digital fluency

1. Digital Fluency
Group 2
Sophie Legrand
MBA 1A

2. Generation C
Gen C is related to a new generation of people empowered by
technology, especially social media. They want to inspire
followers, live in the moment, communicate throughout the
world and be honest. Gen C represents a part between 18-30
years old.
Key words:
 Connection
Community
 Creation
Curation

3. Generation C
Part of population
Baby-Boomers
Gen X
Gen C
Millennials

5. Concepts that I agree with
Creation : you need to create your own business online
Communication : social media is really important to better
understand the world and to define it
Meet people and interact

6. Concepts that I disagree with
Contrary to the sense of the words, interaction and connection,
people invent themselves a new life as a fictitious life, not real
one.
Social media can also be dangerous for people lives, e.g.
recruiting people for religious extremists movements
Free trade : piracy movie, intellectual property issues, videos
and pics share

7. GoFundMe’s
GoFundMe’s donation online website
Why do a donation?
 Communication
 Interaction
 Connection
 To lend one’s support to (e.g. ill people, animals, young
people etc.)

8. GoFundMe’s
Why do a donation online?
• Safe
• Easy
• Secure website which allows people around the world to
do a donation online.
Gen C feel more concerned by technology and social
media. They want to feel more close to people.