketing activities. I then transitioned to sales, where I could continue to hone my copywriting abilities while earning a commission selling my
company 's products.
And all along, I chased secret after secret to copywriting success in cheapo books from Amazon.
But, let me tell you a little secret.
I wouldn 't do it that way again. In fact, in the ... Show more content on Helpwriting.net ...
Yet, it 's the thinking that sets great copywriters apart from good copywriters... And, this thinking is what I 've found to be the biggest takeaway from
the best–of–the–best copywriting courses out there.
So, let me answer three of the most common questions around the copywriting courses out there... With the hope that I can steer you in the right
direction for a successful career.
Question 1: "How Do You Evaluate Copywriting Courses?"
When it comes to copywriting courses, I look to the teacher of the course as my single–biggest factor. And, I have one big question.
"Do they walk the walk?"
Let me use a quick story to illustrate. A famous copywriter got a call from a new potential client. This client was trying to sell a book about "How to
get rich with your own mail order business." The advertisement wasn 't working well enough, so he turned to this copywriter for help.
So, this copywriter asked, "Have you gotten rich with your own mail order business?"
Can you guess what the answer was? "No." He hadn 't. How much stock could anyone put in his advice, then? What was the value of learning how to
get rich in mail order, from someone who hadn 't done it themselves?
There are crooks and charlatans all over the place who talk the talk, but who don 't walk the walk. When I 'm looking to invest in a new copywriting
course, I ask, "Have they done it? Have they succeeded as a copywriter?"
If the answer is, "No," that 's my answer to buying the course. Yet, if they
... Get more on HelpWriting.net ...
Alyssa Ackman Task
In looking at the to do list I have decided to delegate the following to the employees listed below and the reason for the idea for them to handle the task.
Alyssa Ackman will be handling the order coffee cups and stirrers for upcoming month and gathering the information on the monthly sales of thecoffee
shop for the beverages sold per week and revenue generated per week by using the point of sales system to run a report for the call (College for
America, 2015a). I as the manager will be on the call with Fred and Carrie to discuss and give them the update on the sales per the report from the
system. The reason that I chose to delegate Alyssa for these task is according to her responsibilities and her skill level she is more aware of the
inventory that we have on hand for the cups and stirrers and she uses the point of sale system and can run the report for weekly sales and revenue that
was generated by weekly (College for America, 2015b). ... Show more content on Helpwriting.net ...
The reason that she would be responsible for these task are the job duties are marketing, public relations, community outreach, copywriting, event
planning and more. Her qualifications of having the Bachelor's degree in communications will assist in the placing of the advertisement for another
barista (College for America, 2015b). The design strategy should also be within her capabilities as marketing and event planning to make the best
use of the area that we have available for the coffee shop area, I will also go over and review with her of the layout of the coffee shop to make sure that
it is capable of
... Get more on HelpWriting.net ...
Importance Of Senior Care Marketing: Planning Your Website
Senior Care Marketing: Planning Your Website Design
For senior care businesses, for example, nursing homes and assisted living residencies, your organization website is frequently the principal point of
contact with imminent occupants, patients, their relatives and referral sources. Presently like never before, it is important that your association's
website presents visitors with an expert picture and convincing message that is customized to your target audiences for ideal results.
With regards to website design and development, your senior care business ought to have the capacity to convey a novel favorable position by joining a
broad base of involvement in the senior care coliseum, with contemporary best practices for Internet marketing, web strategy and website design and
development.
The following are required when building a website in order to market your senior care business: ... Show more content on Helpwriting.net ...
Would you like to give supportive data, advance an administration, offer a product, or the majority of the above?
пѓјGoals: What do you plan to finish with your website? Get new business? Keep customers and referral sources educated? Enroll more workers?
Clear goals permit your content marketing and website design group to concentrate on what will give the most effect and propel the association.
пѓјTarget Audience: Who are you planning to reach with your website? Most home care organizations and senior care providers target more established
grown–ups, those with elderly folks, and expert referral sources, for example, doctor's facilities, trust officers, and so forth. Knowing your target
audience decides everything from site design to proper content.
пѓјContent: What are the key messages that embody your brand? What is the brand identity you need your organization to pass on? What traits is your
target audience looking for in a senior care supplier?
... Get more on HelpWriting.net ...
Writing Copywork
If you simply take a moment to think about how many times per day you read something, it can help you get a feel for just how much work is really
out there for the freelance writer. Writers tend to be avid readers to begin with, but try to think in terms of the average person. Someone has to write
the books, magazines, and newspapers we seek, as well as labels, pamphlets, and advertisements we may not. That "someone" could very well be you!
Copywriting or "writing copy" entails creating written content specifically for marketing purposes. These works will typically be used in digital and
print materials to promote products, inform potential customers and clients, and to build a brand image.
Sound like interesting work? Here are some examples ... Show more content on Helpwriting.net ...
As a copywriter, you may find work doing print or digital advertisements – or both! The only difference will likely be the formatting and the targeted
audience. The goal here is usually to be succinct and catchy, though larger spreads and wider campaigns may require more.
Social Media and Web Copy
Businesses and individuals alike are constantly learning just how valuable a web presence can be (it's important for professional writers, as well, but
that's another article series). "The platform" can play the role a major marketing tool, but it tends to work quite differently from standard advertising.
Because of the social nature of the internet, writing copy for websites and social media usually means connecting in a more personal, organic way.
Reports and Press Releases
If you're not a business–savvy person, it can be difficult to think of marketing in terms of anything other than directly pitching products and ideas. Yet
in the vast business world, all signs point to "buy." Press releases are usually huge announcements of new products or other big news, though anything
written up to be given to the media counts as a press release. Reports, on the other hand, tend to happen annually and are an opportunity to show
potential investors the benefits of making a monetary
... Get more on HelpWriting.net ...
Gate6 Data Analysis
Gate6
Data & Facts
Time In Business: 1996
Dashboard: No
Contract Length: Undisclosed
SEO Services:
On Page SEO: Yes
Content Marketing: Yes
Social Media Management: Yes
Video SEO: Yes
Public Relations: Yes, reputation management, press releases
Pay Per Click (PPC) Campaigns: Yes
Glassdoor Company Rating: 3.6
BBB: Not accredited, A+, http://www.bbb.org/phoenix/business–reviews/web–design/gate6–inc–in–phoenix–az–36007366
Introduction
Gate6 was founded in 1996 and is currently headquartered in Phoenix, Arizona. They are a digitalmarketing agency who specializes in marketing
design and development. Gate6 was originally founded as a software consulting agency and grew into the web–marketing masters you see today. Since
... Show more content on Helpwriting.net ...
They have no complaints on record at the Better Business Bureau, which is incredible for a company who has been in business since 1996 and they
don't have any negative feedback about them or their services on any of the public online forums.
Additionally, we like their visually appealing website; however, we hope they attempt to make it a little more user–friendly so their visitors don't have
to spend so much time scrolling and clicking. Otherwise, they give you plenty of information to make an educated decision about what they have to
offer.
While we have a slight issue with the usability of their website, that won't keep us from giving them a high recommendation for all your digital
marketing needs. Just remember, you should always perform your own research into whether or not they are the right fit for your company, because
what's right for one company may not be what's right for
... Get more on HelpWriting.net ...
Roberto Marquez Blanos Research Paper
Laughing and having a good time is the key to life because, of course, life is always better when you're laughing, isn't it? It gives you
happiness,joy, and a warm feeling in your stomach, well in my opinion it does. A very great person made this possible around the whole world
and as well made an impact. He made people happy for many years and till this very day he still does! His name was Roberto Gomez Bolanos . He
was born on February 21, 1929 in Mexico and there he went on to become become a screenwriter,actor, and comedian in the mid 1950s. Gomez
bolanos grew up primarily in Mexico City. As a young boy he was active in sports such as soccer and boxing. Later on he went on to study
Engineering at the National Autonomous University in Mexico. Though he studied engineering he never became an engineer because in 1951 he was
offered a copywriting job at an advertising agency where he became specialized in broadcasts. He soon... Show more content on Helpwriting.net ...
He made many hilarious jokes and always made the best out of things. Although he made mistakes often, just like everybody else, the people
around him were always there to help him become a better person. He taught us many morals in all of his shows and they will always be
remembered! In return he received countless awards and the key to the city of Cicero, Illinois in 2003. I know that he was not in it for the fortune
but to make others and himself happy! El Chavo taught us one very good lesson. That lesson was that you don't have to be rich in order to be happy.
He was a very happy boy and made the best out of everything regarding his clumsy mistakes. He was a great influence for our grandparents, parents,
us,and even for the future generations ahead of us! Another lesson that he showed us was to surround yourself with good people. He surrounded
himself with happiness and humorous people and ended up making billions of other people world wide
... Get more on HelpWriting.net ...
Case Study On Internet Marketing
Absoltz Internet Marketing Introduces Affordable SEO Services For Small Businesses
Online marketing is becoming the most powerful marketing effort that reaches people over the internet, in the business world. It spreads the word
about the business and advertises products or services. Every small business must be able to use the power of the web; this is where Affordable SEO
services for Small business makes business sense.
Today, Absoltz InternetMarketing introduces the most Affordable SEO Services for Small Businesses, its essence.
The post is the outcome of our interaction with our valued clients opting our affordable SEO service in Melbourne. This post bridges the gap between
what clients 'want' from an online marketing agency and what Absoltz's affordable SEO services has to 'offer' clients to achieve their goals and the ...
Show more content on Helpwriting.net ...
When you are hiring us for local SEO ask for – portfolio, case studies and references to make an educated decision on our affordable SEO services for
small business/+es. We have lots of stories to share. The case studies will tell you of the varied tried–and–tested strategies implemented for several of
our clients and the results achieved in each case. (Link here to contact you)
Accent Powdercoaters Case Study
Accent Powdercoaters approached us to develop a new responsive website for their powder coating services, a new venture in addition to their existing
Aluminium supply company – Alsupply Australia. We delivered a fully–functional Responsive website on time, within budget constraints.
Currently, Accent ranks highest for almost all top–ranking domain oriented keywords, in 3 months duration. This has increased their online traffic &
sales inquiries by 350%.
Achievements of Absoltz Internet Marketing Agency has won satisfied clients and referrals to newer clients in return. Here is what is the achievement
snapshot on Keyword ranking for Accent looks
... Get more on HelpWriting.net ...
Effective Copywriting
The past four weeks has been a challenge. I am the type who don't like to do over a six–page paper. But when I get a change to write a paper about
something I am passionate about then doing eight to ten–page paper is not that bad. Effective Copywriting give me the opportunity to write about
something I am passionate about that's why to me a few times in my paper I went into a different direction about my subject but I was still talking
about it. I also like that some of the information that I put on the discussion board I got to use in the paper. So that help me with my paper.
I did have a very big challenge and that was trying to get a ten–page paper. I started to run out of ideas. I tried to go into deep research to find more
information to help me. That's when I started going into a different direction in my paper. But I did like how Professor Rogalle broken the paper into
sections because that help me come back to what I was talking about at the beginning of my paper. Also this paper helps me find information that I did
not know. ... Show more content on Helpwriting.net ...
Because I can look more into the people the company need to target. Doing the research paper help me in my career too. I need to look up
information about the company and what they have been doing for years. A tagline that I like is "when conceived and crafted persuasively, a tagline
can become an enduring symbol – elevating your brand message from the mundane to the memorable" (Swartz, 2006). Because that is right a tagline
can be like a symbol when you think about it. I don't have any takeaways because the way the course was set up it helped me with my busy
... Get more on HelpWriting.net ...

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Nas Jjb Executive Summary

  • 1. Nas Jjb Executive Summary SUMMARY Passionate about advertising and marketing, translating ideas into words, researching relevant trends, and targeting different audiences. Hardworking, detail–oriented and energetic, with a strong desire to learn new concepts and new software applications. Dedicated to deliver the best results. WORK EXPERIENCE 2013 – 2014 ASSISTANT MANAGER, GW Boutique Managed retailing operations and online advertising. Enhanced and maintained website. Communicated with store directors. Distributed promotional print. Increased sales to generate higher revenue standards. Utilized marketing strategies. Developed reports for inventory availability and billing. 2012 – 2013 FITNESS KICKBOXING INSTRUCTOR, NAS JRB Instructed classes, developed personal ... Get more on HelpWriting.net ...
  • 2. American Apparel Brand Positioning American Apparel itself wants to be seen as a stylish, no–factory, domestically made brand, inferring from its headline "Fashionable Basics. Sweatshop Free. Made in USA." The company also wants to be seen as a socially and environmentally conscious brand that sells high quality knitwear with a simple design aesthetic. American Apparel will continue to target a large, diverse market of young urbanites that see themselves as unique instead of as part of a generic, mainstream fashion culture. By highlighting a diverse offering of classic fashion pieces in a variety of unique colours, cuts and styles, American Apparel offers a fashionable alternative to the same–old department store look. Additionally, it also... Show more content on Helpwriting.net ... Imagery The visual direction of American Apparel products is widely recognizable and prominently known for depicting a soft, sexual implication. These suggestive images and videos can be viewed through its advertising campaigns, product shots and product slideshow series. To further elaborate the point, various shots of American Apparel models subtly reveal their private parts in its product shots on the e–commerce site, americanapparel.net. Also, these models are seen getting into sexually suggestive poses. Due to its provocative and raw nature of representing these models, the brand's bold approach in its visual form has allowed them to create a certain signature for themselves and distinguish itself, in terms of identity, from the rest in a highly saturated and competitive retail market today. At the same time, the world–renowned retailer takes pride in its concept of Natural Beauty and encourages its target audiences to be comfortable in their natural skin and state. The company's brand appearance keeps up to that aesthetic with its models' make–up being kept to a bare minimum as well as disapproving the use of air–brushing. In addition, these featured models on the website are either amateurs in the modeling industry or ordinary people scouted from the streets and American Apparel ... Get more on HelpWriting.net ...
  • 3. Understanding The Competition Is A Crucial Business Strategy You advance in business through knowledge! Understanding the competition is a crucial business strategy that allows you to improve your competitive advantage. Conducting a competitive site assessment should be an ongoing process, and we have developed a framework for making competitive site landscape assessments effective, by gathering business intelligence, and understanding how they position their own brand, products or service and company in the marketplace. Our suite of competitive site analysis services will help you understand how your business can benefit from competitive research, how to conduct competitive site research, and track trends and scenarios using sources we adopt that you will find most productive and insightful. Surrey Digital's in–depth investigation and analysis of your competition allows you to assess and compare their rankings to yours and understand what keywords and pages need immediate attention and are realistic for your business. We estimate how many prospects your competitors get, looking at competing website strengths and weaknesses based on a number of factors, click count, click rates, synonyms used in the search terms, content quality and backlinks. Not only can you learn best practices from competitors, but you can also learn to avoid the mistakes they make. Site Analysis At Surrey Digital we use sophisticated reporting methods and statistical tools that clearly identify and analyse your competitors site. This enables you to understand ... Get more on HelpWriting.net ...
  • 4. Impact Of Advertising On Advertiser 's Advertising Essay Advertising has many different forms of writing in its field. There are three major characteristics that impact advertiser's advertising methods. First, some advertiser's might say a big impact would be getting the advertiser's customer's product to the companies target market. The second one might be how to inform the audience of the product and what media vehicles to use to make sure the target gets the advertisement. The third one is creating the final advertisement. In these three tasks advertisers have to write and reach their customers target audience with the new or improved product, to write to the media vehicle the advertising company wants to use to reach a market, and to write the advertisement itself. Overall, advertisers and advertising companies help firms or companies get a product to an audience. In one part of an ad agency a group of employees are working on finding the target market, the people who will invest in the product. Then there is a group of people that work on talking to the company about what the company wants the ad agency to get across. There are also people who make the advertisement and people who pick the media vehicle to reach the audience. Media vehicle examples are: television networks or channels, newspapers, magazines, billboards, and internet. Once all of their factors are decided the ad agency puts them all together to make a cohesive advertisement that is cost affective and will reach majority of the target market. Advertisers ... Get more on HelpWriting.net ...
  • 5. Tips For Start An Online Business World You don't have to have experience to start an online business. Whether you are looking to earn a part time supplemental income or a want a full time business, anyone can take this step online. The amount of money you make is up to you. You set your own hours. This is the perfect opportunity for stay–at–home moms, retirees, students...anyone who wants to be their own boss! What follows is a simple 5 step plan that is easy to understand and follow. I have even included links in this article for beginners who are new to the online business world. 1.Decide what niche you want to fill in the marketplace. 2.Design a website 3.Fill your website with attention–grabbing copy 4.Sell yourself through advertising 5.Earn and keep customers You just have to be willing to make time to take the following steps and be willing to learn what you don't know. Take charge of your destiny and start your own business by following these steps today. Step 1: Decide what niche you want to fill in the marketplace Decide what you have to offer. Perhaps you knit, sew, or make your own jewelry. Maybe you're an artist or a writer. If you already have a product you'd like to market, then you're halfway through the first step already. If you don't, then start researching what market needs filling. What do consumers want that they can't easily find? What is there a demand for? Start comparing wholesalers or other ways to get the product you want to sell. An easy way to find wholesalers is ... Get more on HelpWriting.net ...
  • 6. Examples Of Advertisement On Content And Communications... Advertisement 1: Content and Communications Executive From the advertisement: "You are personable, dedicated to delivering quality work and are always three steps ahead. You consider yourself a brand journalist, a content creator, a writer, a strategist. You pride yourself on being able to develop and maintain relationships. You will be comfortable in managing both small and large projects. You dream about storytelling, about brands and content, about people and what makes them tick. You are annoyingly organised." Working for a SaaS company like Zoho, I constantly write various types of copy for the web and, occasionally, print. I write landing pages, AdWords copy, internal and third –party blogs, and more. From outlining a piece to... Show more content on Helpwriting.net ... Some of the Twitter campaigns I've executed are #SayYesToAutomation, Rapid all the way, and The Citizen Developer story. To feed my love for storytelling, I also compiled twenty customer case studies and presented them in a story–format for easy reading. I then ran these stories as a partly–paid and promoted campaign on Twitter, and named it #AppStories. In my four years at Zoho, I've drafted collaterals for a business–savvy audience, transferring the value of Zoho's products to them. I've co–worked with designers, copywriters, and copy editors of varied languages and backgrounds, and so I consider myself adept in both written and oral communication. I am ever ready to team up to get work done. As I handle many tasks over a short period of time, it's vital that I distribute my work hours and cope under the pressure of publishing copy in a consistent manner. Since generating copy for social media and online ads requires fast turnouts, I'm no stranger to organising my time and tasks within short deadlines for optimum output. These are the qualities that make me a suitable fit for this job role. –––––––––––––––––––––––––––––––––––––––– Advertisement 2: Communications & Content Specialist From the advertisement: You will be responsible for generating and maintaining opportunities for our clients to reach a targeted ... Get more on HelpWriting.net ...
  • 7. Essay on Advertisements in the Media Advertisements in the Media Advertisements are used everywhere, and they are very important to every company or product we own. They are the very method of selling everything, although not all adverts are the same. They differ depending on their target audience. Target audience splits up into three categories: social class, age and gender, although religions, the political party which people support, and also peoples other general interests also play a large part in advertisements. So depending on which social class, age group etc you fit into you will be attracted to different adverts. So the use of language, design features and the use of different visuals are vital as are the layout and ... Show more content on Helpwriting.net ... This advert tries to make it seem personal, as though it is speaking to the person who is reading it in particular. This is backed up with statements such as "when you're" and "when you've" make the reader feel quite personally involved. Especially the word "you because this means it are almost directed at the reader. The fashion of using informal language does not carry on in the Forever Young advertisement. The language in this advert is a lot more formal and very factual. It gives a history about the holiday site and background information. This shows that this advert is probably for slightly older people who are interested in the history of buildings, and they probably wouldn't enjoy reading about the night Clubs etc which are talked about in the Club 18–30 advert. In all three adverts headings are included, each time only the word "Majorca", so the headings in these adverts don't really change to suit different people. With the Club 18–30 advert, there is very little copy, yet it is still broken up using sub–headings. They are quite big and chunky allowing the reader to skim–read to the part of the advert they want to read about. With Super Family the sub–headings are only used to break up different parts on the information and not so much as a presentational devise. In Forever Young sub–headings are used again to ... Get more on HelpWriting.net ...
  • 8. Difference Between Ethos Pathos And Logos Logos If you really do have the cheapest product or more efficient service you may be able to play with logos which is the appeal to reason. I like to think of logos as a needs based argument and so should only be the main focus if the product or service is already the biggest player in a needs based market AND/OR is the lowest cost option. Now, that's not to say you can't use logos in your advertising. But it shouldn't be the main drive to purchase unless the above condition is met. And even then, sparingly on the front. If you can blend pathos, logos and ethos you'll have a tour–de–force. Use Great, so this old dead guy says there are 3 routes you can take to persuade someone? How do you use it? Copywriters all have their own take ... Get more on HelpWriting.net ...
  • 9. Digital Product Blueprint Essay Digital Product Blueprint Digital Product Blueprint Review Get Altitude is a 100% virtual company dedicated to impacting knowledge to entrepreneurs to grow their business and attain profitability. Get Altitude treats entrepreneurs as innovators and doers who desire to make the world a better place trough business creativity. Get Altitude solutions cover an array of topics including getting started in business, entrepreneurship, marketing, enhancing productivity, tips on getting more customers and operating a virtual business. Digital Product Blueprint is a new product from Get Altitude. It is Eben Pagan's most practical course on fundamental business aspects such as creation, presentation, marketing and product information delivery. Entrepreneurs can use this information to learn everything needed to create an information high demand product that sells itself to the market. Digital Blueprint is a proven 90–day course that talks several steps. Live training is done by Eben Pagan himself; students also get access to the member's only area where they are guaranteed access to some of Eben Pagan's exclusive courses on business and products. The implementation classes, which follow next, are designed to prepare students to take actions. During the session students are free to ask any question and get prompt answers. Digital Product Blueprint aims to equip learners with necessary knowledge and tools to excel in business, while enjoying much deserved freedom. The whole Digital ... Get more on HelpWriting.net ...
  • 10. Essay On Bright Content Idea Title: One Brilliant Content Idea Can Go On and On and On and On... Meta description: Make the most of one blog post by repurposing it and developing it further. You might use a variety of content mediums to reach your audience. Keywords: SEO content, content marketing agency, website content, SEO content services Canada, best content writer Canada, copywriting services Canada H1> One Brilliant Content Idea Can Go On and On and On and On... H2>Reach Your Audience with One Content Idea Across a Variety of Posts When you are creating SEO content for your blog or website, you may be limited in terms of time and budget. Even when you hire the best content writer in Canada, you still need to run an efficient content marketing schedule. This ... Show more content on Helpwriting.net ... Essentially, you will be offering content as metaphorical breadcrumbs. By providing your readers with several inviting "breadcrumbs" of content, you will continue to attract them to your materials. If you are marketing a new line of handbags, for instance, you could introduce the line in a blog post that highlights how the idea for the handbags was conceived. Next, you might offer a Q and A interview with the designer. This could be done in the form of a podcast, blog post, or video. Another part of the series might be an infographic depicting the evolution of each handbag from start to finish. Your last "chapter" could be a tutorial on how people can care for their handbags or tips on different ways to wear them. Choose the Timing for Your Installments: After you have devised the outline for each aspect of your series, select an appropriate timeline. Is a weekly email newsletter your primary method of reaching your users? If so, you might want to offer the series in four weekly installments included in each email. Make sure that you inform your users of the timeline. This will help to build anticipation and increase readership for each post. Let Your Creativity Run Free: We Can Help Once you decide to produce a series based on a compelling idea or a product/service you wish to market, have some fun with it. If you enjoy the process, your ... Get more on HelpWriting.net ...
  • 11. Proof Reader Qualities Qualities of a good proof reader Good with details, spotting errors in spelling, grammar, and the flow of a piece and putting together quality work. A person needs to have good eyesight, and should be able to notice an error in a word right away without looking for further reference. They also need to be excellent at grammar and writing to know when a word has been misspelled or used incorrectly, or if your writing actually makes sense. Applications of these methods in stores in San Diego and Cincinnati have resulted in a 30 percent drop in robberies and a 50 percent decline in violence there. According to the developers of the security system, Hanover brothers, Inc. While you can learn to proofread, the vast majority of professional ... Show more content on Helpwriting.net ... Acceptance is similar to managing stress. Both affect our body and mind. Accepting reality is the right solution and the right choice. Do you know why? Because emotions don't have anything to do with our will. What can you do with emotions? You canaccept them, experience them and express them. By doing that, we will expend a lot of energy. But acceptance releases energy. I will explain: Whenever we worry, we use a lot of energy. Actually we lose energy. But when we accept reality, we gain our energy back. We really need energy to deal with situations; we need energy to survive. When we accept challenges, we save energy and protect ourselves from being sick by worrying. Acceptance gives us a "feeling" of dealing with the situation. We get control over our life. Acceptance means: I don't need to fight. I will accept those things I can't change and get to work on those I can. I will accept whatever comes to me on my way through life. I am strong and prepared to understand that life is beautiful, in spite of all challenges.
  • 12. I am in charge of my own life. I am mature! Acceptance is a source of power and serenity. Acceptance is not apathy! By accepting reality, we are taking responsibility for our life. When accepting reality we are gaining – not loosing. Acceptance is a skill that can save our life. Open to corrections and comments... Subbu My partner's feedback was * Direct and did not sugar coat the message. * Was sincere. * Gave praise ... Get more on HelpWriting.net ...
  • 13. English Language Cover Letter Template I am a rockstar Native Spanish–speaking copywriter! Hello Mr. Nate, I have read your job posting, and I am very interested in applying for this project. I am a native Spanish speaker, English/Spanish writer and translator from Venezuela. I have 5 years of experience in the writing and translaton fields, as well as a perfect use of both English and Spanish and their respective grammar, syntax and vocabularies. In writing, I have an excellent use of essential writing tools (e.g: main and secondary topic, article and paragraph structure, etc) and I can adapt the style depending on clients' needs. As for my background, I was born and raised here in Venezuela. I have a Bachelor ofEducation, English degreee, and I managed my own local factory (it was a 8–person business focused on manufacture bagpacks, ... Show more content on Helpwriting.net ... My proposed hourly rate is 16$. You may see my rates at my profile (http://www.upwork.com/o/profiles/users/_~013f0c6bdaa2dc0803/). This rate is assumed on the possibility that I would be copywriting or translating during my effective hours. My monthly rate is 1600$–2400$ (16$/h*5 effective hours= 80$/day. 80$*20= 1600$. 80$*30= 2400$ if you need me to work during weekends). I may increase the hours per day if necessary. The reason your should hire me is simple: I am effective. Effectiveness is the balance between efficiency (doing things fast) and efficacy (doing things good). While related, not everyone can be actually effective. In my case, I have the required skills, adaptability and creativity to write appealing amazon listings and/or translate them to sound as natural as possible for the average native speaker. Before my conclusion, I would like to invite you to visit my profile, so you may see more about me and my experience, including relevant feedback and approved Upwork tests. Thank you for your ... Get more on HelpWriting.net ...
  • 14. How Useful Are Copywriter Rates? As a prospective copywriting client, copywriter day rates are probably one of the first things you'll think about. As well as giving you an indication of likely costs (or not, because copywriter rates actually give very little idea of how much a job will cost), copywriter rates can be a good indicator of a copywriter's quality. This is particularly true when you consider published copywriter day rates alongside a writer's portfolio and experience. Location too is important: a copywriter in, say Cheltenham, Gloucestershire, will probably have lower overheads and be able to offer more attractive day rates than a similarly experienced wordsmith in the Home Counties. Similarly, a good 'one man band' probably has lower overheads than a multi–person copywriting agency, while bringing equally good (or better) skills and experience.... Show more content on Helpwriting.net ... Many copywriters publish a guideline day rate on their website. Some even contain menus for different projects. Menus are fine when you are buying pizza or your daily latte. However, though menu pricing appears attractive at first, it may not be as advantageous as you think when choosing your copywriting partner. This is because more projects are different than are similar... In practice, once they have clearly understood the scope of the work required, many freelance writers prefer to give a fixed price project fee based on their given copywriting day rate. This is good for you, the client, because you can budget their copywriting more accurately. Provided you don't change the scope of a copywriting project halfway through, an experienced copywriter should be able to give you an estimate or quotation for your ... Get more on HelpWriting.net ...
  • 15. Should The Government Monitor Internet Crimes "The United States government should monitor the internet content to the extent of which is necessary, in order to protect the state at which could be in danger of various crimes such as internet scams, child pornography and piracy. Though these issues remain circling the internet, the government still does not have complete control over the internet. This allows many criminals get away with the crimes they are committing. Therefore, I believe the government must find a way to monitor the internet but still respect the privacy of the world. There are many laws that contribute to the prohibition of the process of buying and selling recorded copywriting videos, but this specific law stood out to me.“The Federal Trade Commission Act (15 U.S.C. §§41–58) (FTC Act) is a federal consumer protection law that prohibits unfair or deceptive practices and has been applied to offline and online privacy ... Show more content on Helpwriting.net ... This protects the privacy of many people online. So, in turn citizens of the United States are able to send and receive messages as well as codes across the world while still remaining private. I thought this was very interesting because of the law I found in the constitution. Article I, Section 8, clause 10 gives Congress the power to ""define and punish piracy and felonies on the high seas and offenses against the law of nations."" ... Instead, it referred to ""the crime of piracy, as defined by the law of nations."" It is hard to punish a crime that is unknown or unaware of where that crime is taking place. In order to find who is taking part in piracy crimes one must violate the law of keeping internet information private. For ... Get more on HelpWriting.net ...
  • 16. Specific Emotion-Based Copywriting Techniques 2 Specific Emotion–Based Copywriting Techniques For a long time professional copywriters have known that appealing to emotions is by far the most fruitful way to win peoples pennies. However, if you aren't a natural sales person it's surprisingly hard to find concrete, step–by–step, techniques to build emotionally persuasive copy. Sure, you find plenty of examples and formulas to write everything from persuasive emails to landing pages and only god knows how many articles on tips for writing persuasive copy. No jargon, benefits over features, AIDA, write what it's going to do for the reader and my personal (least) favourite: "use a conversational tone" What does that even mean? If you are anything like I was in the beginning you still ... Show more content on Helpwriting.net ... Stories that play on potential customers fears and dreams work especially well. It doesn't even have to be a real story, imagining your product in a different time period or being used by someone unexpected. When you see ads with celebrities using the products that is exactly what marketers are doing. For an example of a product in a different time period I pulled up the Pepsi Kung–Fu commercial circa 2004. Stories are also important to your overall company image. You undoubtedly have an 'About' section on your website right? That's a story right there. And if written well can be a compelling marketing piece in and of itself. I'll do a more in depth post about crafting a great company history in a future post, but it wouldn't hurt to put your thinking cap on now and jot down a few critical points in your companies history. Figures of Speech If you've tried, but just aren't a natural storyteller, don't worry plenty aren't and they do just fine in advertising. Figures of speech are a way of structuring your words to have maximum impact and retention. They are confusing if you don't know what they are and even harder to describe if you do know.
  • 17. The best way I can put it is: A figure of speech is an arrangement of ... Get more on HelpWriting.net ...
  • 18. A Comparison of Two Advertisements Essay A Comparison of Two Advertisements I have looked at 2 advertisements, one is from 'Sugar' magazine and the other from 'Style' magazine. The advertisement from Sugar, is for 'L'Oreal Paris Colour Pulse Hair Dye'; the advertisement from Style is for 'Clinique Autumn 2004 close up on lips: modern metallics'. All advertisements are aimed at specific target audiences and as such require different ideas, linguistic devices and presentational features to attract them. The two advertisements I have chosen have different target audiences, reflected by the magazines that they come from, the language they use and the visuals. Both my chosen advertisements have strong visuals. In the L'Oreal Paris one, ... Show more content on Helpwriting.net ... This plays with words as it says 'close up on lips' and the image is of close up lips with lipstick on. In the L'Oreal Paris advertisement the slogan is '10 lively colours to make your look pulse as often as you want!' This is different from their usual slogan 'because you're worth it' as they are just talking about the colour pulse hair die, so they wanted a slogan to link in with the product. The slogan is effective because the words 'lively' and 'pulse' make it sound alive and the words 'you' and 'your' make it sound like they are talking to you in person. Also, at the end of the slogan is an exclamation mark which makes it seem exciting. The two advertisements both have copy but in the Clinique one it is much longer because it is aimed at an older target audience who are more interested in the copy content. The Advertisement aimed at the younger target audience has less copy, containing just the most important facts, because the visual impact is more to this age group. The L'Oreal Paris advertisement states that it 'washes out in 8 to 10 shampoos'. This is an example of weasel words because they are not giving an exact figure but a range. This helps advertisers avoid making untrue statements about a product, words like 'probably' and 'almost' which sound like they are not entirely certain. The Clinique advertisement uses lots of
  • 19. ... Get more on HelpWriting.net ...
  • 20. Copywriter Cover Letter I am submitting my resume and cover letter in application for Belk's Copywriter position. I learned of this position via Indeed and was immediately interested. My ultimate career goal is to become a proofreader and editor. I think that my previous work experience, growing interest in fashion and beauty, and my educational background makes me the perfect fit for this role. I have a strong background in concisely conveying relevant product information. During my time as a virtual AT&Tsales representative, I gave product recommendations to consumers by highlighting features relevant to their stated interests and needs. Because I was communicating via the AT&T website and not in person, I had to be effective and clear in my word choice while still honoring the AT&T Voice. In learning how to adopt the voice of my employer, I am prepared to write effective product copy for Belk.com in a way that will be clear and friendly to consumers. As a data entry associate, I key customers' financial ... Show more content on Helpwriting.net ... This is what awakened my passion for editing and proofreading. I know that it is what I want to pursue as a career. As for fashion, I have always had an interest in it, but it did not blow up until my sophomore year of college. Through Tumblr and research, I learned about different fashion houses and street fashion cultures. Working at Belk will give me the opportunity to pursue my goal of being an editor while still honoring my growing interest in fashion. It is the perfect way to get the best of both worlds. I strive to be my best possible self for my future employer, future clients, and myself. I am confident that my resume and cover letter are accurate representations of my abilities and potential. I truly am the perfect fit for this position, and will prove to be a sound investment over time. I appreciate the opportunity to apply and hope to hear good news ... Get more on HelpWriting.net ...
  • 21. What You Should Know Before Launching Your Ecommerce Website 8 things you should know before launching your eCommerce website As a former eCommerce consultant and the happy owner of Bluedge, a web agency that specializes in eCommerce, I like to think that I know a thing or two about the industry. Speaking frankly, over the years I noticed that almost all of our clients have a hard time with the same recurring eCommerce pitfalls. Whether you are new to eCommerce or planning to revamp your website, this guide, which comes direct from an industry professionals, aims to help you get the basics right. 1)Show Nice pictures, many nice pictures... Time after time I have seen people neglect the "e" in eCommerce. Electronic commerce implies your web visitor can only see what you expose of your product. ... Show more content on Helpwriting.net ... Videos truly help you increase your e–store conversion rate, that's a fact. Short catwalks videos work great for clothing websites in particular. This will give to your clients a real feeling about that dress you want them to buy. Through the use of a video you can perfectly picture how the fabric moves while walking, how long is the dress on the legs, and so on. Another solid example of how videos help sell products online is within the realm sport and leisure goods. For example, these videos of the fantastic Jetsurf go a long way to convince people of the legitimacy of the product. 3)Invest in quality copywriting The benefits of investing in quality copywriting are twofold. First, your product's attributes may sound obvious to you, but they may not be as clear to your audience. Remember, you are attempting to create a total product image, with apt copywriting allowing that to become a reality. Adding to the aforementioned, a solid and attractive product description will not only please your readers, but also equally please Google. Search engines have become extremely smart nowadays, so the right product description can give your page a quality "index" based on its text content, length, and overall readability. All these elements (among others) will play a role on your product ranking within the search engine result pages.
  • 22. Knowing search engines are the first entry point for sales of most online store, so you will really want to ensure that ... Get more on HelpWriting.net ...
  • 23. How A Business And Work For Yourself How to start a copywriting in business in 3 steps. Are you sick of a long commute to work in the morning, Are you overworked and underpaid? Or, maybe your just sick of working for somebody else. in this in this article, you will find out how to start a copywriting business and work for yourself, with the potential to make a large income. I'm not gonna lie, it will take work, it will take effort and it will take time. But it might just be the perfect career for you. Step 1 on how to start a copywriting business Picking a niche Niche is just a fancy word for what kind of copy you want to write. This could be an industry specialty, such as, the pet industry or the financial industry. It could also be a Project related niche like email marketing or social media. It doesn't matter what niche you pick but it should be something you enjoy writing about (or better yet, passionate about.) It's important to pick a niche for a few reasons. You will be known as a specialist in your topic You will get paid more You will write your projects faster You will have less research to do clients will come looking for you It is always easier to sell to one person than to sell to everyone. You will have less competition and when people find you, it's because they are looking for you. You should tike some time to figure out what you want to write about then stick with it. You can change your niche later down the road but start with something get good at it then change later if you want. ... Get more on HelpWriting.net ...
  • 24. Aristotle's Ethos Pathos Logos Something that every good salesperson, copywriter, publicist, anyone whose livelihood rests on their ability to sell, should know. And no, nothing sells itself. If you see an ad that claims this, that's a line. But how do you learn persuasive writing? Why, you start from the beginning of course. The very beginning. We're talking obscure Mesopotamian Akkadian scriptures. Don't have time to read article from 23 centuries BC? Yeah maybe that's a little too early. Lets fast forward to Aristotle. We're starting with Aristotle because he was one of the most influential philosophers onrhetoric. He wrote a three part series entitled Rhetoric that outlined how people may build a powerful argument using persuasion. Outlined are the 3 means of persuading an audience according to ... Show more content on Helpwriting.net ... And it is a part of a widely used persuasive writing structure called the 4 P's. Creating ethos is what you are doing when you put testimonials on your website or share business licenses and awards. It's creating an image of yourself as an expertise in your field. Hence, people will believe you when you tell them your product will do XYZ for them. Pathos Pathos means the emotional argument. It's thought that the best copywriting appeals to emotions. The logic behind emotional selling goes that if you sell by emotion, the thing you are selling is a want. If you sell based on logic and need people will go for the lowest cost option. People are much more likely to spend more money on something they want than something they need so selling my emotion and want allows you to sell your product even if it's not the lowest option by a long shot. Because pathos is such a critical component of powerful copywriting I will dedicate an entire article to it and specific techniques used that elicit emotional reactions. For now, just watch this Samsung ad featuring a snail (no that's not a typo) that pulls on your emotions
  • 25. ... Get more on HelpWriting.net ...
  • 26. An Honest Awai Copywriting Program Review By Professional... An honest AWAI Copywriting Program Review by Professional Copywriter Dan Furman On this page, I'll be reviewing a popular home–business opportunity / product. In this case, a copywriting product. Quick note: This is an honest, unbiased review. In interest of full disclosure, I am an affiliate, and will get a small commission if you buy it through the link at the bottom of the page. Believe me, it's not enough to risk tainting my name in any way. That's why my review below is as honest as possible. I'll tell you the good AND the bad, and let you make up your own mind. The Product: The Accelerated Program for Six Figure Copywriting from AWAI (American Writers & Artists Inc.) , which is a home study program designed to turn you into a ... Show more content on Helpwriting.net ... My answer to that is simple: The type of copywriters that will come out of this course don't worry me. You know what type of competition hurts me? People from India writing for a nickel a page. That's who hurts me. Professional copywriters charging a professional rate? They don't hurt me at all – they help me, because the more professional copywriters that are out there, the more legitimate the copywriting business is. Enough preliminary stuff – I go ahead and get access to the course: The AWAI Accelerated Program for Six Figure Copywriting essentially consists of an online program (it's printable too) of more than 700 pages of material, member forums, support, videos, job postings, etc. (note – when I first reviewed the course, it was printed. But wow, this new online version is sweet.) Full disclosure – I then cheated and went right to the job board. And truthfully, I was a little underwhelmed. There really aren't that many jobs posted there (like 5–10 a month.) However, as I'll explain in a minute, you really shouldn't be relying on AWAI to find you work anyway. But The Bottom Line is This: This is a pretty good copywriting course. There's no two ways around it – I'm a professional copywriter, and AWAI's course is a solid introduction to the art of direct response copywriting. Now, let me be crystal clear – it is NOT going to turn you into me overnight. I've been doing
  • 27. ... Get more on HelpWriting.net ...
  • 28. 5 Things That Killed Hip Hop Analysis Something that affects every genre of music, and is almost always agreed upon, is the fact that music is evolving Hip–hop is no exception. Unfortunately, it is not always a whole consensus that the music comes out better. In J–Zone's article of "5 Things That Killed Hip–Hop," he writes with poor academic tone, atrocious grammar, and non–cohesive paragraphs structure. He tells the readers his opinions of the change in hip–hop. His argument that hip–hop is dying is legitimate, and is backed up by his statements about social media, clans in the music industry, and copyrighting. J–Zone's article has poor academic tone in his paper. First of all, he consistently uses slang terms such as wit', doin', yo, and dope. On top of that, he is so lazy he... Show more content on Helpwriting.net ... For J–Zone that is not the case. When he starts a paragraph it has everything to do with his thesis statement. He goes to make an compelling point and it seems like the whole paragraph will elaborate on what his point is saying. Half way through the paragraph the point is on the other side of the planet. Nothing seems to correlate and he seems to be getting off track immensely. For example in J–Zone's first paragraph he writes "Safety in numbers." This paragraph is supposed to be talking about how having a crew in the music industry is what makes the money. The author goes on a rant about crews and eventually he starts talking about albums. A completely unrelated subject to the matter of having a crew. A crew from what he is writing, is a group of people collectively making music separate but also together at the exact same time, they do tours together and make each other more well known. If he wanted to talk about albums he could have done that in a different part of his thesis. "Good Albums are about a vibe." Where is J–Zone taking us on this adventure of a blog? Not only does this happen within the first part of the the thesis but also in his other four points as well. A good writer maintains a clear focus on his thesis statement throughout the entire paper. J–Zone's blog is not a good example of how to stay clear on your thesis ... Get more on HelpWriting.net ...
  • 29. Mistakes In Research Paper Writing Mistakes That Most Writers Overlook There's one piece of furniture that every writer once cannot live without. It's a dustbin filled with rolled–up balls of paper that contain tiny scribbles and blocks of angst. Granted we're in the digital age and writers are now moving on to drafts of incomplete write–ups stored on their devices, along with angry footnotes that probably read like this – "She waited with bated breath for... Ugh. I'm waiting with bated breath for an idea. Arrgh!" The mind of a writer can be a truly terrifying thing. Isolated, neurotic, caffeine–addled, crippled by procrastination, and consumed by feelings of panic, self–loathing, and soul–crushing inadequacy. And that's on a good day. And as if those frequent spasms of ... Show more content on Helpwriting.net ... If you can communicate your point by using around eight words per sentence, do it! People are more likely to be hooked on to an article that's made up of small paragraphs instead of a lengthy chunk of text. No name–dropping – Try to eliminate as many big words as possible. And especially when you're writing for sales or advertising, remember to decipher all those technical terms for your audience lest their eyes glaze over. The best example of this would be Apple's copywriting that manages to dumb–down even high–flung technical terms like 'anodized 6000 aluminum' by snugly placing them in simple, uncomplicated sentences. Take a stand – It's important to have an opinion on what you're writing. Being vague is going to lose readers. Don't beat around the bush. Instead, present the facts and end the article with your opinion. Let it marinate–Don't send/post your article immediately after writing it. Let those words marinate for a couple of hours before you proofread it. It's also a good idea to run it by your friend/colleague to have an outside perspective on your writing. Feel it in your bones – Write only when you're bubbling with enthusiasm. Readers need to feel your energy spilling over the words. If you're feeling tired or jaded, take a break. You don't want your writing to be ... Get more on HelpWriting.net ...
  • 30. Teller Of Epic Story Analysis I am writing to you because I have been working as a copywriter for a while now, and I am ready to become a Teller of Epic Stories (I sincerely hope that this is the official job title). I am very interested in working for your company, because I resonate with Eicorn's core values. I strive for wealth and growth in all aspects of my life, and I am always ready to learn new things and explore new opportunities. Over the years I have written engaging content for a series of websites in different niches. I believe that the secret to writing good content comes from having the courage think unconventionally and to own your ideas, instead of doing just what is expected of you. By discovering what excites you as a writer about a certain topic, you ... Get more on HelpWriting.net ...
  • 31. Groupon Case Groupon is a deal of–the–day site giving top notch rebates on products or administrations for occupants of a specific market. This deal as of now exists in more than 150 urban communities in North America and in more than 100 around the world. Essentially, Groupon highlights an area particular coupon every day, and the offer just winds up plainly substantial if a specific number of individuals additionally buy the rebate (subsequently the name–a straightforward blend of the words "Amass Coupon"). Groupon in Place of Traditional Advertising Conventional publicizing requires the business to pay for all expenses in advance, without ensuring any development in client base. Results aren't moment – ordinarily development happens through the span of fourteen days, months, or quarter. With Groupon, your business' coupon will be highlighted on their landing page, Twitter page, and will be incorporated into their everyday bargain email– and if ... Show more content on Helpwriting.net ... On the off chance that Groupon consents to highlight that business' rebate, they will deal with all copywriting of the great or administration being advertised. Organizations just pay to Groupon if enough individuals buy the great or benefit, and "the deal is on". Moreover, Groupon takes an expense of half of the aggregate buy. At last, the dominant part of organizations say they wind up "making back the initial investment" subsequent to reclaiming all Groupons, however the presentation procures them around 20% in long haul development – and they are saved the cost of customary promoting costs. Target Market Around 70% of Groupon's client base is made out of youthful, instructed ladies, and hence, the dominant part of rebates include excellence, wellbeing, or wellness administrations. Be that as it may, there are as often as possible Groupons issued for eateries, getaways, or various different administrations, (for example, kickboxing). Accommodation ... Get more on HelpWriting.net ...
  • 32. Audio Mixing The role of the record company is to nurture, promote, and distribute music around the world. According to www.manta.com, there are approximately seventy–two recording studios and ten record companies in Mississippi. Even when songs are perfectly written and arranged in their final form, the creative process continues through the use of music production. Before an artist records, it is a good idea to prepare the track for the addition of vocals. If your session has a lot of plug–ins and effects running live, adding a real–time vocal is likely to strain your computer heavily as the artist want the session to run smoothly, minimize the risk of computer's CPU overloading by bouncing down a stereo backing track of your song. Then, open this ... Show more content on Helpwriting.net ... They visualize and imagine the end result, so they must be able to listen, experiment, and explore all aspects of music. Since producers can have a diverse set of skills, there are several potential roles they can play. Though not exclusive, some of these role play in effect of themusic industry. Recording Engineer is the person in charge of the technical aspects of recording and mixing tracks. Composer is the person who writes and directs original music. Music Arranger is the person who collaborates and works for an artist to make the recorded version of the artist's song(s). Musician is the person who performs the instrumental or vocal part of a track. Music Manager is the person in charge of making sure the album gets produced; from hiring the right people to getting the job done and making sure all deadlines are met. Remixer is the person who takes parts from a recording to make a new version The Mentor passively follows and helps an artist make decisions on their ... Get more on HelpWriting.net ...
  • 33. Direct Response Copywriting Research Paper There is a good deal of direct response copywriting inside the world right now. Direct response copywriting can take quite a few unique forms. It could encompass a direct–mail campaign also as direct response ads. Within this article today on direct response copywriting, we will take a look at what this entails and where you may find much more information about direct response copywriting. To learn a lot more about direct response copywriting, it is best to look at 1 of the masters: Dan Kennedy. He has written a lot of books which you must look into. Dan has performed lots of diverse areas of copywriting but direct response copywriting is one of his specialties. Whenever you talk about direct response advertising, there is a good deal of competition. Many companies employ direct response copywriting so you need to make sure that you've diverse ways for your advertising to stand up. When you are performing direct response copywriting, it is best to be certain that you might be writing to your prospects as you'd write to a friend. This is going to be slightly formal but informal inside the sense that you might be writing to the individual in a conversational tone. You don't have to stick to a specific length of space within your writing but rather write until what you need to say has been said. Direct response ... Show more content on Helpwriting.net ... The key behind direct response copywriting is that you would like the individual to instantly respond to the offer that you might have presented. Good copywriting is done by following the formulas that have been established. By focusing upon the 3 major parts for example the headline, the supply, along with the postscript, you will be setting your self up to have a high success rate. Direct response copywriting may be extremely efficient and produce excellent sales for you or your clients should you do it correctly so be positive to continue to learn far more about the ... Get more on HelpWriting.net ...
  • 34. Essay on RED CHEETAH Web Site Proposal Overview This proposal responds to RED CHEETAH'S desire to procure a Web site provider to design the front end of the Web sites for their customers who want to establish on online store with RED CHEETAH's e–commerce capabilities. The sites will include professionally written content and expertly designed graphics that together present a professional and credible store image. The goal of each site is to immediately capture site visitors' attention, introduce them to the company, and showcase the variety of merchandise available. Each site will be graphically rich, friendly, and easy to maneuver with a minimum number of "click–thrus" required for visitors. A Web site created by e–websmart offers your clients an amazing opportunity.... Show more content on Helpwriting.net ... These optional features include social media development, blog integration, e–newsletter template design, and flash banners. Service Offerings & Pricing E–websmart proposes to offer Red Cheetah clients two distinct options for developing a Web site: Option 1 – Semi–Custom Sites: A choice from 6 (and eventually more) pre–designed templates, each uniquely designed by e–websmart. The client will be able to personalize a portion of the graphics and most of the copy content. The basic page structure and page artwork and design will be the same for each company that chooses the template. Option 2 – 100% Custom Site: A unique Web site designed specifically for the individual store. The appearance and content of the site will be personalized to match the exact specifications of the client. Semi–Custom Sites E–websmart will design an exclusive set of semi–custom Web site templates that will be available only to Red Cheetah clients. The client may share a semi–custom design with another Red Cheetah client, but still gains the advantage of having a site that is professionally designed, written, and supported by e–websmart's creative team. While there are other online vendors that offer Web site templates, very few, if any, include access to a professional design team to customize the ... Get more on HelpWriting.net ...
  • 35. Example Of A Website Proposed headline 1: Your Definitive Guide to Web Accessibility Proposed headline 2: Your 12 Point Checklist for Better Website Accessibility Are you discouraging a sizeable amount of today's internet users to access your website? Yes, we know. You strive to keep it updated. It boasts of latest designs. You're very proud of it. And, you even spend a considerable amount of money towards its upkeep. In other words, you do almost everything to make it widely accessible except this. Your story is not too different from Margaret's. She too used to do the same only a few months ago. She even spent a large sum of money to redesign her website early last year. And, she was very happy with the results until she discovered a completely different... Show more content on Helpwriting.net ... Be consistent with the layout and structure 4. Beware of colours 5. Focus on typography 6. Use recognisable links 7. Optimise the form elements 8. Embrace striking button designs 9. Add controls to the moving elements 10. Introduce clear navigation 11. Support keyboard–only access 12. Add transcripts for audios and videos Which tools can you use to test website accessibility? Web Accessibility Standards: A Very Brief Overview The first Web Content Accessibility Guidelines (WCAG) was published by W3C in 1999. WCAG 2.0, still in practice, was adopted in 2008. It has three levels of compliance: A, AA and AAA (https://www.w3.org/TR/UNDERSTANDING –WCAG20/conformance.html#uc–levels–head) with AAA being the strictest of the three. Why Should Your Business Care About Web Accessibility? With an accessible website in place, you can encourage every user to seamlessly view, understand and interact with its contents. You're no longer forced to reserve the benefits of the online services to a privileged few.
  • 36. Have a look at the following numbers. A report published early in the year (https://www.ons.gov.uk/businessindustryandtrade/itandinternetindustry/bulletins/internetusers/2017) shows, 9 out of 10 adults in the UK are recent internet users. Nearly 8 out of 10 users from 65–74 years age group access internet. 97% of those belonging to the 16–24 years' of age group and suffering from some form of disability is an active internet user. This ... Get more on HelpWriting.net ...
  • 37. Roles And Responsibilities Of An Art Director An art director is a "person in an advertising agency responsible for ideation and the art and design decisions" (What Does an Art Director Do, 2). This person works alongside people such as copywriters and designers to make decisions on the over–all design, artwork choices and layouts (Sokanu). These teams can work in multiple areas of the media, such as television, film, live theatre, magazines, advertisers, or video games (Sokanu). Various responsibilities of an Art Director can include: making and following a budget, how to follow the client's desired vision and concept, managing the design team, coordinating activities, approving proofs and final copies and presenting concepts, designs and finals to clients (Sokanu) A notable Art director ... Get more on HelpWriting.net ...
  • 38. The Career Options For Majors There are many career options for majors in the English language to choose from. The list of careers for them is quite large. Some of them are direct career options in which the skills required are so similar to the skills acquired while studying English that a degree in this field can serve as a credential for applying for and getting a job. There are also indirect career options where a degree in English is necessary but may not be sufficient for qualifying for the job. There are some remote carrier options also where the main requirement is not a degree in English but it serves as an advantage in those type of careers. The following is the list of careers directly open to English majors. In today 's dynamic world new career options keep opening up all the time so the options will keep on widening. List of careers in teaching: SECONDARY SCHOOL TEACHER: To instruct junior high school and high school students in specialized subjects. Many of the secondary school teachers may teach several courses in a particular subject area. Most schools require certification. SPECIAL PROGRAM TEACHERS: To instruct students who have joined special educational programs. May be employed by social service agencies, churches, government, etc. The topics to be taught vary widely and may include vocational training, drug abuse/prevention, etc. List of careers in print media: COPY READER/COPY EDITOR: To edit printed copy for errors in grammar, syntax and style.Works in a variety of ... Get more on HelpWriting.net ...
  • 39. Why I 've Done Pretty Well For Myself When I got started in copywriting, I took the long, uphill battle. I decided I was too good for the copywriting courses out there (and perhaps too cheap), and turned instead to all the books I could buy (at bargain basement prices) on Amazon.com. And honestly, I 've done pretty well for myself. I quickly got a job in a marketing department, writing copy regularly, and helping out with other marketing activities. I then transitioned to sales, where I could continue to hone my copywriting abilities while earning a commission selling my company 's products. And all along, I chased secret after secret to copywriting success in cheapo books from Amazon. But, let me tell you a little secret. I wouldn 't do it that way again. In fact, in the ... Show more content on Helpwriting.net ... Yet, it 's the thinking that sets great copywriters apart from good copywriters... And, this thinking is what I 've found to be the biggest takeaway from the best–of–the–best copywriting courses out there. So, let me answer three of the most common questions around the copywriting courses out there... With the hope that I can steer you in the right direction for a successful career. Question 1: "How Do You Evaluate Copywriting Courses?" When it comes to copywriting courses, I look to the teacher of the course as my single–biggest factor. And, I have one big question. "Do they walk the walk?" Let me use a quick story to illustrate. A famous copywriter got a call from a new potential client. This client was trying to sell a book about "How to get rich with your own mail order business." The advertisement wasn 't working well enough, so he turned to this copywriter for help.
  • 40. So, this copywriter asked, "Have you gotten rich with your own mail order business?" Can you guess what the answer was? "No." He hadn 't. How much stock could anyone put in his advice, then? What was the value of learning how to get rich in mail order, from someone who hadn 't done it themselves? There are crooks and charlatans all over the place who talk the talk, but who don 't walk the walk. When I 'm looking to invest in a new copywriting course, I ask, "Have they done it? Have they succeeded as a copywriter?" If the answer is, "No," that 's my answer to buying the course. Yet, if they ... Get more on HelpWriting.net ...
  • 41. Alyssa Ackman Task In looking at the to do list I have decided to delegate the following to the employees listed below and the reason for the idea for them to handle the task. Alyssa Ackman will be handling the order coffee cups and stirrers for upcoming month and gathering the information on the monthly sales of thecoffee shop for the beverages sold per week and revenue generated per week by using the point of sales system to run a report for the call (College for America, 2015a). I as the manager will be on the call with Fred and Carrie to discuss and give them the update on the sales per the report from the system. The reason that I chose to delegate Alyssa for these task is according to her responsibilities and her skill level she is more aware of the inventory that we have on hand for the cups and stirrers and she uses the point of sale system and can run the report for weekly sales and revenue that was generated by weekly (College for America, 2015b). ... Show more content on Helpwriting.net ... The reason that she would be responsible for these task are the job duties are marketing, public relations, community outreach, copywriting, event planning and more. Her qualifications of having the Bachelor's degree in communications will assist in the placing of the advertisement for another barista (College for America, 2015b). The design strategy should also be within her capabilities as marketing and event planning to make the best use of the area that we have available for the coffee shop area, I will also go over and review with her of the layout of the coffee shop to make sure that it is capable of ... Get more on HelpWriting.net ...
  • 42. Importance Of Senior Care Marketing: Planning Your Website Senior Care Marketing: Planning Your Website Design For senior care businesses, for example, nursing homes and assisted living residencies, your organization website is frequently the principal point of contact with imminent occupants, patients, their relatives and referral sources. Presently like never before, it is important that your association's website presents visitors with an expert picture and convincing message that is customized to your target audiences for ideal results. With regards to website design and development, your senior care business ought to have the capacity to convey a novel favorable position by joining a broad base of involvement in the senior care coliseum, with contemporary best practices for Internet marketing, web strategy and website design and development. The following are required when building a website in order to market your senior care business: ... Show more content on Helpwriting.net ... Would you like to give supportive data, advance an administration, offer a product, or the majority of the above? пѓјGoals: What do you plan to finish with your website? Get new business? Keep customers and referral sources educated? Enroll more workers? Clear goals permit your content marketing and website design group to concentrate on what will give the most effect and propel the association. пѓјTarget Audience: Who are you planning to reach with your website? Most home care organizations and senior care providers target more established grown–ups, those with elderly folks, and expert referral sources, for example, doctor's facilities, trust officers, and so forth. Knowing your target audience decides everything from site design to proper content. пѓјContent: What are the key messages that embody your brand? What is the brand identity you need your organization to pass on? What traits is your target audience looking for in a senior care supplier? ... Get more on HelpWriting.net ...
  • 43. Writing Copywork If you simply take a moment to think about how many times per day you read something, it can help you get a feel for just how much work is really out there for the freelance writer. Writers tend to be avid readers to begin with, but try to think in terms of the average person. Someone has to write the books, magazines, and newspapers we seek, as well as labels, pamphlets, and advertisements we may not. That "someone" could very well be you! Copywriting or "writing copy" entails creating written content specifically for marketing purposes. These works will typically be used in digital and print materials to promote products, inform potential customers and clients, and to build a brand image. Sound like interesting work? Here are some examples ... Show more content on Helpwriting.net ... As a copywriter, you may find work doing print or digital advertisements – or both! The only difference will likely be the formatting and the targeted audience. The goal here is usually to be succinct and catchy, though larger spreads and wider campaigns may require more. Social Media and Web Copy Businesses and individuals alike are constantly learning just how valuable a web presence can be (it's important for professional writers, as well, but that's another article series). "The platform" can play the role a major marketing tool, but it tends to work quite differently from standard advertising. Because of the social nature of the internet, writing copy for websites and social media usually means connecting in a more personal, organic way. Reports and Press Releases If you're not a business–savvy person, it can be difficult to think of marketing in terms of anything other than directly pitching products and ideas. Yet in the vast business world, all signs point to "buy." Press releases are usually huge announcements of new products or other big news, though anything written up to be given to the media counts as a press release. Reports, on the other hand, tend to happen annually and are an opportunity to show potential investors the benefits of making a monetary ... Get more on HelpWriting.net ...
  • 44. Gate6 Data Analysis Gate6 Data & Facts Time In Business: 1996 Dashboard: No Contract Length: Undisclosed SEO Services: On Page SEO: Yes Content Marketing: Yes Social Media Management: Yes Video SEO: Yes Public Relations: Yes, reputation management, press releases Pay Per Click (PPC) Campaigns: Yes Glassdoor Company Rating: 3.6 BBB: Not accredited, A+, http://www.bbb.org/phoenix/business–reviews/web–design/gate6–inc–in–phoenix–az–36007366 Introduction Gate6 was founded in 1996 and is currently headquartered in Phoenix, Arizona. They are a digitalmarketing agency who specializes in marketing design and development. Gate6 was originally founded as a software consulting agency and grew into the web–marketing masters you see today. Since ... Show more content on Helpwriting.net ... They have no complaints on record at the Better Business Bureau, which is incredible for a company who has been in business since 1996 and they don't have any negative feedback about them or their services on any of the public online forums. Additionally, we like their visually appealing website; however, we hope they attempt to make it a little more user–friendly so their visitors don't have to spend so much time scrolling and clicking. Otherwise, they give you plenty of information to make an educated decision about what they have to offer. While we have a slight issue with the usability of their website, that won't keep us from giving them a high recommendation for all your digital marketing needs. Just remember, you should always perform your own research into whether or not they are the right fit for your company, because what's right for one company may not be what's right for
  • 45. ... Get more on HelpWriting.net ...
  • 46. Roberto Marquez Blanos Research Paper Laughing and having a good time is the key to life because, of course, life is always better when you're laughing, isn't it? It gives you happiness,joy, and a warm feeling in your stomach, well in my opinion it does. A very great person made this possible around the whole world and as well made an impact. He made people happy for many years and till this very day he still does! His name was Roberto Gomez Bolanos . He was born on February 21, 1929 in Mexico and there he went on to become become a screenwriter,actor, and comedian in the mid 1950s. Gomez bolanos grew up primarily in Mexico City. As a young boy he was active in sports such as soccer and boxing. Later on he went on to study Engineering at the National Autonomous University in Mexico. Though he studied engineering he never became an engineer because in 1951 he was offered a copywriting job at an advertising agency where he became specialized in broadcasts. He soon... Show more content on Helpwriting.net ... He made many hilarious jokes and always made the best out of things. Although he made mistakes often, just like everybody else, the people around him were always there to help him become a better person. He taught us many morals in all of his shows and they will always be remembered! In return he received countless awards and the key to the city of Cicero, Illinois in 2003. I know that he was not in it for the fortune but to make others and himself happy! El Chavo taught us one very good lesson. That lesson was that you don't have to be rich in order to be happy. He was a very happy boy and made the best out of everything regarding his clumsy mistakes. He was a great influence for our grandparents, parents, us,and even for the future generations ahead of us! Another lesson that he showed us was to surround yourself with good people. He surrounded himself with happiness and humorous people and ended up making billions of other people world wide ... Get more on HelpWriting.net ...
  • 47. Case Study On Internet Marketing Absoltz Internet Marketing Introduces Affordable SEO Services For Small Businesses Online marketing is becoming the most powerful marketing effort that reaches people over the internet, in the business world. It spreads the word about the business and advertises products or services. Every small business must be able to use the power of the web; this is where Affordable SEO services for Small business makes business sense. Today, Absoltz InternetMarketing introduces the most Affordable SEO Services for Small Businesses, its essence. The post is the outcome of our interaction with our valued clients opting our affordable SEO service in Melbourne. This post bridges the gap between what clients 'want' from an online marketing agency and what Absoltz's affordable SEO services has to 'offer' clients to achieve their goals and the ... Show more content on Helpwriting.net ... When you are hiring us for local SEO ask for – portfolio, case studies and references to make an educated decision on our affordable SEO services for small business/+es. We have lots of stories to share. The case studies will tell you of the varied tried–and–tested strategies implemented for several of our clients and the results achieved in each case. (Link here to contact you) Accent Powdercoaters Case Study Accent Powdercoaters approached us to develop a new responsive website for their powder coating services, a new venture in addition to their existing Aluminium supply company – Alsupply Australia. We delivered a fully–functional Responsive website on time, within budget constraints. Currently, Accent ranks highest for almost all top–ranking domain oriented keywords, in 3 months duration. This has increased their online traffic & sales inquiries by 350%. Achievements of Absoltz Internet Marketing Agency has won satisfied clients and referrals to newer clients in return. Here is what is the achievement snapshot on Keyword ranking for Accent looks ... Get more on HelpWriting.net ...
  • 48. Effective Copywriting The past four weeks has been a challenge. I am the type who don't like to do over a six–page paper. But when I get a change to write a paper about something I am passionate about then doing eight to ten–page paper is not that bad. Effective Copywriting give me the opportunity to write about something I am passionate about that's why to me a few times in my paper I went into a different direction about my subject but I was still talking about it. I also like that some of the information that I put on the discussion board I got to use in the paper. So that help me with my paper. I did have a very big challenge and that was trying to get a ten–page paper. I started to run out of ideas. I tried to go into deep research to find more information to help me. That's when I started going into a different direction in my paper. But I did like how Professor Rogalle broken the paper into sections because that help me come back to what I was talking about at the beginning of my paper. Also this paper helps me find information that I did not know. ... Show more content on Helpwriting.net ... Because I can look more into the people the company need to target. Doing the research paper help me in my career too. I need to look up information about the company and what they have been doing for years. A tagline that I like is "when conceived and crafted persuasively, a tagline can become an enduring symbol – elevating your brand message from the mundane to the memorable" (Swartz, 2006). Because that is right a tagline can be like a symbol when you think about it. I don't have any takeaways because the way the course was set up it helped me with my busy ... Get more on HelpWriting.net ...