When it comes to huddle spaces, you want to enable the best collaboration experience, while optimizing cost of ownership. Nemertes Research captured real-world information around usage, technology and costs to provide the data-driven insights you need to inform your huddle strategy. Robin Gareiss, President and Founding Partner, Nemertes Research, shares their findings, including valuable tips for optimizing your spaces.

1. Robin Gareiss
President, Nemertes Research
Presented by Cisco Webex
Bringing Video Conferencing
to the Huddle Space

2. Bringing Video Conferencing to the
Huddle Space
Robin Gareiss
President, Nemertes Research
robin@nemertes.com, @RGareiss
April 2019
© 2019 Nemertes Research DN7780 2

3. Agenda
• About Nemertes
• Conference Room of the Future
• Key Considerations With Huddle Spaces
• TCO for Huddle Space Options
• Wrap-Up
• Q&A
© 2019 Nemertes Research DN7780 3

4. ABOUT NEMERTES
© 2019 Nemertes Research DN7780 4

5. About Nemertes
Topics We Cover Research We Conduct Services We Provide
• Cloud, Networking & Infrastructure
Services
• Cybersecurity & Risk Management
• Digital Customer Experience
• Digital Transformation
• Digital Workplace
• Internet of things (IoT)
• Benchmarks: Live discussions with
IT leaders
• Surveys: Industry-leading data
integrity methodology
• Vendor discussions: Product,
technology analysis
• Research advisory service
• Strategy & roadmap consulting
• Vendor & technology assessment
• Cost models
• Maturity models
• Annual conference
Global research and strategic consulting firm that analyzes the business value of emerging technologies. Our real-world operational
and business metrics help organizations achieve successful technology transformations. Founded in 2002.
© 2019 Nemertes Research DN7780 5

6. CONFERENCE ROOM OF THE FUTURE
© 2019 Nemertes Research DN7780 6

7. Two-Thirds Have, Evaluating, Planning CR Projects
34.8%&
42.6%&
52.0%&
43.9%&
0.0%
10.0%
20.0%
30.0%
40.0%
50.0%
60.0%
Less than 250 250 to 2500 More than 2500 All Sizes
Meeting Rooms Space Utilized
© 2019 Nemertes Research DN7780 7

8. Most Use Videoconferencing for At Least Half of Meetings
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Room System Utilization
Percent of meetings in rooms in
which participants use
videoconferencing systems
Success Correlation
>75% Utilization

9. Companies Adding Rooms of All Sizes
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10. Employee Demand Biggest Growth Driver
© 2019 Nemertes Research DN7780 10

11. KEY CONSIDERATIONS WITH HUDDLE
SPACES
© 2019 Nemertes Research DN7780 11

12. Huddle Spaces Defined
• Rooms or open-meeting
spaces
• 5 or fewer people per
room/space
• Increased interest in
enabling huddle spaces with
video
• Enables easy collaboration
with remote teams
© 2019 Nemertes Research DN7780 12

13. Drill-Down for Huddle Room Features
0%# 10%# 20%# 30%# 40%# 50%# 60%# 70%# 80%# 90%# 100%#
"Follow#me"#UC#
Voice#assist#to#begin/end#meeAngs#
Concierge#service#(typically#to#help#execuAves)#
AI#IntegraAon#(host#arrives,#bridges#automaAcally#open,#files#required#are#uploaded,#etc.)#
Availability#of#digital#whiteboards#
Ergonomically#designed#seaAng#
Wireless#screen#sharing#
Easy#access#to#consistent#set#of#collaboraAon#tools#companywide#
HighUdefiniAon#videoconferencing#
Calendar#integraAon/easy#to#schedule#
Power#accessibility#for#parAcipants#
HighUquality#sound#
HighUspeed#network#connecAvity#
How$important$are$the$following$features$in$your$huddle$rooms?$
Must#Have# Nice#to#Have# Don't#Need# N/A#
© 2019 Nemertes Research DN7780 13

14. Key Considerations
• Optimized Meeting Spaces
o 16% over-provision huddle spaces; 19% under-
provision
o Less than 50% accurately provision number of huddle
spaces to meet employee demand
o New room = $10,600 per space
• AI Benefit
o Data on number of people in rooms to optimize space
o Over-utilized (people crammed into room)
o Under-utilized (wasted space)
o Inefficiently utilized (scheduled meetings don’t happen)
© 2019 Nemertes Research DN7780 14
Nemertes 2018
VCC study
shows success
correlation:
productivity
gains, ability to
meet collab
needs of
business

15. Identified Productivity Gains
© 2019 Nemertes Research DN7780 15
77% of those who identify gains see overall productivity
improvement of improvement of 5-20%
Improved Speed of Identified Business Process 70.8%
Better Customer Engagement 49.6%
Shorter Meetings 43.4%
Shortened Project Times 42.5%
Faster On-boarding of New Hires 28.3%
Faster Close of Sales Opportunities 23.0%
Other 1.8%
Productivity Gain Areas

16. Additional Considerations
• Screen integration
o Video vendors have partnerships with screen
manufacturers (i.e., LG, NEC, Samsung) to integrate screen
management with video systems
• Ease of use with provider selection
o Same video vendor in all sizes of meeting space
o Increases ease-of-use because of a consistent user
interface, single management platform
© 2019 Nemertes Research DN7780 16

17. Most Use Same Provider for All Rooms
© 2019 Nemertes Research DN7780 17
Success Correlation
Same Provider for All Rooms
(22.7% more successful)

18. TCO FOR HUDDLE SPACE OPTIONS
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19. © 2019 Nemertes Research DN7780 19
Options for Huddle Spaces
System Type Characteristics Examples
Ad-Hoc Laptop
Controlled
Participants bring their own laptop and connect to
an in-room camera, screen, speaker, and
microphone
Huddly Go, Logitech MeetUp,
Meeting Owl, Polycom RealPresence
Group Series
Single-Vendor Systems Software and hardware from the same vendor.
Typically includes Integrated camera, audio device,
screen, and optional control pad
Cisco SX10, Cisco SX20, Highfive,
Lifesize Icon,
Multi-Vendor System Software and hardware are from different vendors,
may include a mix of camera, controller, PC, and
audio device from more than one vendor
Creston Mercury Bundle, HP Elite
Slice SRS Bundle, Logitech
SmartDock Bundle for Huddle
Spaces / Meetup Kits

20. Five-Year TCO for Huddle Spaces With Video
• Data from 100 organizations
• Using, planning to deploy video in huddle spaces
• Conducted Fall 2018
• Mostly large organizations (only 4% had <250 employees)
© 2019 Nemertes Research DN7780 20
Capital Implementation Operational 5 YEAR TCO
Ad-Hoc $2,722 $918 $3,888 $23,080
Single Provider $7,550 $827 $2,798 $22,367
Multi-Provider $6,458 $1,357 $3,399 $24,810
FIVE-YEAR HUDDLE ROOM VIDEOCONFERENCING TCO

21. Wrap-Up
• Incorporate huddle room planning into overall
videoconferencing strategy
• Evaluate single-vendor video solutions that integrate
hardware, software, provide consistent user experience,
lowest TCO
• Consider solutions that provide metrics to optimize
meeting space planning
• Assess advanced features
o Codecs that integrate with display screens to enable auto
configuration, centralized management, auto-optimization of
displays based on input format
© 2019 Nemertes Research DN7780 21

22. Thank you!
robin@nemertes.com
@Nemertes
© 2019 Nemertes Research DN7780 22

23. © 2019 Cisco and/or its affiliates. All rights reserved.

24. © 2019 Cisco and/or its affiliates. All rights reserved.© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Visit Cisco.com to
learn more about
Huddle Space
solutions.

25. © 2019 Cisco and/or its affiliates. All rights reserved.© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
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