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What happens to a brand after branding

From Jobbox to Landing. The importance of understanding startups and how branding as to evolve to adapt. Like business does.

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What happens to a brand
after branding
www.with-company.com
all rights reserved ©
Landing Festival
Lisboa 2016
We did one naming
presentation for...
JobBox
www.with-company.com
all rights reserved ©
Landing Festival
Lisboa 2016
After a dozen.
www.with-company.com
all rights reserved ©
Landing Festival
Lisboa 2016
We suggested the final
10 naming proposals
www.with-company.com
all rights reserved ©
Landing Festival
Lisboa 2016
After more than 700 attempts.
www.with-company.com
all rights reserved ©
Landing Festival
Lisboa 2016
What a fight it was.
www.with-company.com
all rights reserved ©
Landing Festival
Lisboa 2016

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What happens to a brand after branding