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Meaning
Theory
Thomas Dickinson
Snake
• Denotation
It is a long and Scaly reptile.
• Connotation
It could possibly untrustworthy.
Flag
• Denotation
Symbol of a country.
• Connotation
It represents pride.
Gun
• Denotation
A contraption that shoots bullets.
• Connotation
It makes people fearful/dead.
Poster Analysis 1
Colours: The colours are
used in a way to make the
actor stand out. They
accomplish this by making
the background dull
colours and the actor
bright red and yellow.
Props: A red suit.
Costume: He’s wearing a
smart red suit with a
yellow vest and a green
shirt to make him stick
out.
Framing: The framing is
central because he’s the
main character.
Lighting: The lighting
is on the actors face
so you focus on
them.
Actor: A male actor on
his own possibly a
lonely film.
Location: He’s on
some very big but
empty stairs maybe to
signify he is alone.
Poster Analysis 2
Colours: All very bright
pastel colours
Actor: It’s a female
actress crying and
looking distressed
she’s probably a
victim of
something.
Framing: The female
actor is off centre
because she is sharing
the frame with a crowd
of people and a cross.
The people could be a
looming threat loitering
in the background or
both the actor and the
crowd are equally
crucial to the film.
Lighting: Its very well lit as if
there's nothing to hide or
maybe it’s a false sense of
security.
Props: A flower crown
a cross and lots of
robes.
Location: An open field as if
theirs nowhere to hide in
daylight, she’s very on
display.
Costume: She is wearing a
flower crown and a robe
maybe to signify she’s a
leader of sorts.
Poster Analysis 3
Actors: A male and female
actor probably on the same
side.
Framing: The actors are on the
left to show the threat that they
need to defeat on the right.
Colours: The colours are a
blend of bright and dull and
the location/background is
very bright compared to the
actors who are in dull colours,
they might be trying to hide.
Costume: The costumes are
very camouflaged and
steampunk. They are dressed
like they’re surviving the
aftermath of apocalypse.
Location: In the middle of a
dusty warzone full of modified
cars.
Lighting: It’s lit in a way where the
light fades out towards the back
but the characters and things of
purpose are lit well.
Props: A sawed off
double barrel shotgun.
Soundtrack
• Clip 1
It’s a thriller because the tensions growing
and it puts you on edge maybe the characters
are arguing and about to fight
• Clip 2
It’s a romance because it’s happy and it pulls
you in. The characters are most likely kiss or
ones going to propose.
Shining
• Audio: It’s got upbeat music in the background which makes it
seem fun and happy. The music is relaxing and its meant to
drop your guard and to make you think it’s a family film.
• Video: Shining is edited in a snappy way of putting lots of
short clips together to give the effect its fast paced as most
family comedies tend to be. Also everyone is getting along
and being very positive and supportive.
Scary Mary
• Audio: The music in the background has a lot of build up and screeching
noises which instantly give you discomfort. The noises progressively get
louder and when they get as loud they can they swap shots to keep the
tension constantly rising.
• Video: Scary Mary is edited in an unnerving way to make the audience
uneasy and on edge. They use dark and strange shots to make Mary seem
sinister. They’ve also used shots where you don’t see a lot of Mary and she
doesn’t speak or show much emotion so she seems scarier
Stereotypes
Men
• In most movies men are
made to be brave and
strong-willed, if in a fantasy
they’re a knight or in a
horror movie they are a jock.
Women
• In horror movies women
tend to live to the end and in
fantasy movies women are
made to be saved and are
“damsels in distress”.
Stereotypes
Upper Class
• They are always well
dressed, rich and well
spoken.
• The upper class look down
on people.
Working Class
• In media the working class
live in terrace houses and
are racist and sexist.
• They aren’t well dressed and
are rude.
Stereotypes
Old People
• Old people tend to be weak
and need saving.
• They tend to have outdated
opinions and are rude to
people and look down on
them.
Young People
• Young people are unaware
and irresponsible.
• They also don’t work very
hard and do as little as
possible.
Iconography- Western
Iconography- Sci-Fi
Iconography- Fantasy
Narrative
• Narrative Definition
Narrative definition is how you put films together (genre and
structure).
• Linear Narrative Definition
Linear narrative definition is when a film is chronological and has
a beginning, a middle and an end.
• Linear Narrative Film Example
A linear film would be Evil Dead as the plot is in order.
Narrative
• Non-Linear Narrative Definition
Non-linear narrative definition is when the movie is all out of
order and not chronological.
• Non-Linear Narrative Film Example
A non-Linear film would be Pulp Fiction because its not a straight
forward story.
Clip Analysis
• The costumes for the good guys have colour and they aren’t really armoured.
However, the bad guys was black and dull coloured and very armoured.
• The dialogue was very combative and aggressive to the enemy, but to their allies
they were caring and trying to make sure they were fine.
• The props in the duel were three lightsabers, two blues and a red. The blue is
bright and therefore shows that they’re on the good side and alternatively the red
means he is on the bad side.
• The lighting is mostly dull only being lit up by the guns bullets and the lightsabers.
• The camera work is steady and is often central especially for one shot of the villain
with fire behind him.
• It’s edited in a way where it is mostly fast paced, only lingering on the important
shots.
• The music is ominous and tense and it has an looming evil presence hanging over
it.
• The colour is used to show who’s the good and who’s the bad. The good guys are
in colour and the bad is in black and white.

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Meaning, Theory and Analysis of Visual Elements

  • 2. Snake • Denotation It is a long and Scaly reptile. • Connotation It could possibly untrustworthy.
  • 3. Flag • Denotation Symbol of a country. • Connotation It represents pride.
  • 4. Gun • Denotation A contraption that shoots bullets. • Connotation It makes people fearful/dead.
  • 5. Poster Analysis 1 Colours: The colours are used in a way to make the actor stand out. They accomplish this by making the background dull colours and the actor bright red and yellow. Props: A red suit. Costume: He’s wearing a smart red suit with a yellow vest and a green shirt to make him stick out. Framing: The framing is central because he’s the main character. Lighting: The lighting is on the actors face so you focus on them. Actor: A male actor on his own possibly a lonely film. Location: He’s on some very big but empty stairs maybe to signify he is alone.
  • 6. Poster Analysis 2 Colours: All very bright pastel colours Actor: It’s a female actress crying and looking distressed she’s probably a victim of something. Framing: The female actor is off centre because she is sharing the frame with a crowd of people and a cross. The people could be a looming threat loitering in the background or both the actor and the crowd are equally crucial to the film. Lighting: Its very well lit as if there's nothing to hide or maybe it’s a false sense of security. Props: A flower crown a cross and lots of robes. Location: An open field as if theirs nowhere to hide in daylight, she’s very on display. Costume: She is wearing a flower crown and a robe maybe to signify she’s a leader of sorts.
  • 7. Poster Analysis 3 Actors: A male and female actor probably on the same side. Framing: The actors are on the left to show the threat that they need to defeat on the right. Colours: The colours are a blend of bright and dull and the location/background is very bright compared to the actors who are in dull colours, they might be trying to hide. Costume: The costumes are very camouflaged and steampunk. They are dressed like they’re surviving the aftermath of apocalypse. Location: In the middle of a dusty warzone full of modified cars. Lighting: It’s lit in a way where the light fades out towards the back but the characters and things of purpose are lit well. Props: A sawed off double barrel shotgun.
  • 8. Soundtrack • Clip 1 It’s a thriller because the tensions growing and it puts you on edge maybe the characters are arguing and about to fight • Clip 2 It’s a romance because it’s happy and it pulls you in. The characters are most likely kiss or ones going to propose.
  • 9. Shining • Audio: It’s got upbeat music in the background which makes it seem fun and happy. The music is relaxing and its meant to drop your guard and to make you think it’s a family film. • Video: Shining is edited in a snappy way of putting lots of short clips together to give the effect its fast paced as most family comedies tend to be. Also everyone is getting along and being very positive and supportive.
  • 10. Scary Mary • Audio: The music in the background has a lot of build up and screeching noises which instantly give you discomfort. The noises progressively get louder and when they get as loud they can they swap shots to keep the tension constantly rising. • Video: Scary Mary is edited in an unnerving way to make the audience uneasy and on edge. They use dark and strange shots to make Mary seem sinister. They’ve also used shots where you don’t see a lot of Mary and she doesn’t speak or show much emotion so she seems scarier
  • 11. Stereotypes Men • In most movies men are made to be brave and strong-willed, if in a fantasy they’re a knight or in a horror movie they are a jock. Women • In horror movies women tend to live to the end and in fantasy movies women are made to be saved and are “damsels in distress”.
  • 12. Stereotypes Upper Class • They are always well dressed, rich and well spoken. • The upper class look down on people. Working Class • In media the working class live in terrace houses and are racist and sexist. • They aren’t well dressed and are rude.
  • 13. Stereotypes Old People • Old people tend to be weak and need saving. • They tend to have outdated opinions and are rude to people and look down on them. Young People • Young people are unaware and irresponsible. • They also don’t work very hard and do as little as possible.
  • 17. Narrative • Narrative Definition Narrative definition is how you put films together (genre and structure). • Linear Narrative Definition Linear narrative definition is when a film is chronological and has a beginning, a middle and an end. • Linear Narrative Film Example A linear film would be Evil Dead as the plot is in order.
  • 18. Narrative • Non-Linear Narrative Definition Non-linear narrative definition is when the movie is all out of order and not chronological. • Non-Linear Narrative Film Example A non-Linear film would be Pulp Fiction because its not a straight forward story.
  • 19. Clip Analysis • The costumes for the good guys have colour and they aren’t really armoured. However, the bad guys was black and dull coloured and very armoured. • The dialogue was very combative and aggressive to the enemy, but to their allies they were caring and trying to make sure they were fine. • The props in the duel were three lightsabers, two blues and a red. The blue is bright and therefore shows that they’re on the good side and alternatively the red means he is on the bad side. • The lighting is mostly dull only being lit up by the guns bullets and the lightsabers. • The camera work is steady and is often central especially for one shot of the villain with fire behind him. • It’s edited in a way where it is mostly fast paced, only lingering on the important shots. • The music is ominous and tense and it has an looming evil presence hanging over it. • The colour is used to show who’s the good and who’s the bad. The good guys are in colour and the bad is in black and white.

Editor's Notes

  1. Include a poster of a film/video game and analyse the meaning created from the use of colours, props, costume, location, lighting, framing, actor/model
  2. Include a poster of a film/video game and analyse the meaning created from the use of colours, props, costume, location, lighting, framing, actor/model
  3. Include a poster of a film/video game and analyse the meaning created from the use of colours, props, costume, location, lighting, framing, actor/model
  4. Discuss what genre the music gives the image. Reference the sort of music and how it makes you feel about the image? What does it suggest about the characters or what is about to happen?
  5. What techniques have been used to make the trailer appear as if it is a romantic comedy. Discuss sound and editing.
  6. What techniques have been used to make the trailer appear as if it is a horror film. Discuss sound and editing.
  7. List the positive and negative stereotypes linked with these social groups
  8. List the positive and negative stereotypes linked with these social groups
  9. List the positive and negative stereotypes linked with these social groups
  10. List iconography you would associate with the genre. Add images where/if relevant
  11. List iconography you would associate with the genre. Add images where/if relevant
  12. List iconography you would associate with the genre. Add images where/if relevant
  13. Discuss the clip and reference how meaning has been created through the use of Costume/Dialogue/Props/Lighting/Camerawork/Editing/Music/Colour Reference clear examples from the clip https://www.youtube.com/watch?v=c-jQL-0oxTA