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Top Social Tools
for Content Curation
Digital	
  Engagement	
  
About Us
Why use tools?
•  Social is time-consuming
•  Keep content fresh
•  Interact with your public
Tool #1: Bitly
•  Facebook	
  
•  Twi-er	
  
Social	
  
Outlet	
  
•  Shortens	
  links	
  	
  
•  Tracks	
  links	
  for	
  clicks	
  over	
  9me,	
  as	
  well	
  as	
  
others	
  who	
  shared	
  
Func9on	
  
•  Analy9cs	
  on	
  each	
  posted	
  link	
  
•  Clean,	
  concise	
  posts	
  
•  Follow	
  others	
  and	
  track	
  their	
  bitlinks	
  
Benefit	
  
Tool #1: Bitly
Tool #1: Bitly
Tool #2: Canva
•  Facebook	
  
•  Twi-er	
  
•  Instagram	
  
•  Pinterest	
  
Social	
  
Outlet	
  
• Online,	
  user-­‐friendly	
  graphic	
  designer	
  
• Very	
  easy-­‐to-­‐use	
  
• Templates	
  prepared	
  to	
  make	
  “designing”	
  quick	
  
Func9on	
  
•  Images	
  get	
  53%	
  more	
  likes	
  on	
  Facebook	
  
•  Images	
  get	
  313%	
  more	
  engagement	
  on	
  Twi-er	
  
•  Images	
  must	
  be	
  included	
  for	
  Pinterest	
  and	
  Instagram	
  
•  Easily	
  turn	
  your	
  content	
  into	
  graphics	
  
•  Collaborate	
  with	
  other	
  curators	
  	
  
Benefit	
  
Tool #2: Canva
Tool #2: Canva
Tool #3: PicMonkey
•  Facebook	
  
•  Twi-er	
  
•  Instagram	
  
•  Pinterest	
  
Social	
  
Outlet	
  
• Online,	
  user-­‐friendly	
  graphic	
  designer	
  
• Very	
  easy-­‐to-­‐use	
  
• Easily	
  add	
  logos	
  or	
  create	
  collages	
  
Func9on	
  
• Images	
  get	
  53%	
  more	
  likes	
  on	
  Facebook	
  
• Images	
  get	
  313%	
  more	
  engagement	
  on	
  Twi-er	
  
• Images	
  must	
  be	
  included	
  for	
  Pinterest	
  and	
  Instagram	
  
• Easily	
  turn	
  your	
  content	
  into	
  graphics	
  
Benefit	
  
Tool #3: PicMonkey
Tool #3: PicMonkey
Tool #4: Iconosquare
•  Instagram	
  Social	
  
Outlet	
  
• Online	
  Instagram	
  viewer	
  
• Allows	
  search	
  of	
  hashtags	
  and	
  users’	
  accounts	
  
• Gives	
  free	
  analy9cs	
  
Func9on	
  
• Assist	
  in	
  finding	
  User-­‐Generated	
  Content	
  
• Allows	
  curator	
  to	
  follow	
  and	
  research	
  hashtags	
  
in	
  cura9on	
  
Benefit	
  
Tool #4: Iconosquare
Tool #4: Iconosquare
Tool #5: Visual.ly
• Facebook	
  
• Pinterest	
  
Social	
  
Outlet	
  
• Database	
  of	
  infographics	
  and	
  infographic	
  
designers	
  
• Search	
  infographics	
  by	
  keywords	
  
• Upload	
  original	
  infographics	
  
Func9on	
  
• Assist	
  in	
  finding	
  topical	
  infographics	
  
• Get	
  more	
  eyes	
  on	
  infographics	
  you’ve	
  created	
  	
  Benefit	
  
Tool #5: Visual.ly
Tool #5: Visual.ly
Tool #6: Post Planner
• Facebook	
  
Social	
  
Outlet	
  
• Schedules	
  posts	
  
• Assists	
  in	
  finding	
  content	
  and	
  crea9ng	
  posts	
  
• Op9mizes	
  for	
  engagement	
  
Func9on	
  
• Save	
  hours	
  each	
  day	
  on	
  finding	
  content	
  
• Increased	
  engagement	
  with	
  post	
  op9miza9on	
  Benefit	
  
Tool #7: Viral Tag
• Pinterest	
  
• Facebook,	
  Twi-er,	
  LinkedIn	
  
Social	
  
Outlet	
  
• Schedules	
  pins	
  
• Gives	
  you	
  fresh,	
  trending	
  content	
  to	
  re-­‐pin	
  
based	
  on	
  topic	
  Func9on	
  
• Op9mized	
  pos9ng	
  9mes	
  with	
  pin	
  scheduling	
  
• Find	
  and	
  use	
  popular	
  topic	
  through	
  discover	
  Benefit	
  
Tool #7: Viral Tag
Tool #7: Viral Tag

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Top Social Tools for Effortless Content Curation

  • 1. Top Social Tools for Content Curation Digital  Engagement  
  • 3. Why use tools? •  Social is time-consuming •  Keep content fresh •  Interact with your public
  • 4. Tool #1: Bitly •  Facebook   •  Twi-er   Social   Outlet   •  Shortens  links     •  Tracks  links  for  clicks  over  9me,  as  well  as   others  who  shared   Func9on   •  Analy9cs  on  each  posted  link   •  Clean,  concise  posts   •  Follow  others  and  track  their  bitlinks   Benefit  
  • 7. Tool #2: Canva •  Facebook   •  Twi-er   •  Instagram   •  Pinterest   Social   Outlet   • Online,  user-­‐friendly  graphic  designer   • Very  easy-­‐to-­‐use   • Templates  prepared  to  make  “designing”  quick   Func9on   •  Images  get  53%  more  likes  on  Facebook   •  Images  get  313%  more  engagement  on  Twi-er   •  Images  must  be  included  for  Pinterest  and  Instagram   •  Easily  turn  your  content  into  graphics   •  Collaborate  with  other  curators     Benefit  
  • 10. Tool #3: PicMonkey •  Facebook   •  Twi-er   •  Instagram   •  Pinterest   Social   Outlet   • Online,  user-­‐friendly  graphic  designer   • Very  easy-­‐to-­‐use   • Easily  add  logos  or  create  collages   Func9on   • Images  get  53%  more  likes  on  Facebook   • Images  get  313%  more  engagement  on  Twi-er   • Images  must  be  included  for  Pinterest  and  Instagram   • Easily  turn  your  content  into  graphics   Benefit  
  • 13. Tool #4: Iconosquare •  Instagram  Social   Outlet   • Online  Instagram  viewer   • Allows  search  of  hashtags  and  users’  accounts   • Gives  free  analy9cs   Func9on   • Assist  in  finding  User-­‐Generated  Content   • Allows  curator  to  follow  and  research  hashtags   in  cura9on   Benefit  
  • 16. Tool #5: Visual.ly • Facebook   • Pinterest   Social   Outlet   • Database  of  infographics  and  infographic   designers   • Search  infographics  by  keywords   • Upload  original  infographics   Func9on   • Assist  in  finding  topical  infographics   • Get  more  eyes  on  infographics  you’ve  created    Benefit  
  • 19. Tool #6: Post Planner • Facebook   Social   Outlet   • Schedules  posts   • Assists  in  finding  content  and  crea9ng  posts   • Op9mizes  for  engagement   Func9on   • Save  hours  each  day  on  finding  content   • Increased  engagement  with  post  op9miza9on  Benefit  
  • 20. Tool #7: Viral Tag • Pinterest   • Facebook,  Twi-er,  LinkedIn   Social   Outlet   • Schedules  pins   • Gives  you  fresh,  trending  content  to  re-­‐pin   based  on  topic  Func9on   • Op9mized  pos9ng  9mes  with  pin  scheduling   • Find  and  use  popular  topic  through  discover  Benefit