2. Trevor Mitchell, CAE
Executive Director, Membership & Technology
ARMA International
Kent Van Amburg, CAE
Executive Director
American Society of Baking
3. Today’s Topics
• The “good old days” are gone
• New Reality:
• Forced to look at everything differently
• People have different expectations
• Creating meaningful Value Prop
• Today
• External trends impacting associations
• Impact of Technology
• New look of “office”
• How to look forward
5. The Major Technology Shift
• Role shift from support to collaborative
• Manage 2 sets of systems
• Internal Infrastructure
• Customer Experience
• Corporate Innovation Pushes Demands
• 24/7 World is the New Normal
Association
TechnologyCustomer
6. No Bricks, No Mortar,
No Problem
Kent Van Amburg, CAE
American Society of Baking
12. AMANDA TAWNEE DARLA KENT VENDORS
Membership
Development
Meetings Website Governance Accounting
Newsletters Market Place Young
Professionals
Affiliations Graphic Design
Committees Hotel
Relations
Social Media Strategic Planning Printing
Email Blasts Innovations
Program
Technology Hall of Fame Bookkeeping
ROLES AND RESPONSIBILITIES
26. Keeping your finger on the Pulse
• How do we keep our finger on the pulse?
• Implications for budgeting, staffing, infrastructure
• How do YOU? If you aren’t now, how do you begin?
27. Thank you and good luck in your career
Resources:
• CIO Magazine - http://www.cio.com/
• Road to Relevance and Race to Relevance (Amazon and
ASAE)
• Your association management colleagues!
Trevor Mitchell: trevor.mitchell@armaintl.org
Kent Van Amburg: kvanamburg@asbe.org
Editor's Notes
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
Humanize organizations
Gore replace the idea of bosses as mentors
Whole foods treat customer with respect and meaningful information for value
Zappos how do we creat a humanize level of interaction
Sympathetic pricing - flexible and imaginative discounts that help ease lifestyle pain points,
Self-tracking
Driven - culture of purpose + inspired action
Responsible consumption
Radical openness - building bridges and collaboration
Hashtags - rise in these in summer as when most new ad campaigns launch
Collaborative culture - sharing economy + social value
Crowdsourcing
Micro work - minute workers, mturk, odesk
Escape - desire to let go and loose
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.