Nada Hamzeh - YLSMC Beirut Vol.01


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Nada Hamzeh - YLSMC Beirut Vol.01

  1. 1. Women in Technology Social Media Cafe March 6, 2009
  2. 3. About Women in Technology Lebanon About Social Web Use of Social Media by the Women in Technology Lebanon Program Use of Social Media by Women in Technology Lebanon Participants
  3. 4. About Women in Technology Program <ul><li>The Women in Technology program takes a two-fold approach to empowering women through specially tailored training activities that build the capacity of both partner organizations and the women they serve. </li></ul><ul><li>The program is implemented in 9 Arab countries: Lebanon, Bahrain, Iraq, Jordan, Morocco, Oman, Saudi Arabia, UAE and Yemen. </li></ul><ul><li>The program is managed by the International Institute of Education and funded by MEPI and Microsoft. </li></ul><ul><li>Lead partner in Lebanon is Women in Information Technology. </li></ul>
  4. 5. <ul><li>Program Wide Statistics Update </li></ul><ul><li>  7,000 women trained to date </li></ul><ul><li>800 women enrolled to date </li></ul><ul><li>Over 50 women trained in Entrepreneurship </li></ul><ul><li>Over 100 women currently enrolled in Entrepreneurship </li></ul><ul><li>Highlights from the End of Training Survey Results </li></ul><ul><li>83% of women reported being from lower to middle income families </li></ul><ul><li>63% of respondents are 25 or younger </li></ul><ul><li>76% of women reported an increased confidence in their computer skills </li></ul><ul><li>49% of respondents felt WIT training helped them advance professionally </li></ul><ul><li>58% of the women have created their own blogs </li></ul><ul><li>99.5% would recommend the Women in Technology training to other women </li></ul>
  5. 6. Social Web <ul><li>The Social Web represents a shift in the way people use the web and interact with each others. </li></ul><ul><li>Social media creates great career opportunities for women in general, and work from home moms in particular, as  bloggers, social media representatives and consultants, online business owners and even social application developers. </li></ul><ul><li>Social media is a successful platform proven to empower people, especially women, to make a positive change in their communities. </li></ul>
  6. 7. Use of Social Media By Women in Technology Lebanon Program <ul><li>Facebook : 2038 Fans </li></ul><ul><li>Twitter: 425 followers </li></ul><ul><li>Blog </li></ul><ul><li>YouTube </li></ul>
  7. 8. Women in Technology Lebanon on Facebook
  8. 9. Integrating YouTube with our Facebook Page .
  9. 10. Integrating Blog, Facebook, YouTube, Twiter and Flickr on the website .
  10. 11. Facebook Page Insights provides statistics about fans and help understand them better
  11. 12. Women in Technology Lebanon on Twitter
  12. 13. <ul><li>Social Media By WIT Lebanon Participants </li></ul><ul><li>Basic Blogs: </li></ul>
  13. 15. Attempt to promote her husband’s small business
  14. 16. Najla’s Blog to sell handicrafts
  15. 17. Obstacles <ul><li>Connectivity: many of the participants did not have reliable internet connection. </li></ul><ul><li>Internet Literacy: some of the participants moved from having no email address to starting their own blog. They are still trying to master the basics of the internet. </li></ul><ul><li>Language: many of the participants speak only Arabic, which caused a problem. Now, a lot of the websites are being Arabized and this will remove the language barrier. </li></ul>
  16. 18. Some tips <ul><li>Get a memorable address for your Facebook page. </li></ul><ul><li> </li></ul><ul><li>Syndicate content from all your social media and online properties. </li></ul><ul><li>Social Media can help you get free exposure, recruit volunteers and drive traffic to your website. </li></ul>
  17. 19. Join Us <ul><li>Facebook: </li></ul><ul><li>Twitter: </li></ul><ul><li>YouTube: </li></ul><ul><li>Blog: </li></ul>