Collective Mining | Corporate Presentation - May 2024
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Text analysis1
1. Music VideoTextual Analysis:โLove me likeyouโLittle Mix
Shot type and camera movement
Midshot/ Handheld
Analysis
Thismidshotsuggeststhatthismusicvideocomes
underthe pop genre.Itisobviousasthe location
of the dance floorof a clubisa code and
conventionof the popgenre whichrevealsthat
theyare youngandout makingthe most of their
life. The artistisseenwearingaglitterypromlook
alike dresswhichsuggeststhatthe musicvideo
includesthe typical stereotypetopopsongs โ
cheesy;upbeatwiththe artistsusuallymade to
lookattractive sothat theycan impressthe men.
The lightingisverylow-key,howevercolourful
discolightsare seeninthe backgroundshowing
that the nightislive andthe atmosphere is
enjoyable andfun.The lyricsthatare sung when
thismidshot isshownImpliesthatshe issinging
abouta man andis tryingto gethisattention
portrayingto the audience thatshe isdesperate,
lonelyandneedy.Addingtoshow thatshe is
lonely,she issatat a table by herself asif she is
waitingforthisspecificmantocome andspeakto
her.
A z Music/lyrics
โSobaby, baby,come and save meโ These
lyricslinktowhatโshappeninginthe music
videoasshe is sat byher self lonely.
Edit/transitions
Cuts tothe nextshot.
Shot type and camera movement
Midshot- handheld
Analysis
Thismidshotsuggeststhatagain,thismusicvideo
comesunderthe pop genre.However,compared
to the firstmidshotitโsa complete different
2. location.Thismidshotislocatedinapark/football
court, whichsuggeststhatas linkedtothe above
shot,the characters are verychildlikeandyoung.A
park or a football courtisusuallyassociatedwith
funand enjoyment,whichislinkedwith
children/teens,whichtellsthe audience thatthe
atmosphere ishappy.The lightingishigh-key
whichalsoshowsthat there isa positive attitudein
the air whichlinkswiththe charactersand how
theyare bothsmilingandhappywhichrevealsthat
theyare veryclose andmay alsobe in love โ just
like how twoyoungteenswouldactwhenthey
hang outat the park.The female characterinthis
scene iswearinga white,short,frillydress,which
revealsthatshe isverygirly,andis portrayedas
pretty - the colourwhite alsosuggeststhatshe is
innocent.However,the male characterisseen
withouta topwhichcan implythat he isvery
cocky,arrogant and the typical stereotype of a
man.
Music/lyrics
โWhenIโve gotmy numberoneโ.These lyrics
alsolinkto whatisgoingon in the musicvideo
as he is herโnumberoneโandshe looksvery
happy.
Edit/transitions
Fast cuts to show how time is passingquickly as
she is happy.
Shottype and camera movement
Longshot
Analysis
Thislongshot isusedso that all of the four
characters can be seenandso the audience can
see the settingalso.Theyโre satonthe stairsof
whichlookslike adance floorshowingthatthe
girlsare youngandare enjoyingtheirlife which
again,isa popgenre convention.The waytheyโre
sat withtheirhandon theirknee portraysthemas
strongwomenwhoare there tocatch someoneโs
eye or tryingto impresssomeonethattheycan
see.Itcouldalso show thattheyare veryupper
3. classand poshas theyare sittinglike proper
women.The outfitsof the girlssaya lot aboutthe
character. For example,theyare all wearingsome
sort of dressthat has beenthoughtaboutproperly
and will definitelycatchsomeoneโseye.Twoof the
girlsare wearingwhite,sparkly,puffydresses,
whichportraythemas verypretty,sweet,angels
and innocent- the othertwogirlsare wearinga
reddressand a black dress,whichisa complete
contrast to the white.Blackandredare seenas
strength;aggressionanddesperate which portrays
these twogirlsare strong independentwomen
whoare desperate tocatch a manโseye.The
womanwearingthe blackisnot wearingafull
dressโ itis a two-piece,whichrevealsherstomach
justa little.Thiscanbe linkedtothe female gaze
where menlookatmenin a sexual manner.
Music/lyrics
โI layinbedso blueโ
Edit/transitions
Fast cuts againto show that the time ispassing.It
cuts to one of the girlsmeetingthe man.