2. On Facebook: http://www.facebook.com/ctmls On LinkedIn: http://bit.ly/CTMLSLinkedIn On YouTube: http://www.youtube.com/ctmls Webinars: http://bit.ly/ctmlstraining Adam
3. by the numbers 500 million+ users worldwide 1.5 million users in Connecticut 35-65 y/o – fastest growing demographic 50% of users log on to their account daily
4. How Can Facebook Change Your Business Building your Facebook page Growing your Facebook page Now what…?
5. Building Your Facebook Page Personal Profile v. Business Page Setting up your business page Business page virtual tour
9. Growing Your Facebook Page You’re Invited What should you share? Claim your page name.
10. Welcome to the party… house rules Always introduce yourself Listen to what others are saying Add to the conversation Don’t YELL Don’t SELL
11. Your Personality Links Photos Videos Do you enjoy music? Share your favorite song and relate it back to your business. Was your town voted the #1 place to raise kids in CT by Connecticut Magazine? Share the link. Was there flooding in your neighborhood? Take a video. Take pictures of the apple festival held in town and post them.
12. Congratulations you’re the 25 th person to LIKE this page… http://www.facebook.com/pages/Adam-Real-Estate/134146969985990 BEFORE http://www.facebook.com/Adamrealestate AFTER Why should you use a vanity URL? Easier to share Easier to remember Easier to include on marketing materials
16. Meet Lisa, Debbie & Martha Lisa is so excited to have just bought her first new house from you that she wants to tell everyone how great you are. She COULD call everyone she knows and brag about you , but there has to be an easier way . Debbie works with Martha who is just about to begin her search for her first home and is looking for recommendations on a good REALTOR ® to take her around and look at properties. She is new to the area , so she doesn’t really know how to ask. Let’s see how it’s done…
17. Lisa Client Lisa Client We just moved in to our new house and are so thankful to our Dave By The Shore for his help in finding the perfect place. Step #1: Lisa posts to Facebook how grateful she is to you that you helped her find her dream home and tags you in her update.
18. Lisa Client Lisa Client We just moved in to our new house and are so thankful to our Dave By The Shore for his help in finding the perfect place. Step #2: Debbie comments on Lisa’s status that her friend Martha at work has been looking for a good REALTOR® Debbie Friend Lisa that’s great. Congratulations. I am going to tell my friend Martha at work about Dave By The Shore – she needs a REALTOR® - he’s good?
19. Lisa Client Lisa Client We just moved in to our new house and are so thankful to our Dave By The Shore for his help in finding the perfect place. Step #3: Lisa assures Debbie that you are a terrific REALTOR® and tells her to have her friend Martha use her name when reaching out to you. Debbie Friend Lisa that’s great. Congratulations. I am going to tell my friend Martha at work about Dave By The Shore – she needs a REALTOR® - he’s good? Lisa Client Dave By The Shore is the best – tell Martha to mention my name when she calls him and he’ll take great care of her and she’ll be in her dream house in no time.
20. Lisa Client Lisa Client We just moved in to our new house and are so thankful to our Dave By The Shore for his help in finding the perfect place. Step #4: You see this unfolding because Lisa “tagged” you in her post and you comment with your contact information and an initial introduction to Debbie. Debbie Friend Lisa that’s great. Congratulations. I am going to tell my friend Martha at work about Dave By The Shore – she needs a REALTOR® - he’s good? Lisa Client Dave By The Shore is the best – tell Martha to mention my name when she calls him and he’ll take great care of her and she’ll be in her dream house in no time. Dave By The Shore Hi Debbie, I would love to help out your friend Martha – feel free to have her contact me at (203)555-1515 or right here on Facebook.
21. Lisa Client Step #5: Martha goes to Dave’s page on Facebook and clicks the Like button and can then communicate with him through his page. http://www.daverealestate.com Dave By The Shore Dave By The Shore Excited to be showing my newest client Martha homes that just may be her dream home tonight! Martha Dave By The Shore – thanks for showing me those houses tonight. We’re going to talk it over and get back to you. You were great. So glad we connected here on Facebook.
22. Questions and Answers: Join Us: http://www.facebook.com/ctmls Watch Us: http://www.youtube.com/ctmls Discuss With Us: http://bit.ly/CTMLSLinkedIn More Answers: http://ctmls.ctreal.com
