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A look at SxSW 2015 through the eyes of the online
health ecosystem
Shared with the Mayo Clinic
Social Media Health Networ...
Understanding the health ecosystem
Hospitals
Media
Doctors
Patients
Gov. / NGO
Advocacy Orgs.
TA Ecosystem
•  Mastery of a...
Understanding the health ecosystem
Today there are over 530,000 digital footprints mapped
in 149 countries; growing every ...
Contents are proprietary and confidential.
SxSW Health conversation growth 2014 - 2015
2014
1,430 Health
Conversations
Contents are proprietary and confidential.
SxSW Health conversation growth 2014 - 2015
2015
2,297 Health
Conversations
201...
Contents are proprietary and confidential.
SxSW Health conversation growth 2014 - 2015
2015
2,297 Health
Conversations
201...
Contents are proprietary and confidential.
•  The focus on data, how to use it & control access to it increased
radically ...
Contents are proprietary and confidential.
•  The focus on data, how to use it & control access to it increased
radically ...
Contents are proprietary and confidential.
•  We’re past the hype around wearables & are getting serious about
their real ...
Contents are proprietary and confidential.
•  We’re past the hype around wearables & are getting serious about
their real ...
Contents are proprietary and confidential.
•  We have a growing understanding that health happens in a
connected ecosystem...
Contents are proprietary and confidential.
•  We have a growing understanding that health happens in a
connected ecosystem...
Contents are proprietary and confidential.
A look at SxSW Health 2015 through the eyes of the online health ecosystem
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A look at SxSW Health 2015 through the eyes of the online health ecosystem

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Presentation shared as a part of the Mayo Clinic Social Media Health Network's monthly webinar for April, 2015. A look at the trends and topics that captured the hearts and minds of the global online health ecosystem.

Published in: Healthcare, Health & Medicine
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A look at SxSW Health 2015 through the eyes of the online health ecosystem

  1. 1. A look at SxSW 2015 through the eyes of the online health ecosystem Shared with the Mayo Clinic Social Media Health Network on April 29, 2014 Watch the webinar, at network.socialmedia. mayoclinic.org/
  2. 2. Understanding the health ecosystem Hospitals Media Doctors Patients Gov. / NGO Advocacy Orgs. TA Ecosystem •  Mastery of a therapeutic area = mastery of the ecosystem for the disease area •  MDs, providers, patients and other influencers shape and influence each other •  The Online Global Health Ecosystem will capture all key influencers involved in each therapeutic area conversation. •  These conversations & patterns can be monitored over time, in real time
  3. 3. Understanding the health ecosystem Today there are over 530,000 digital footprints mapped in 149 countries; growing every day Learn more at MDigitalLife.com/health-ecosystem
  4. 4. Contents are proprietary and confidential. SxSW Health conversation growth 2014 - 2015 2014 1,430 Health Conversations
  5. 5. Contents are proprietary and confidential. SxSW Health conversation growth 2014 - 2015 2015 2,297 Health Conversations 2014 1,430 Health Conversations
  6. 6. Contents are proprietary and confidential. SxSW Health conversation growth 2014 - 2015 2015 2,297 Health Conversations 2014 1,430 Health Conversations +60%
  7. 7. Contents are proprietary and confidential. •  The focus on data, how to use it & control access to it increased radically in 2015 Topic trends: SxSW Health 2014-2015 DATA
  8. 8. Contents are proprietary and confidential. •  The focus on data, how to use it & control access to it increased radically in 2015 Topic trends: SxSW Health 2014-2015 DATA + 130%
  9. 9. Contents are proprietary and confidential. •  We’re past the hype around wearables & are getting serious about their real impact Topic trends: SxSW Health 2014-2015 WEARABLES
  10. 10. Contents are proprietary and confidential. •  We’re past the hype around wearables & are getting serious about their real impact Topic trends: SxSW Health 2014-2015 WEARABLES -37%
  11. 11. Contents are proprietary and confidential. •  We have a growing understanding that health happens in a connected ecosystem – not in silos Topic trends: SxSW Health 2014-2015 ECOSYSTEM
  12. 12. Contents are proprietary and confidential. •  We have a growing understanding that health happens in a connected ecosystem – not in silos Topic trends: SxSW Health 2014-2015 ECOSYSTEM + 800%
  13. 13. Contents are proprietary and confidential.

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