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Mobile & tablet gambling 2013
The document discusses how social media is changing customer expectations for gaming experiences. It notes that the world has changed and companies can no longer rely on traditional casino games, but must stand out with new, compelling gameplay designs. Variable game parameters can help design games that provide different types of winning experiences beyond just transactional wins, like trickshot wins, session wins, episodic wins, educational wins, and social trickshot wins to engage customers accustomed to varied experiences on social media.
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Mobile & tablet gambling 2013
- 1. Game Changer How socialmedia is teaching your customers to demand a better gaming experience. Volker Hirsch @vhirsch Mobile + Tablet Gambling Summit London - 5 November 2013
- 2. About Me Co-Founder ! We developgames and apps across all digital platforms. ! We are working with top-tier brands, such as Electronic Arts, Game Duell, American Express, Three, Halfbrick (“Fruit Ninja”, “Jetpack Joyride”) and many more to create cuttingedge games and applications that consumers love and crave.
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- 15. This is thecompetition!
- 16. ... You needto Stand Out
- 17. ... You needto Stand Out
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- 55. Every Game ofTetris…
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- 57. The states ofWinning…
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- 65. Va r ia b l e Parameters Help You Design
- 66. Va r ia b l e Parameters = Compelling Gameplay
- 67. Thank you! + 4478 43 599 678 @ v h ir s c h v h ir s c h@ bluebec k.c o.uk