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• Drake is a R&B artists who’s CD cover relates to the
genre of our music video- the cover has similarities in
what we want to create.
Camera angle:
• Close-up of Drake- he is not directly looking into the
camera, rather facing the opposite direction. This
creates a mysterious feel to the product, and to the
music itself. It makes the audience want to know what
the mystery is all about.
Colour-scheme:
• We want to use a variety of colours for our front cover
(opposite of Drake’s example). However, we want to
achieve the same result by doing so- in other words,
Drake has used a dark colour-scheme, like a lot of R&B
artists, do due to the relationship with the music. The
music itself may not be joyful. However, we want to use
a variety of colours to juxtapose with the song’s lyrics
and theme.
Costume:
• He is wearing a hoodie, which represents the R&B
genre. R&B artists tend to have “street style” costumes,
or something more “laid-back”. Similarly, we have
decided to use “street-style” clothing to represent the
R&B genre on our front cover.

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Acillary prod research 2

  • 1.
  • 2. • Drake is a R&B artists who’s CD cover relates to the genre of our music video- the cover has similarities in what we want to create.
  • 3. Camera angle: • Close-up of Drake- he is not directly looking into the camera, rather facing the opposite direction. This creates a mysterious feel to the product, and to the music itself. It makes the audience want to know what the mystery is all about.
  • 4. Colour-scheme: • We want to use a variety of colours for our front cover (opposite of Drake’s example). However, we want to achieve the same result by doing so- in other words, Drake has used a dark colour-scheme, like a lot of R&B artists, do due to the relationship with the music. The music itself may not be joyful. However, we want to use a variety of colours to juxtapose with the song’s lyrics and theme.
  • 5. Costume: • He is wearing a hoodie, which represents the R&B genre. R&B artists tend to have “street style” costumes, or something more “laid-back”. Similarly, we have decided to use “street-style” clothing to represent the R&B genre on our front cover.