An individual passionate about web technologies and digital marketing with over 1.4 years of experience. He currently works as an Ad Operation Executive for Operative Media Inc., where he is responsible for ad trafficking, optimization, reporting and campaign management. He has extensive knowledge of digital marketing trends and technologies like Salesforce, DFP, and programing languages such as Java, C++ and ASP.Net.

1. SAITEJA K
#39/3, 3rd
main, 3rd
cross,
MalleshPalya, NewThippasandra,
Bangalore, Karnataka,
India.
Mobile - +91 9035624993
Email - kanchithejureddy@gmail.com
PERSONAL SUMMARY
 An outstanding individual who is passionate about web technologies and Digital
marketing industry. An ability to firstly create content for a wide spectrum of digital
channels. Able to work in an online environment of constant change, challenge and
multiple targets. In addition to this I have extensive knowledge on digital industry along
with its trends and technologies.
WORK EXPERIENCE
Operative Media Inc. Oct 2014 to Present
Designation : Ad Operation Executive.
Environment : Salesforce, Operative one, MS Office, DFP (Premium), DCM.
Clients worked for : ESPN, Warner Bros, Liearfields, ATC, KBB, and Microsoft.
Description:
Operative– Ad Operations in DFP premium, RFP work, reporting.
• Ad Trafficking, Ad Optimization, Placement creation, Performance Reporting and
Analysis and Campaign Management.
• Generate delivery report for the ads on a weekly basis for different clients.
• Provide end to end solutions for the RFP work for ESPN.
• Use of Ad Stream ad serving system to traffic creative, schedule and target ad
campaigns. Pushing campaigns live and providing Campaign reports from various
third party ad servers.
• Managing day-to-day servicing needs of clients including campaign trafficking,
reporting, and follow up with any additional requests.
• Communicating with Clients after completion of the assigned task, or in case of any
issues found with respect to the performance of the Campaigns.
• Working with all types of creative like GIF, JPG, HTML5, JAVA SCRIPT, Flash.
• Revenue generation and Optimization - Acute campaign optimization using effective
techniques assuring right relevant ads to run in inventory resulting in revenue
generation and growth.

2. QUALITY ASSURANCE ANALYST
• QA’ing of all ads on supported browsers. Make sure that ads load correctly and click-
through is redirecting to the desired web page.
• Managing QA responsibilities across all campaigns.
• Follow the process doc and QA checklist for each campaign specific.
• Provide the feedback to client regarding the issued noticed in QA
PROFESSIONAL PROFILE
• About 1.4 years of overall experience in IT industry.
• Possess working knowledge DFP (Premium), Free Wheel, MC
• Have knowledge in front end technologies Java script, HTML5, CSS 3.
• Quick learner and very keen to learn new technologies.
• Strong Knowledge in SQL and JAVA.
ACHIEVEMENTS
• Got appreciations from many of the onshore team for dedicating on time task
submission.
• Very flexible and supportive, delivers quality work for all the work assigned.
• Dedicated and consistent performer. Have shown ownership and helped team during
crisis.
SOFTWARE EXPOSURE
Programming Languages C, C++, C#.Net, Core java
Web Technologies Html, JavaScript, ASP.Net, CSS
Database MySql
Web Server Tomcat, XAMP, IIS
IDE Tools Eclipse, Visual Studio.
SOA Programming Tools Web Services

3. ACADEMIC RECORD
 B.E: Bachelor of Engineering specialized in Computer’s with an aggregate of 69.48%.
 Intermediate from Board of Intermediate with an aggregate of 69%
 SSC from State Board of Andhra Pradesh with an aggregate of 77%
KEY SKILLS AND COMPETENCIES
MARKETING
• Experience in digital and online publications.
• Ability to prioritize and handle multiple requests concurrently.
• Proficient in salesforce.com and other marketing automation systems.
PERSONAL
• Always looking for ways to enhance personal expertise.
• Ability to influence cross-functional teams.
• Ambitious, hardworking, energetic and well disciplined.
• Know how to meet deadlines and handle responsibilities.
• Positive thinking, self-motivated and flexible.
• Good communication skills.
• Determined to learn with practical approach.
CO-CURRICULAR ACTIVITIES
 Actively organized programs in our department like Science Day, Forum Anniversary and
Knowledge Hub.
 One of the organizing members for conducting different competitions in our campus in
the academic years 2010, 2011 & 2012 like Elocution, JAM, Seminars and Quizzes etc.
 One of the organizing members for blood donation camp titled ‘Jagruthi’ in our campus
held on 5th January 2012.

4. HOBBIES
 Organizing Technical and Non-Technical events.
 Listening to Music.
 Playing PC games.
EXTRACURRICULAR ACTIVITIES
 Good at Helping hand in Social and Community activities
 Convincing Elderly to know about New Technologies and Methodologies to enhance their
Living.
PERSONAL DETAILS
Name Sai Teja Kanchi
Father’s Name
Gender
Mr. K.R. Amaranath Reddy
Male
Date Of Birth 06th Nov,1992
Nationality
Languages Known
Permanent Address
Indian
English, Telugu, Hindi, Tamil and Kanada.
Kanchi Sai Teja,
S/O K.R. Amaranath Reddy,
Mudduramapuram Village,
B.G.Palli Post,
Yadamari Mandal,
Chittoor - 517 422, Andhra Pradesh,
India.
Contact Phone No
E-mail ID
+91-8008601056, +91-9035624993.
kanchithejureddy@gmail.com
(KANCHI SAITEJA)