2. What companies were involved? What is the ownership
information for the companies involved
1) There are two main companies involved in this buying
process which is The Walt Disney company and
Marvel Entertainment. Disney is a parent company
owning all the small Disney companies like Disney
nature Pixar and so on. It is also a conglomerate
putting together many different companies and
organizations to create one big successful company.
Marvel has also got a parent company which is
Marvel entertainment and now The Walt Disney
company since it was recently bought for 4 billion. Its
also a subsidiary company being less important the
the main company but the same as the others that Is
involved in Disney like Disney nature Disney
animations and the Muppets.
http://en.wikipedia.org/wiki/Marvel_Comics
http://en.wikipedia.org/wiki/Marvel_Comics
What are the companies involved famous for?
i.e what are their biggest grossing films or why
would people know who they are?
2) These two companies are very well know and popular for
many different things. For example marvel is very famous for
its super hero comics like the hulk, captain America and iron
man and many more. Some of these comics have become
very popular and been made into feature films and using A
list actors. For example iron man has been made into a
feature film staring Robert Downey junior Another famous
and popular film made and inspired by marvel was the
avengers, combining and using the hero's different powers
and villains to create and ultimate hero team. Which also
stars very A list celebrities. Disney is very well known across
the world for many different little things like there TV
programs, animations, theme parks, movies, series, channels
and so on many of there famous films are animations made
created and produced by Disney Pixar like finding Nemo, the
Disney princess stories like Arial, sleeping beauty and snow
white. These productions have become big around the word
creating characters like Mickey mouse as a well know Disney
character which is recognized and followed by millions nation
wide.
3. http://www.theguardian.com/business/2009/aug/31/disneymarvel-buy-out
3) when and why did the deal take
place.
Both companies that this take
over was is for a mixture of cash
and stock. Marvel which was
known and a very popular and
famous comic book
company, the company failed
for bankruptcy in 1996 under
heavy debts and it faced a very
heavy downfall in comic book
sales which came around in
1998. This created some trouble
In the company which leaded to
the selling of marvel. The
buyout was supposed to have
finished by the end of that year
which was 2009.
4) How has the deal increased the power or influence of the
company within the film industry – is there any evidence of
a monopoly or oligopoly – if so please explain?
When the deal took place Disney became
more powerful and the influence in the film
industry shot up. This is Disney was proven to
be targeting more of a younger female
audience because of the Disney princess and
Hannah Montana , When buying Marvel and
combining the characters with the other
Disney characters created more of an
interested to young males which created
more of a profit and income to there parks
and merchandise to a new audience being
targeted. It also brought together new ages
and took down barriers that there was with
Disney. There is a monopoly which is The
Walt Disney company which is the main
parent company is running all smaller
companies which is involved in Disney which I
also Marvel.
4. 5)What do you think the impact will be on the other major
film companies?
I think there will be a big impact on
other major film complains due to two
very popular and mainstream
companies coming together to create
something that will be attractive to
both genders and also be appealing to
different age groups then just a
younger female audience. This will
mean a lot of interest which also
includes more income for the company
which will create less interest in other
film companies
6) What are the key issues with this ownership deal find at
least 3 issues- this will require you to research.
An issue that still needs to be
resolved with the buying of marvel is
that Disney does have full ownership
of Iron man but not of spider man
the fantastic 4 , X men and other
huge characters in the marvel
company. Also a lot of movies and
sequels are in the making to come
out to a lot of marvel superhero fan
and the production of theses might
become slow or not happen which
would be disastrous for many fans
waiting to see them. Another is that
scripts and other comics might not
be at the same slandered of the
comics that we run by marvel they
could be water down super hero's
due the new writers that are hired