2. VISION
• To become the premier marijuana
edibles provider and producer in
Jamaica
• Supply bi-products for everyday
usage e.g. cooking
• Work in conjunction with medical
practitioners to provide alternative
therapeutic options
3. MISSION
• Total customer satisfaction
• A viable alternative for smokers
(ganja)
• Provide medicinal relief
• Maintain competitive prices and
value for spend
• Become a movement
5. MARKET STRATEGIES
• Social media e.g. Facebook,
Pinterest
• Word of mouth
• Direct sales – at parties,
gatherings, festivals
• Giveaways and special promotions
6. ACTIONS
• Created discreet BAKED
Facebook group
• Shared BAKED Pinterest page
with friends and friends of friends
• Created blog for ordering and
recreational use
7. NICE TO HAVE (not constraints)
• Additional prepping tools
KEY DELIVERY REQUIREMENTS
• Consistent supply of high
quality marijuana
8. A GLIMPSE INTO THE
FUTURE
• Jamaica is one of the leading
Caribbean nations on marijuana
research and development
• Government and private sector
support of accurate and scientific
findings leading to appropriate ganja
consumption
• In depth study on the strains and
quality of ganja being cultivated
9. Cont’d
• Move towards monitored cultivation of
quality marijuana for medicinal,
overall health and recreation
purposes
• For the marijuana plant to be
extensively utilized in healthcare
along side traditional medicine
• Marijuana products and bi-products
readily available at authorized
locations island-wide
