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SUPERBRANDS ANNUAL 2010
SuperbrandsDigital.com                                                                                                                                                                                                                                WARWICK BUSINESS SCHOOL

                                                                                                                                                         academic research with the practicalities of
                                                                                                                                                         the workplace. Learning by sharing experience
                                                                                                                                                         and insight is key to the student experience
                                                                                                                                                         at WBS. Alumni members, which number
                                                                                                                                                         24,500 in total, have cited the combination of
                                                                                                                                                         a highly intelligent and internationally diverse
                                                                                                                                                         cohort as being a major benefit of their learning
                                                                                                                                                         experience as well as their future careers.

                                                                                                                                                         Achievements
                                                                                                                                                         WBS has achieved a global reputation for
                                                                                                                                                         excellence in just 40 years. It has one of
                                                                                                                                                         the broadest subject bases and most highly
Warwick Business School (WBS) is a leading thought-developer and innovator, in the top one                                                               regarded faculty of any business school in
                                                                                                                                                         the world. The latest Research Assessment
per cent of global business schools. Its students come from over 148 countries to learn at                                                               Exercise (December 2008) rated 75 per cent
                                                                                                                                                         of WBS research at 3* and above, placing it
undergraduate, masters, MBA and PhD levels. WBS educates and develops global citizens,                                                                   third in the UK. WBS submitted 130 academics
and promotes new knowledge to benefit business and society, through its executive education                                                               for assessment, a real reflection of high quality,                                                     professors and expand facilities with
                                                                                                                                                         running across the breadth and depth of                                                               a £9 million building recently completed and
and applied research. WBS is consistently top-rated for teaching quality and research.                                                                   research at WBS. These research credentials         Global Energy MBA, a groundbreaking new           £20 million earmarked for further development.
                                                                                                                                                         are fundamental to its culture and differentiate    programme that is developing strategic            WBS recognises that to retain competitive
                                                                                                                                                         it from teaching colleges and commercial            leadership for the future energy industry.        advantage, it is essential to continue to gain
                                                                                                     required. WBS was the first among                    training companies.                                                                                   funding for growth.
                                                                                                     fewer than 35 schools to be endorsed                                                                    Its long standing commitment to work across
                                                                                                     by all three international business school          The performance of its degree programmes            the private, public and voluntary sectors         Promotion
                                                                                                     accreditation schemes.                              continues to excel; its undergraduate               created the Warwick MPA – the first MBA            WBS maintains a solid global presence with a
                                                                                                                                                         programme is ranked in the top five business         for the public sector in the UK.                  range of below- and above-the-line segmented
                                                                                                     WBS academics work to produce world-leading         and management degrees in the UK.                                                                     international marketing. Its ‘extremely
                                                                                                     research in all fields of management. With                                                               Warwick Business School’s reputation means        usable’ website (Source: WebWorks 2007)
                                                                                                     recognised research leaders across disciplines      In addition, its portfolio of 12 masters courses    WBS graduates are highly sought after by          attracts around 2,600 visitors daily and is an
                                                                                                     as diverse as pensions, industrial dispute          provides highly specialised learning in areas of    business leaders and can be found in senior       essential communication platform. However,
                                                                                                     resolution, business strategy, customer service,    business that are increasingly important in the     positions around the world. Its expertise         its brochures are still an important channel,
                                                                                                     enterprise, corporate social responsibility,        search for sustainable competitive advantage.       is clear from its diverse list of clients and     providing tangible evidence in a knowledge-
                                                                                                     sports management, public sector governance,                                                            sponsors, including Accenture, The Bank           based sector.
                                                                                                     sales marketing, and energy policy, people go       More than 20 years of combined learning             of England, BP Capgemini, Deloitte, Deutsche
                                                                                                                                                                                                                             ,
                                                                                                     to WBS to explore grounded, well researched         experience enables WBS to deliver the               Post, E.ON, GlaxoSmithKline, HSBC, IBM,           WBS uses creative advertising channels but
                                                                                                     ideas that work in the real world. WBS research     Warwick MBA to nearly 2,600 experienced             Islamic Bank of Britain, Johnson & Johnson,       ultimately, its highly successful graduates are
                                                                                                     and expert opinion is valuable, sometimes           managers each year, wherever they are in the        J.P.Morgan, The National Health Service,          its best adverts and its best advocates.
                                                                                                     crucial, to the success of corporations, not-for-   world. In 2009, WBS launched the Warwick            Nestlé, PepsiCo, Procter & Gamble, PZ
                                                                                                     profit organisations, Government and society.                                                            Cussons, Rolls-Royce, Santander, Siemens,         Brand Values
                                                                                                                                                                                                             UBS Investment Bank, Unilever and Vodafone.       WBS has simple core values: excellence
                                                                                                     Product                                                                                                                                                   in all it does, nurturing fresh-thinking in staff
                                                                                                     Warwick Business School has something                                                                   Recent Developments                               and students, ensuring a positive impact from
                                                                                                     to offer individuals at every stage of their                                                            WBS celebrated its 40th anniversary in 2007.      the ideas it creates, and continuing to be
                                                                                                     career. It provides a range of business and                                                             It has grown from offering three courses to       international in outlook and approach. From
                                                                                                     management undergraduate degrees; ten                                                                   28, and now has more than 8,500 students          these foundations WBS aims to continue to
                                                                                                     specialist masters courses; both a full-time                                                            enrolled, with a turnover of £40 million.         challenge minds, change lives, and create
                                                                                                     and a new blended learning route to a general                                                           The course portfolio continues to refresh,        tomorrow’s leaders.
                                                                                                     MSc in Management; the new Warwick Global                                                               expand and diversify, with an ongoing contract
                                                                                                     Energy MBA as well as the popular and flexible                                                           to customise delivery of the Warwick MBA                                             wbs.ac.uk
Market                                           A high quality business education is valued by      Warwick MBA; its public sector equivalent, the                                                          for IBM, as well as new courses in global
There are more than 3,900 business schools       employers and employees alike; employers            Warwick MPA; and one of the world’s most                                                                energy, international management, and its
across the world, aiming to develop the next     can gain competitive advantage by recruiting        respected PhD programmes.                                                                               unique blended learning route to the MSc            Things you didn’t know about
generation of business leaders. Warwick          and developing talent with knowledge and                                                                                                                    in Management which allows inexperienced
                                                                                                                                                                                                                                                                   Warwick Business School
Business School is one of the largest in         critical thinking skills, while individuals can     For corporate clients and individuals, it also                                                          graduates to study as they work.
Europe, ranked at number 22 in the world         gain new options for career progression,            offers a range of diplomas, short courses and
(Source: The Economist 2009) and is in the       both sideways and upwards. With literally           customised programmes. WBS consults with                                                                WBS has recently established a Fund for             Although WBS is the largest
top one per cent worldwide. As the largest       thousands of schools offering MBAs                  industry to keep its programmes fresh, relevant                                                         Academic Excellence to invest in future             department of the University of
department of the University of Warwick,         worldwide, the business school market is            and accessible. The fact that many graduates                                                            leaders, faculty, and its learning environment.     Warwick, more than 80 per cent
WBS aims to offer its students both excellent    incredibly competitive. To be a success, and to     return for further study at WBS later in their                                                          Since August 2003, the fund has helped              of its income is self-generated.
facilities and a prestigious reputation.         attract successful people, a respected brand is     careers demonstrates its effective blend of                                                             to support many students, recruit 16 new
                                                                                                                                                                                                                                                                 WBS academics have written, edited,
 1965                       1981                 1986                    1989                       1997                       1999                       2003                     2006                      2009                    2010                        and contributed chapters to over 900
                                                                                                                                                                                                                                                                 books and journals, published nearly
 The University of          The Warwick MBA      The Warwick             WBS achieves five           On its 30th anniversary,   WBS becomes the            The Guardian survey      The Times Good            Warwick Global Energy   MSc in Management           2,000 articles and papers, and added
 Warwick is founded by      brand is launched.   MBA by distance         star rating for research   WBS has 3,160              first business school       of top employers rates   University Guide rates    MBA is launched.        by blended learning
                                                                                                                                                                                                                                                                 value to more than 2,000 conferences
 Royal Charter. In 1967                          learning launches.      excellence.                students, 263 staff,       in the world to hold       WBS graduates as the     WBS as the best overall                           launches.
                                                                                                                                                                                                                                                                 in the last eight years.
 WBS is created as the                                                                              and a turnover             accreditation from all     most employable in       undergraduate business
 School of Industrial and                                                                           of £12.4 million.          three global management    the UK.                  education provider in
                                                                                                                                                                                                                                                                 WBS has 397 academic management
 Business Studies, with                                                                                                        education bodies: AMBA,                             the UK.
 just three courses.                                                                                                           EQUIS and AACSB.
                                                                                                                                                                                                                                                                 and administrative staff.

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WBS: Leading Global Business School

  • 1. SUPERBRANDS ANNUAL 2010 SuperbrandsDigital.com WARWICK BUSINESS SCHOOL academic research with the practicalities of the workplace. Learning by sharing experience and insight is key to the student experience at WBS. Alumni members, which number 24,500 in total, have cited the combination of a highly intelligent and internationally diverse cohort as being a major benefit of their learning experience as well as their future careers. Achievements WBS has achieved a global reputation for excellence in just 40 years. It has one of the broadest subject bases and most highly Warwick Business School (WBS) is a leading thought-developer and innovator, in the top one regarded faculty of any business school in the world. The latest Research Assessment per cent of global business schools. Its students come from over 148 countries to learn at Exercise (December 2008) rated 75 per cent of WBS research at 3* and above, placing it undergraduate, masters, MBA and PhD levels. WBS educates and develops global citizens, third in the UK. WBS submitted 130 academics and promotes new knowledge to benefit business and society, through its executive education for assessment, a real reflection of high quality, professors and expand facilities with running across the breadth and depth of a £9 million building recently completed and and applied research. WBS is consistently top-rated for teaching quality and research. research at WBS. These research credentials Global Energy MBA, a groundbreaking new £20 million earmarked for further development. are fundamental to its culture and differentiate programme that is developing strategic WBS recognises that to retain competitive it from teaching colleges and commercial leadership for the future energy industry. advantage, it is essential to continue to gain required. WBS was the first among training companies. funding for growth. fewer than 35 schools to be endorsed Its long standing commitment to work across by all three international business school The performance of its degree programmes the private, public and voluntary sectors Promotion accreditation schemes. continues to excel; its undergraduate created the Warwick MPA – the first MBA WBS maintains a solid global presence with a programme is ranked in the top five business for the public sector in the UK. range of below- and above-the-line segmented WBS academics work to produce world-leading and management degrees in the UK. international marketing. Its ‘extremely research in all fields of management. With Warwick Business School’s reputation means usable’ website (Source: WebWorks 2007) recognised research leaders across disciplines In addition, its portfolio of 12 masters courses WBS graduates are highly sought after by attracts around 2,600 visitors daily and is an as diverse as pensions, industrial dispute provides highly specialised learning in areas of business leaders and can be found in senior essential communication platform. However, resolution, business strategy, customer service, business that are increasingly important in the positions around the world. Its expertise its brochures are still an important channel, enterprise, corporate social responsibility, search for sustainable competitive advantage. is clear from its diverse list of clients and providing tangible evidence in a knowledge- sports management, public sector governance, sponsors, including Accenture, The Bank based sector. sales marketing, and energy policy, people go More than 20 years of combined learning of England, BP Capgemini, Deloitte, Deutsche , to WBS to explore grounded, well researched experience enables WBS to deliver the Post, E.ON, GlaxoSmithKline, HSBC, IBM, WBS uses creative advertising channels but ideas that work in the real world. WBS research Warwick MBA to nearly 2,600 experienced Islamic Bank of Britain, Johnson & Johnson, ultimately, its highly successful graduates are and expert opinion is valuable, sometimes managers each year, wherever they are in the J.P.Morgan, The National Health Service, its best adverts and its best advocates. crucial, to the success of corporations, not-for- world. In 2009, WBS launched the Warwick Nestlé, PepsiCo, Procter & Gamble, PZ profit organisations, Government and society. Cussons, Rolls-Royce, Santander, Siemens, Brand Values UBS Investment Bank, Unilever and Vodafone. WBS has simple core values: excellence Product in all it does, nurturing fresh-thinking in staff Warwick Business School has something Recent Developments and students, ensuring a positive impact from to offer individuals at every stage of their WBS celebrated its 40th anniversary in 2007. the ideas it creates, and continuing to be career. It provides a range of business and It has grown from offering three courses to international in outlook and approach. From management undergraduate degrees; ten 28, and now has more than 8,500 students these foundations WBS aims to continue to specialist masters courses; both a full-time enrolled, with a turnover of £40 million. challenge minds, change lives, and create and a new blended learning route to a general The course portfolio continues to refresh, tomorrow’s leaders. MSc in Management; the new Warwick Global expand and diversify, with an ongoing contract Energy MBA as well as the popular and flexible to customise delivery of the Warwick MBA wbs.ac.uk Market A high quality business education is valued by Warwick MBA; its public sector equivalent, the for IBM, as well as new courses in global There are more than 3,900 business schools employers and employees alike; employers Warwick MPA; and one of the world’s most energy, international management, and its across the world, aiming to develop the next can gain competitive advantage by recruiting respected PhD programmes. unique blended learning route to the MSc Things you didn’t know about generation of business leaders. Warwick and developing talent with knowledge and in Management which allows inexperienced Warwick Business School Business School is one of the largest in critical thinking skills, while individuals can For corporate clients and individuals, it also graduates to study as they work. Europe, ranked at number 22 in the world gain new options for career progression, offers a range of diplomas, short courses and (Source: The Economist 2009) and is in the both sideways and upwards. With literally customised programmes. WBS consults with WBS has recently established a Fund for Although WBS is the largest top one per cent worldwide. As the largest thousands of schools offering MBAs industry to keep its programmes fresh, relevant Academic Excellence to invest in future department of the University of department of the University of Warwick, worldwide, the business school market is and accessible. The fact that many graduates leaders, faculty, and its learning environment. Warwick, more than 80 per cent WBS aims to offer its students both excellent incredibly competitive. To be a success, and to return for further study at WBS later in their Since August 2003, the fund has helped of its income is self-generated. facilities and a prestigious reputation. attract successful people, a respected brand is careers demonstrates its effective blend of to support many students, recruit 16 new WBS academics have written, edited, 1965 1981 1986 1989 1997 1999 2003 2006 2009 2010 and contributed chapters to over 900 books and journals, published nearly The University of The Warwick MBA The Warwick WBS achieves five On its 30th anniversary, WBS becomes the The Guardian survey The Times Good Warwick Global Energy MSc in Management 2,000 articles and papers, and added Warwick is founded by brand is launched. MBA by distance star rating for research WBS has 3,160 first business school of top employers rates University Guide rates MBA is launched. by blended learning value to more than 2,000 conferences Royal Charter. In 1967 learning launches. excellence. students, 263 staff, in the world to hold WBS graduates as the WBS as the best overall launches. in the last eight years. WBS is created as the and a turnover accreditation from all most employable in undergraduate business School of Industrial and of £12.4 million. three global management the UK. education provider in WBS has 397 academic management Business Studies, with education bodies: AMBA, the UK. just three courses. EQUIS and AACSB. and administrative staff.