My guest posting technique, analyzed and weighed.

1. Guest Posting

2. Process
Prospecting Pitching Writing Publish Follow-up

3. Problems
No more prospects
Out of content ideas
Have to meet the requirements (metrics)
Time restraints
Personal problems

4. Pitch, 9
Not interested, 33
Too many backlogs, 1
Writing, 4
PITCH
NOT INTERESTED
TOO MANY BACKLOGS
WRITING
0 5 10 15 20 25 30 35
REASONS
Reasons

5. Prospecting

6. Prospecting
BEFORE
Just to meet the set quota
Focus: marketing
Get what you only can
Copy-paste, copy-paste
AFTER
Come what may
Set up categories
Get all you want
Click, check, copy-paste

7. Prospecting
PROS
Better metrics
Less waiting time
Improved rate of publishing
Improved pitching process
CONS
Takes a lot of time and effort
Doesn’t work all the time

8. Pitching

9. Pitching
BEFORE
Just to meet the set quota
Copy-paste, copy-paste = forget
Template
Metric-cist
AFTER
Come what may
Click, check, copy-paste, pitch
Personalized
All men are equal

12. Pitching
PROS
Better metrics
Less waiting time
Improved rate of publishing
Improved pitching process
Long term gains
CONS
Takes a lot of time and effort
Doesn’t work all the time

13. Writing

14. Tips on Writing
Copy-paste
Add comments for outlines
Writer’s Block
Call a Friend
Internal linking
Provide your own photos
Format properly

15. Writing
PROS
Additional knowledge for future guest posts
You can focus on other tasks
CONS
50/50 bet
Takes too much time and effort

16. Publishing

17. Followup