Fashion, Clothing, and Communication; Fashion, Clothing, and Culture; Fashion, Clothing, and Ideology, Colors in Fashion as Communication; Fashion as a Disease.

1. Wednesday, January 31, 2018Wednesday, January 31, 2018
SYED MD. SAJJAD KABIRSYED MD. SAJJAD KABIR UNIVERSITY OF CHITTAGONGUNIVERSITY OF CHITTAGONG

2. Wednesday, January 31, 2018Wednesday, January 31, 2018SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong
Fashion as CommunicationFashion as Communication
Fashion, Clothing
and Communication
Fashion, Clothing
and Culture
Fashion, Clothing
and Ideology
Wednesday, January 31, 2018Wednesday, January 31, 2018
SYED MD. SAJJAD KABIRSYED MD. SAJJAD KABIR UNIVERSITY OF CHITTAGONGUNIVERSITY OF CHITTAGONG

3. COLORS IN FASHION AS COMMUNICATIONCOLORS IN FASHION AS COMMUNICATION
Colors have a demonstrable psychologicalColors have a demonstrable psychological
effecteffect..
The sight of red means warning and whiteThe sight of red means warning and white
mean simplicity and respective of titlemean simplicity and respective of title..
Military uniforms are intentionally coloredMilitary uniforms are intentionally colored
to give statement and impose authorityto give statement and impose authority..
Colors are used in many ways to assertColors are used in many ways to assert
recognition because they are fairly easyrecognition because they are fairly easy
to read and understandto read and understand..
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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4. List of popular colorsList of popular colors
ColourColour EmotionsEmotions
BLACKBLACK Severe, mysterious, sophisticated, glum, depressing, deadlySevere, mysterious, sophisticated, glum, depressing, deadly
BLUEBLUE Serene, calming, cool, quiet, sleepy, sadSerene, calming, cool, quiet, sleepy, sad
BROWNBROWN Warm, earthy, drabWarm, earthy, drab
GRAYGRAY Well-informed, subtle, dignified, gloomy, coldWell-informed, subtle, dignified, gloomy, cold
GREENGREEN Fresh, successful, loving, greedy, restful, calm.Fresh, successful, loving, greedy, restful, calm.
ORANGEORANGE Happy, cheerful, new, motivated, garish, warm.Happy, cheerful, new, motivated, garish, warm.
PINKPINK Soft, innocent, delicate, feminine, deliciousSoft, innocent, delicate, feminine, delicious
REDRED Alert, warning, sexual, aggressive, energetic, cheerful, angry,Alert, warning, sexual, aggressive, energetic, cheerful, angry,
vital, excitingvital, exciting
VIOLETVIOLET Royal, rich, stately, passionate, subtle but sexy, impressive,Royal, rich, stately, passionate, subtle but sexy, impressive,
alonealone
WHITEWHITE Clean, pure, young, safe, simpleClean, pure, young, safe, simple
YELLOWYELLOW Sunny, bright, hopeful, optimistic, joyful, clear, positive, aliveSunny, bright, hopeful, optimistic, joyful, clear, positive, aliveWednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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5. Color guidelines according to seasonsColor guidelines according to seasons
SummerSummer
Think clear, contrast and boldThink clear, contrast and bold
colors.colors.
FallFall
Think soft, cool, slightly grayedThink soft, cool, slightly grayed
colors.colors.
SpringSpring
Think bright, fresh and livelyThink bright, fresh and lively
colors.colors.
WinterWinter Think deep, dark and muted colors.Think deep, dark and muted colors.
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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6. Wednesday, January 31, 2018Wednesday, January 31, 2018SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong
FashionFashion
as a Diseaseas a Disease
Wednesday, January 31, 2018Wednesday, January 31, 2018
SYED MD. SAJJAD KABIRSYED MD. SAJJAD KABIR UNIVERSITY OF CHITTAGONGUNIVERSITY OF CHITTAGONG

7. Roaring 1920’sRoaring 1920’s
Men and WomenMen and Women
dressed more alikedressed more alike
Men: Fedoras,Men: Fedoras,
tapered trousers,tapered trousers,
pin-stripe suitspin-stripe suits
Women: “Flapper”Women: “Flapper”
Fashion, pantsuits,Fashion, pantsuits,
bob hairstylebob hairstyle
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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8. 19301930’’ss
Fashion in the DepressionFashion in the Depression
Women in the workforceWomen in the workforce::
Business SuitsBusiness Suits
Tight Skirts with sideTight Skirts with side
slitslit
Tight jackets withTight jackets with
shoulder padsshoulder pads
The majority of peopleThe majority of people
were left poor andwere left poor and
didn’t have the money todidn’t have the money to
spend on leisurely thingsspend on leisurely things
like clothes and shoeslike clothes and shoes
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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9. 19401940’’ss
Fashion During WWIIFashion During WWII
Women: ConservativeWomen: Conservative
(extra material needed for(extra material needed for
men at war), no cuffs,men at war), no cuffs,
collars, buttons orcollars, buttons or
extravagancesextravagances
Men: Four piece deal suit;Men: Four piece deal suit;
vest, jacket, two pair ofvest, jacket, two pair of
pantspants
Suits with wide lapels,Suits with wide lapels,
sports jacket withsports jacket with
double-breasted lookdouble-breasted look
Mixing and matchingMixing and matching
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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10. 19501950’’ss
Fashion of Teenage RebellionFashion of Teenage Rebellion
Girls: Fluffed outGirls: Fluffed out
petticoats under skirts,petticoats under skirts,
ratted/flipped hair,ratted/flipped hair,
white Keds/tennis shoes,white Keds/tennis shoes,
pedal pusherspedal pushers
Boys: Tight Levi’s,Boys: Tight Levi’s,
Chinos, white/blackChinos, white/black
tight shirts, loafers,tight shirts, loafers,
Converse shoes, leatherConverse shoes, leather
jackets, “Rebel Withoutjackets, “Rebel Without
a Cause” looka Cause” look
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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11. 19601960’’ss
Fashion During VietnamFashion During Vietnam
““HippiesHippies””
Tight Levi’s, bell bottoms,Tight Levi’s, bell bottoms,
wide flare from the kneewide flare from the knee
with patches, drawings,with patches, drawings,
fabricsfabrics
Men: Leather vests withMen: Leather vests with
bare chestsbare chests
Women: Loose-fitting cottonWomen: Loose-fitting cotton
blouses flowery looseblouses flowery loose
dressesdresses
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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12. 19701970’’ss
Fashion Disco EraFashion Disco Era
Bell bottomsBell bottoms
Lycra, Acrylic,Lycra, Acrylic,
Polyester fabricsPolyester fabrics
Women: Ruffled/looseWomen: Ruffled/loose
dresses stopping at kneedresses stopping at knee
Men: Platform shoes,Men: Platform shoes,
swirls/dizzying designsswirls/dizzying designs
on shirts, solid coloron shirts, solid color
shirt with gold chainsshirt with gold chains
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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13. 19801980’’ss
Polo shirtsPolo shirts
Designer JeansDesigner Jeans
““Flashdance”, LegFlashdance”, Leg
warmers, rippedwarmers, ripped
sweatshirtssweatshirts
Parachute pantParachute pant
Acid-wash jeansAcid-wash jeans
Big Shoulder padsBig Shoulder pads
PunkPunkSMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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14. 19901990’’ss
GrungeGrunge
Power beadPower bead
braceletsbracelets
PashminaPashmina
GhettoGhetto
fabulousfabulous
Long, straightLong, straight
hair withhair with
middle partmiddle part
SMS Kabir, University of ChittagongSMS Kabir, University of Chittagong Wednesday, January 31, 2018Wednesday, January 31, 2018
Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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15. SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
Wednesday, January 31, 2018Wednesday, January 31, 2018
QuestionsQuestions
AnswersAnswers
Wednesday, January 31, 2018Wednesday, January 31, 2018 1515

16. Wednesday, January 31, 2018Wednesday, January 31, 2018 SMS Kabir, smskabir@psy.jnu.ac.bd;SMS Kabir, smskabir@psy.jnu.ac.bd;
smskabir218@gmail.comsmskabir218@gmail.com
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