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Customer Experience
How will you differentiate?
Neil Anderson
Global Practice Manager, Mobility & Access Networking
• 25+ years in Engineering, Telecom, and IT
• Based in Research Triangle Park, NC
• Prior to WWT, roles at Cisco, Ericsson, Siemens
• Passionate about Wireless, Location, and
Software Development
FUN FACT
I am a high school robotics team coach
NEIL.ANDERSON@WWT.COM
646-264-2398
www.linkedin.com/neilanderson33
What dollar value in global sales are
influenced by consumers using
smartphones and mobile web access?
$1.1 Trillion
What percentage of consumers say they
switched brands recently due to a poor
customer experience?
89 percent
Poor Integration of
experiences
Falling behind
the technology
Lack of Easy
Access
What are the challenges with Customer Experience?
Poor understanding
of customers and
disruption
What is needed for success?
Engaging Mobile
Experiences
Actionable
Customer Insights
& Analytics
Network
Modernization
Frictionless
Experience
Real Customer Example - Challenges
Long Lines: Sales Abandonment
Poor WiFi Experience
Order Inaccuracy
Low Same Store Sales Growth
Real Customer Example – WWT Solution
Great Guest WiFi
Experience
Store-Manager
Analytics Dashboard
Cisco / Meraki
Store Platform
Digital and
Mobile Ordering
Same store sales up 20+%, Digital Ordering up 2000+%
How can WWT help you differentiate?
Ideation Workshops,
Design sessions Advanced
Technology
Center (ATC)
Analytics Strategy
Consultation Agile App
Development
Get started today…
THANK YOU
AUDIENCE Q&A

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WWT: Customer Experience Presentation from Cisco Live 2017

  • 1. Customer Experience How will you differentiate?
  • 2. Neil Anderson Global Practice Manager, Mobility & Access Networking • 25+ years in Engineering, Telecom, and IT • Based in Research Triangle Park, NC • Prior to WWT, roles at Cisco, Ericsson, Siemens • Passionate about Wireless, Location, and Software Development FUN FACT I am a high school robotics team coach NEIL.ANDERSON@WWT.COM 646-264-2398 www.linkedin.com/neilanderson33
  • 3. What dollar value in global sales are influenced by consumers using smartphones and mobile web access? $1.1 Trillion What percentage of consumers say they switched brands recently due to a poor customer experience? 89 percent
  • 4. Poor Integration of experiences Falling behind the technology Lack of Easy Access What are the challenges with Customer Experience? Poor understanding of customers and disruption
  • 5. What is needed for success? Engaging Mobile Experiences Actionable Customer Insights & Analytics Network Modernization Frictionless Experience
  • 6. Real Customer Example - Challenges Long Lines: Sales Abandonment Poor WiFi Experience Order Inaccuracy Low Same Store Sales Growth
  • 7. Real Customer Example – WWT Solution Great Guest WiFi Experience Store-Manager Analytics Dashboard Cisco / Meraki Store Platform Digital and Mobile Ordering Same store sales up 20+%, Digital Ordering up 2000+%
  • 8. How can WWT help you differentiate? Ideation Workshops, Design sessions Advanced Technology Center (ATC) Analytics Strategy Consultation Agile App Development