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2. Door to Door Sales Outline
2
Sales by Region
Competitor Analysis
Competitive Advantage
Training Evaluation
Quick Tips on door-to door selling
Dress Appropriately & Pick the right timing to go for selling
Be friendly, persistent & confident
Door Knocking & Start with greeting
Activity Goals
Sales Evaluation
Title
About the Product
Product List
Identify Your Ideal Clients
Map Out Your Location
Training Process
Training Timeline
Product Rating
Product Roadmap
Product Comparison
Product Pricing
Title
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3. About the Product (Template 2 of 2)
Ideas
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Quantity of Product
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Cheap Price
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Architectural Design
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Originality
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Quality of Product
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3
4. Product list
4
Item Image
Product
Description
Product Name Product Name Product Name Product Name
Ratings
10 Reviewers 20 Reviewers 15 Reviewers 25 Reviewers
Price $100 $110 $120 $130
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5. Identify Your Ideal Clients
5
• Customer
• Location
• Region
• Urban / Rural
• ACORN
• Classification
E.g. Customers within
10 miles of the M25'
Geographic
• Age
• Gender
• Occupation
• Socio-economic
• Group
E.g. A Level & University
Students
Demographic
• Rate of usage
• Benefits sought
• Loyalty status
• Readiness to
purchase
E.g. "Customers wanting a
value for money impulse buy'
Behavioral
• Personality
• Lifestyle
• Attitude
• Class
E.g. "Customers who prefer
to buy organic food'
Psychographic
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6. Map Out Your Location
6
Montana
Texas
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60%
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75%
8. Training Process
8
Training
Objective
Objective should be
measurable & observable
Training
Delivery
Techniques include on- the-job-
training, action, learning, etc.
Training
Evaluation
Measure reaction, learning,
behavior, and results
Training Need
Analysis
What are the training needs
for this person and/or job?
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9. Training Timeline
9
Jan-5 to Feb-1
Feb-2 to Apr-5
Feb-5 to Jun-30
Apr-10 to Sep-1
Sep-10 to Oct-30
Oct-1 to Dec-30
Text Here
Jan 11
Text Here
Mar 9
Text Here
Mar 5
Text Here
Jul 22
Text Here
Oct 18
Text Here
Dec 29
Jan Feb Mar Apr May Jun Jul Oct Nov DecSepAug2018 2019
40%
38%
30%
25%
0% 50% 100% 150% 200% 250%
Task 6
Task 5
Task 4
Task 3
Task 2
Task 1
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10. Product Rating
10
Rating System
Products Description Ranking
Product 1 Enter the product description here
Product 2 Enter the product description here
Product 3 Enter the product description here
Product 4 Enter the product description here
Best Good Normal Bad
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11. Product Roadmap
11
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12. Product Comparison
12
Best Options Product 1 Product 2 Product 3
Option 1 Text Here Text Here Text Here
Option 2 Text Here Text Here Text Here
Option 3 Text Here Text Here Text Here
Option 4 Text Here Text Here Text Here
Option 5 Text Here Text Here Text Here
Option 6 Text Here Text Here Text Here
Conclusion Acceptable Considerable Rejected
= Good Feature = Moderate Feature = Bad Feature
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13. Product Pricing
13
Add Product / Service Basic Standard Plus
Text Here
Text Here
Text Here
Text Here
Text Here
Text Here
Text Here
Text Here
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15. Competitor Analysis
15
Competitors Market Leader Challenger Niche Competitor Explanations
Own Business
› Good service
› Small product range
› We provide maximum flexibility
Competitor 1
› Good service
› Small product range
› Competitor 1 provides maximum
flexibility
Competitor 2
› Good service
› Small product range
› Competitor 2 provides maximum
flexibility
Competitor 3
› Good service
› Small product range
› Competitor 3 provides maximum
flexibility
Competitor 4
› Good service
› Small product range
› Competitor 4 provides maximum
flexibility
Competitor 5
› Good service
› Small product range
› Competitor 5 provides maximum
flexibility
Other
› Small product range
› Inflexible
› Insufficient service
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16. Competitive Advantage
16
Explain your Product Unique Selling Point in Brief
Core
Competency 1
Core
Competency 2
Core
Competency 3
Core
Competency 4
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17. Training Evaluation
17
Did it impact business?
Results
Did the participants change behavior on the job?
Behavior
What Skills, Knowledge or Attitude changed?
Learning
Did the participants like the training?
Reaction
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19. Dress Appropriately & Pick the Right Timing to go for Selling
19
• You need to look presentable to the customers you want to reach.
• In most cases, wearing a tie looks much better than jeans and a T-shirt.
• You will be walking around in these clothes, so they do need to be comfortable
Dress Code:
• During the work week, most people are at home and willing to answer their door between the hours of
5:00 and 9:00 pm.
• You may get people at home during traditional 9:00 am to 5:00 pm work hours, but not as many.
• Early in the morning is not good, as many people up and about are looking to go to work, not
listen to a sales pitch
Timing:
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20. Door Knocking & Start with Greeting
20
It's less intimidating and respects personal space
Step away from the door after knocking
A simple, "Hello, how are you today?" treats each person as
an individual rather than just a potential customer
Avoid your sales pitch at first
You want the person to trust you and
want to talk to you
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21. Be Friendly, Persistent & Confident
21
It's always better to smile and make
eye contact as much as possible
You aren't just selling a product,
you are selling yourself as a trustworthy
representative of the company you work for…..
Most doors you knock on will not want
to talk to you
Don't get discouraged by people saying no,
You aren't looking for everyone to buy
your products,
just the people who are interested
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23. Activity Goals
23
Activities Daily Goal Weekly Goal Monthly Goal Total
Tele-Prospecting Calls Text Here Text Here Text Here Text Here
Networking Events Text Here Text Here Text Here Text Here
Referrals & Introductions Text Here Text Here Text Here Text Here
New Sales Leads Text Here Text Here Text Here Text Here
New Conversations Text Here Text Here Text Here Text Here
New Qualified Appointments Text Here Text Here Text Here Text Here
Scheduled Prospecting Time Text Here Text Here Text Here Text Here
Follow up Calls Text Here Text Here Text Here Text Here
Client Visits Text Here Text Here Text Here Text Here
Letters/Thank you Notes/ etc. Text Here Text Here Text Here Text Here
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24. Sales Evaluation
24
Bookings-to-date and Forecast VS. Goal
0
10
20
30
40
50
60
70
80
90
100
1 3 5 7 9 11 13 15 17 19 21 23 25 27 29
Bookings
Day of the Month
Booked to date VS
$950.00K goal
$706.42K
Booking This month
This month (September)
based on our pipeline
$760,052
Total Forecast of
this Month
of value with close dates
this month (September)
$68,989
Open opportunities
remaining this month
This month (September)
based on our pipeline
$53,629
Forecasted values still
closing this month
Percent of Goal Value
74%
Booking as % of Goal
Days on Average for deals
won in previous 12 months
112
Sales Cycle
Deals this month
(September) VS 90 Goal
65
Number of Deals
Booked this quarter (Q3)
Vs $2,850,000 goal
$1,642,467
Bookings This Quarter
27. Clustered Bar
27
Product 01
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changes automatically based on data.
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Product 02
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changes automatically based on data.
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Product 03
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30
40
50
40
80
70
50
70
60
$0 $20 $40 $60 $80 $100
2017
2018
2019
In Dollars
28. Clustered Column
28
85
47
60
30
45
80
45
40
65
55
50
90
$0
$20
$40
$60
$80
$100
2016 2017 2018 2019
InDollars
Product 01
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changes automatically based on data.
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Product 02
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changes automatically based on data.
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Product 03
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changes automatically based on data.
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29. Donut Pie Chart
29
40%
22%
20%
18%
Product 01
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changes automatically based on data.
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Product 02
This graph/chart is linked to excel, and
changes automatically based on data.
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Product 03
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changes automatically based on data.
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Product 04
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changes automatically based on data.
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31. Vision
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Mission
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Goal
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Our Mission
31
32. Name Here
Designation
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Name Here
Designation
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Designation
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Our Team
32
33. About Us
33
Target Audience
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Premium Services
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Value Client
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34. Comparison
34
vs
Product use by male and female
Male
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70%
Female
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40%
35. Financial
35
30% 60% 90%
Minimum
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Medium
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Maximum
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36. -Steve Jobs
Great Thing in business
are never done by one
person. They’re done by a
team of people.
Quotes
36
37. Timeline (Cont…)
37
Start
2016
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2017
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38. Timeline
38
Finish
2018
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2019
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39. Post it Notes
39
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40. Puzzle
40
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41. Venn
41
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42. Target
42
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43. Idea Generation
43
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