11. HOW ESSENTIAL IS IT?
How will play be relevant in the coming years?
12. AUTOMATION
Our society will replace more and more human interaction with automated
systems. And will require more from the remaining human actors.
We need systems that monitor, adapt and interact and are accepted as normal by
its human operators and clients.
13. PLAY
Our shared playful nature is about transformation. Playing is our natural way of
learning and interacting with complex systems.
Users worldwide are already spending more playing than nearly any other digital
activity.
14. PLAYFUL AUTOMATION
Through play we can change our pre-conceptions about technology. It can make digital
interaction feel humane, natural and transformative.
Creating humane, natural and transformative systems is the name of the game!