This document summarizes Neil du Preez's proposal for Mellowcabs, an electric three-wheeled vehicle designed for urban passenger and cargo transport. It notes that 80% of urban trips are short and emissions from urban transport are high. Mellowcabs aims to provide a low-cost, efficient, and emissions-free solution. Prototypes have been developed and road tested. Partnerships have been secured with Uber and logistics companies for pilots in multiple countries. The proposal outlines the market opportunity and competitive advantages of Mellowcabs.
2. Problem Statement
80% of all urban vehicle trips are shorter than 4km’s.
Access to urban areas are becoming limited to fuel-burning and large vehicles,
with full-on bans expected within 10 years.
The demand for home-delivery has grown exponentially, delivery has not
evolved.
23% of all carbon emissions are from urban transport.
3. Market Opportunity
• Three-wheel Rickshaw's make 229 million taxi passenger trips per day in India.
UITP
• “Small personal vehicles running on clean energy would be the key.”
Business Insider
• “The Future of Electric Vehicles Is Golf Carts, Not Tesla”
Harvard Business Review
15. • Lower operating cost per kilometre.
• Significantly less maintenance costs and downtime.
• Added revenue streams in branding
• Possible special lane usage
• Higher operating efficiency
• Better geographical area penetration (closed areas, pedestrian zones)
• Modular adaptability
Mellowcabs Advantages
16. Passenger Model
• Co-operation agreement with Uber, both in South Africa and internationally.
• Both on passenger and Uber Eats.
• We retain ownership, earn commission on fares and deliveries.
• Confirmed projects with Uber in South Africa, India and Sweden.
18. • E-commerce and the demand for home-delivery has grown
exponentially in recent years, an integral part of the process,
delivery, has not evolved.
• 26 % Annual Global E-commerce growth rate in 2016.
• 28 % of Transportation costs incur at the last mile.
• Large trucks are difficult to navigate on narrow streets, parking
them is almost impossible.
• The constant stop/start cycle dramatically shortens the life of
critical components, like the starter motor.
• Major cities around the world are beginning to charge
congestion taxes and limiting access to city centres.
Urban Delivery is at a Crossroads
16 Delivery vehicles, 17 Yellow taxis
20. Corporate and Academic Support
• E.ON (Complete Charging Solutions)
• Intel (on-board computer, telematics, development)
• Stellenbosch University (development of complete drive system)
• Ansys (product development simulation tools)
• Technical University Denmark (low-speed EV lab)
• uYilo e-Mobility Technology Innovation Programme (development co-funding)
21. True Internet of Things Connectivity.
• Secure in-vehicle payments
• The IoT allows objects to be sensed and/or controlled remotely across
existing network infrastructure
• Improved efficiency, accuracy and financial benefit.
• Data streams from an array of vehicle buses
• Securely aggregate, filter, and analyse data in the vehicle
• Trend data to drivers, fleet managers, insurance companies etc.
22. Confirmed Operating Agreements:
• Uber (South Africa and International)
• Bubblepost (Belgium)
• Happymoov (France)
• City of Antwerpen (Belgium)
• DHL (South Africa)
23. Uber Sweden
Mellowcab pilot of 40-50 vehicles
Pilot Summer 2018 in Stockholm
Both on Passenger and cargo delivery
We retain ownership, earn commission on fares and deliveries
24. DHL South Africa
Pilot Q2 2017 in Cape Town
Last mile cargo delivery
Two shifts per day, 40-50 km range per shift. Hour re-pack time
25. Uber India
Uber has enormous volume in India, and is growing exponentially
350 000 vehicles, 1,6 Billion USD in funding
Mellowcab pilot of 150 vehicles
Pilot third-quarter 2017
Demand for 1000 units/per annum -willing to commit
5-Year lease agreement system with drivers
Advertising handled by the biggest agency in India
26. Happymoov France
Official transport partner, COP21 in Paris
18 cities in France
Over 300 vehicles currently
Replace fleet with Mellowcabs
Paid pilot project signed for Lille and Paris
27. Bubblepost Belgium
Active in over 20 cities in Belgium and Netherlands
Delivers over 4000 packages per day
Lease agreement on cargo delivery vehicles signed
We retain ownership, earn lease and advertising income
28. Antwerpen City
Signed agreement, to implement 10 vehicles, scaling up gradually
Subsidised by Antwerpen
Advertising agreements have been established
29. International Awards Received
• Winner of the International Smart Cities category of the Challenge Cup,
supported by the US Chamber of Commerce (Washington DC)
• Winner of the World Wildlife Fund’s Climate Solver Competition
• Finalist in the African Innovation Award
• Winner of the African Entrepreneurship Award
• Winner of the U-Start Africa competition
• Winner of Johannesburg Green City Start-up
• Top 3 finalist in the Global Innovation Challenge
• Forbes Magazine: 7 most Innovative companies in Africa
30. Team
• Neil du Preez B.Sc Env Management-
Founder
• Ernie Aylward B.Eng Mechanical
Engineering- Engineering lead
• Bartho Horn -M.Sc. Mechatronic Eng.–
Battery Pack & BMS
• Benoit de Backer- Masters in Applied
Economics-European Representative
• Abongile Mzileni –Electrical Technician
• Heinrich Raats - M.Sc. Mechatronic
Eng.
• Sonja Brits- M.Sc. Mechatronic Eng.
• Dana Pretorius - Chartered accountant
(SA)
• Ideso / Marc Ruwiel (design lead)
• Cinevation / Karen Bailey (advertising)
31. Project Status
• Road-testing of prototypes now
• Final pre-production
• Pilot fleet of 40 to be launched in SA Q2, 2017