8. Business Model
● Most revenue from commerce - 87%
● Alibaba.com - cut of sales
● Taobao.com - advertisements
● Tmall.com - merchant fee, cut of sales
9. History
● 1999: Founded by Jack Ma and 17 others
● 2002: Alibaba is cash flow positive
● 2003-2014: Launching of various products(Taobao, Alipay, Tmall, Aliyun,
etc.)
● 2005 - Partnership with Yahoo
● 2014 - IPO in US. Becomes largest IPO in history, $25 billion
● 2016 - Becomes largest retail economy in the world
10. Hot / Secret Sauce
● Right place, right time
● Tailored product to China
● Act as intermediary