1. Zachary K. Kaplan
217 South Allen Street, Albany, NY 12208 | (518) 588-0830 | ZKaplan@nycap.rr.com
LinkedIn: https://www.linkedin.com/pub/zack-kaplan/13/932/89a
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SUMMARY
Creative, innovative, merchandising professional in the
Convenience store industry, extensive expertise includes: Project Management, Marketing,
Purchasing, Advertising and Event Planning.
SKILL HIGHLIGHTS
• Project Management Buying
• Merchandising Leadership communication
• Store design and layout Training
• Store rebuilds and remodeling sales and promotions
• New Store openings New program development
• Event co-ordination, trade shows, golf
• Tournament, family company events
EXPERIENCE
Drake Petroleum Company, Inc./Xtramart Convenience Stores Schodack, NY
Corporate Merchandising Specialist
January 2001—June 2015
• Develop and execute product placement plans for 140 locations
• Coordinate resets and planograms functions, which resulted in yearly sales increases
Implement remodels of stores under budget and execute new product rollouts
• Conduct regional alcohol and tobacco compliance trainings for over 800 employees and
developed curriculum for the program
• Plan and execute grand opening events for over 40 locations including booking venue,
entertainment, lodging ,advertising, media, and logistic planning.
• Craft four management articles for company newsletter each year
• Generate sales reports of product segments and individual products for executive
management review
• Set daily gas prices for each location
• Conducted focus groups for Xtramart’s Deli Joe
• Spearheaded new RTO online training program, which increased employee skills
Buyer/Category Manager
May 1994—January 2001
• Negotiated product purchasing with more than 100 vendors
• Managed product promotions, co-op advertising funds, and rebates with vendor partners
• Organized corporate sponsorship opportunities and events, such as trade shows, charity
golf tournaments, and corporate family events
2. • Attended industry trade shows to access new product lines and introduced new product
lines to stores
• Kept apprised of industry developments and standards for internal implementation
Store Manager/District Supervisor
1987-1994
• Responsibilities for total store operation including, staffing, profit and loss
accountability, merchandising, loss prevention, sales and marketing for 11 stores.
Words Travel Agency Albany, NY
Owner/operator
2011-present
• Full serve travel agency specializing in cruises.
Wing Street Restaurant Glens Falls, NY
Owner
1986-1987
• Designed restaurant set up for optimal efficiency and effectiveness
• Managed all accounting and finances for the operation
• Implemented all marketing and advertising tactics
• Hired and trained all restaurant staff
Volunteer experience:
Equinox-Capital District Area: Distribution of meals to shut-ins and low income.
Albany Damien Center: Assisted with meals for clients, organized events and entertainment for clients.
Professional Associations:
• NYACS-National Association of Convenience stores-volunteer and committee member, membership,
tradeshow planning.
EDUCATION
Associate of Science, Business Administration
SUNY – Adirondack, 1994
Glens Falls, NY
Bachelors of Science, Marketing
SUNY - Empire State, 2016 anticipated completion date
Saratoga Springs, NY
SKILLS
3. Computer: Microsoft Word, Microsoft Excel, YouTube, Facebook, Twitter, Instagram, RTO
(ready training online), Salient software, PowerPoint, Outlook,