3. IPC
• IPC is a British publishing company and
divides its current magazines under three titles
focusing on a core audience.
Targeting more
upmarket women
CONNECT
INSPIRE
Woman’s own
Targeting
the mass
market for
women
SOUTHBANK
Marie Claire
Country Life
Soaplife
InStyle
Shooting times
Pick Me Up!
Look
Horse & Hound
Now
Ideal Home
Nuts
Woman’s Weekly
Country Homes & NME
Interiors
Targeting
male
audience
4. Hearst Magazines UK
• Hearst magazines UK is largest digital
publisher in the UK and publish
magazines such as:
- company
- cosmopolitan
- elle
- esquire
- harper’s Bazaar
- red
- Inside soap
- best
5. Dennis
• Dennis publishing was founded in 197 and
publishes magazines like, Auto Express,
CarBuyer, PC Pro, Expert Reviews, Cyclist
and Men’s fitness.
6. Imagine
• Imagine publishes both print and digital
magazines with a key focus on
technology(‘3D artist’ and ‘iCreate’),
photography (‘Digital Photographer’ and
‘Photography for Beginners’), video games
(‘Play’ ‘Pocket World’ and ‘X360) and
knowledge and science (‘Brain Dump’ and
‘How it works’)
7. IPC is responsible for publishing extremly
successful magazines such as marieclaire,
instyle and the NME. Music magazine NME
features indie music which is genre of music I
am keen for my magazine to focus on therefore
at time the front cover, contents and double
page spread will hold similarities to NME in
terms of language therefore I feel IPC would be
the best publishing company for my magazine.
