A brief Twitter how-to for business professionals.

1. Twitter Workshop
May 13, 2011

2. Who Can See My Tweets?
•Anyone who follows you will be able to see
your tweets in their home stream.
•You may choose to require approval for
followers by selecting Settings > Account >
Protect my tweets.
•This is very uncommon and not
recommended if you’re trying to gain a
following.

3. Who Can See My Tweets When I Use @Reply?
The @reply grabs the attention of that specific user
and will NOT be displayed in your followers’ home
streams if @ is written at the beginning of the tweet.
This would NOT show up in the home streams of
my followers, BUT…

4. Who Can See My Tweets When I Use @Reply?
It would be
viewable to
anyone who
views my profile.

5. Who Can See My Tweets When I Use @Reply?
This WOULD NOT appear in the home streams of Lisa’s followers:
This WOULD appear in the home streams of Lisa’s followers:
BOTH are viewable to anyone who views her profile.

6. When Do I Reply Using a Twitter ID?
Use the @Reply at the beginning when speaking TO an individual.
Use it in the middle when saying something to your followers
ABOUT an individual.

7. What is a hashtag and when do I use one?
•A way of grouping subjects of interest so they can
easily be found by search.
•Can be very broad or very specific for an event.
•Example: for this Twitter Workshop, we might
designate #TwitWork as the hashtag so we can
better connect and easily find tweets mentioning
this event.

8. How Do I Discover Relevant Hashtags?
•http://hashtags.org/
•http://listorious.com/
Tools:
Common Marketing/PR/Writing Hashtags:
•http://www.dailywritingtips.com/40-
twitter-hashtags-for-writers/
•http://www.meryl.net/2009/05/06/list-of-
twitter-chats/
•http://mrpublicrelations.blogspot.com/2
010/11/35-big-twitter-hashtags-for-pr-
pros.html
•http://www.amnavigator.com/blog/2011/
01/28/10-twitter-hashtags-for-online-
marketers-to-follow/

9. How Do I Get Followers?
Good Question.
Here are five ways to get started:
1. Reach out to people.
2. Use hashtags so you can be found.
3. Tweet more often.
4. Follow more people.
5. Provide something of value.

10. What Questions Do You Have?
Questions?