4Ps Of Marketing PowerPoint Presentation Slides
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Building a 4p's of marketing PowerPoint show is no easy feat. To set an example of great PPT about marketing mix strategy you need to deliver a stunning visual show. Taking this into account here we have come up with our readymade slide presentation to illustrate the 4 p's of marketing. With help of this PowerPoint presentation you can share insights about new market opportunities, discussion of business strategies, efficient resource use and to combat rivals. Using this PPT sample you can highlight the importance of right marketing mix elements required for the success of a product. Not only this, this PowerPoint slide deck also supports to underline the key challenges as well as purpose of a marketing mix in new product development and improve business. To help you out further exclusive PowerPoint presentation slides like the product life cycle, extension strategies, pricing strategies and tactics, channels of distribution, types of promotion, marketing mix modeling etc. are included. In short, if you really need to do this fast, then just quickly download our 4 p's of marketing PPT. Illustrate the innards of the engine with our 4ps Of Marketing PowerPoint Presentation Slides. Explain how greater horsepower is generated.
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4Ps Of Marketing PowerPoint Presentation Slides
- 2. 01 Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 02 Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 03 Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 04 Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 05 Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 06 Agenda This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Agenda WWW.COMPANY.COM 2
- 3. The MARKETING MIX is the combination of variables that a business uses to carry out its marketing strategy and meet customer needs. MARKETING MIX PLACE 03 PRODUCT 01 PROMOTION 04 PRICE 02 WWW.COMPANY.COM 3 What Is Marketing Mix
- 4. WWW.COMPANY.COM 4 Price Functionality, Appearance, Quality, Packaging, Brand, Warranty, Service/Support. Place UST Price, Discounts, Allowances, Financing, Leasing Options. Product Channel Members, Channel Motivations, Marketing Converge, Locations, Logistics, Service Levels. Promotion Advertising, Personal Selling, Public Relations, Message, Media, Budget. Marketing Mix The 4 P's Of Marketing Mix
- 5. WWW.COMPANY.COM 5 Customer wants and needs Place Cost to satisfyProduct Convenience to buy Price CommunicationPromotion This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. The Marketing Mix
- 6. WWW.COMPANY.COM 6 ➢‘Product’ refers to the functions and features of a good or service. ➢Should satisfy the needs of the customer. ➢May have a unique selling proposition (USP). ➢Products also includes a range of factors such as packaging, quality, warranties, after-sales service and branding. Product Product Product Product Product The Product
- 7. WWW.COMPANY.COM 7 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. INTRODUCTION GROWTH MATURITY DECLINE The Product Life Cycle
- 8. WWW.COMPANY.COM 8 High costs but no sales Sales decline extension strategies can be adopted or the product withdrawn Sales stabilize less expenditure on promotion needed revenue & profit should be high High expenditure on promotion and product development low sales Sales increase and product should break even Stages Of Product Life Cycle Development LaunchGrowth Maturity Decline Stages Of Product Life Cycle
- 9. WWW.COMPANY.COM 9 A Successful Extension Strategy Could Increase Sales Launch Growth Maturity Decline Saturation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Extension Strategies
- 10. WWW.COMPANY.COM 10 Promoting To A Different Market Sector This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adding A Feature This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Reducing The Price This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Modifying The Product This slide is 100% editable. Adapt it to your needs and capture your audience's attention. NEW Extension Strategies NEW Reasons To Have An Extension Strategies
- 11. WWW.COMPANY.COM 11 The price of a product will depend on: • The cost to make it. • The amount of profit desired. • Other objectives of the business. • The price competitors charge. • The price customers are willing to pay. • Is there a high demand? • Is demand sensitive to changes in price? The Price
- 12. WWW.COMPANY.COM 12 Price Leader - Businesses that dominate the market can often dictate the price charged for a product. Other businesses follow this lead. Price Taker – Businesses have to charge the market price. This is often the case where are many small firms competing against each other. Price Leaders And Price Takers
- 13. WWW.COMPANY.COM 13 Loss Leader Products may be sold at a price lower than the cost to produce it. Often used by supermarkets to encourage people into the store where it is hoped they will buy other products. Penetration Low price charged initially to penetrate the market and build brand loyalty: price is then increased. Skimming Launching with a high price when there is little competition, then reducing the price later. Often used with technology. Competitive A similar price is charged to that of competitor's products. Psychological A price is set which customers perceive as lower than it. Pricing Strategies And Tactics
- 14. WWW.COMPANY.COM 14 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Skim Price Follow – on price A B C P2 P1 Q2 Q1 Penetration price Price Quantity Price Skimming Vs. Penetration Pricing
- 15. WWW.COMPANY.COM 15 ➢ Products should be conveniently available for customers to buy ➢ ‘Places’ Include: • Stores • Mail Order • Telesales • Internet PlacePrice ProductPromotion Marketing Mix The Place
- 16. WWW.COMPANY.COM 16 Channels Of Distribution Manufacturers Retailer Wholesaler Consumer Channels Of Distribution
- 17. WWW.COMPANY.COM 17 ➢ Raise Awareness. ➢ Encourage Sales. ➢ Create or Change a Brand Image. ➢ Maintain Market Share. Promotions Promotions
- 18. WWW.COMPANY.COM 18 Fours Types Of Promotion: 1. Above-the-line (ATL): use of mass media source (TV, radio, magazine). 2. Below-the-line (BTL): use of non- mass media (free sample, buy 1 get 1). 3. Pull promotion: used to stimulate (pull) demand (ATL). 4. Push promotion: rely on intermediaries such as wholesalers and retailers to ‘push’ the products to customers (BTL). Promotion Types of Promotion
- 19. WWW.COMPANY.COM 19 Consumer Rating frequency brand interaction rating points brand lift Reach ROI cost per lead real metric new customer quantifiable lead TV radio outdoor newspaper magazine Trade marketing/sampling roads show/door to door promotion/selling event management direct mail ATL Above the line BTL Below the line ATL And BTL Promotion
- 20. WWW.COMPANY.COM 20 Sales Promotions This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Advertising This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Sponsorship This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Direct Mailing This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Public Relations This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Promotional Activities Promotional Activities
- 21. WWW.COMPANY.COM 21 Online Marketing PPC This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. News This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Online Directories This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Email Marketing This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. SEO This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Web Content This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Social Media This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Article This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Copywriting This slide is 100% editable. Adapt it to your needs and capture your audience’s attention. Online Marketing
- 22. WWW.COMPANY.COM 22 Marketing Communication Personal Selling Public Relations Direct Marketing Sales Promotion This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Marketing Communication Mix
- 23. WWW.COMPANY.COM 23 How The Marketing Mix Evolves Over Time Post-War This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Turbulent This slide is 100% editable. Adapt it to your needs and capture your audience's attention. One To One This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Soaring This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Uncertain This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Financially Driven This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 02 03 04 05 06
- 24. WWW.COMPANY.COM 24 Market Research This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Communication This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Implementation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Modelling This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Data Analysis This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Data Collection This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Interpretation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Budget Allocation This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Forecasting This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Marketing Mix Modelling
- 25. WWW.COMPANY.COM 25 CUSTOMER VALUEPRODUCT COSTPRICE CONVENIENCEPLACE COMMUNICATIONPROMOTION This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 4 P's to 4 C's
- 26. WWW.COMPANY.COM 26 Extended Marketing Mix People Process Physical Evidence This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Extended Marketing Mix
- 28. WWW.COMPANY.COM 28 Our Mission VISION This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. MISSION This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
- 29. WWW.COMPANY.COM 29 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. TEXT HERE This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. TEXT HERE Our Team
- 30. WWW.COMPANY.COM 30 ANITA CLARK CEO This slide is 100% editable. Adapt it to your needs and capture your audience's attention. JULIE CARTER Manager This slide is 100% editable. Adapt it to your needs and capture your audience's attention. JASS SMITH Director This slide is 100% editable. Adapt it to your needs and capture your audience's attention. MARY PARKER Editor This slide is 100% editable. Adapt it to your needs and capture your audience's attention. About Us
- 31. WWW.COMPANY.COM 31 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Our Goal
- 32. WWW.COMPANY.COM 32 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here 20% Your Text Here 40% Comparison
- 33. WWW.COMPANY.COM 33 $70 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here $75 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here $60 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here $30 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here Financials
- 34. WWW.COMPANY.COM 34 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. MARY PARKAR Finance Manager CAROL D’SOUZA Product Manager This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Quotes
- 35. WWW.COMPANY.COM 35 35% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 50% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 72% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 98% This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Dashboard
- 36. WWW.COMPANY.COM 36 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. THIS SLIDE IS 100% EDITABLE. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 10% 20% 30% 40% Location
- 37. WWW.COMPANY.COM 37 2020 2019 2018 2017 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Timeline
- 38. WWW.COMPANY.COM 38 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Post It
- 40. WWW.COMPANY.COM 40 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 01 04 02 05 03 Puzzle
- 41. WWW.COMPANY.COM 41 Text Here Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Target
- 42. WWW.COMPANY.COM 42 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Circular
- 43. WWW.COMPANY.COM 43 Text Here Text Here Text Here Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Venn
- 44. WWW.COMPANY.COM 44 Text Here Text Here Text Here Text HereText Here Text HereText Here Text Here Text Here Text Here Text Here Text Here Mind Map
- 45. WWW.COMPANY.COM 45 TextHere LowHigh Text Here Low High This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Matrix
- 46. WWW.COMPANY.COM 46 Your Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Put Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Put Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Put Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 06 05 04 03 02 01 Lego
- 47. WWW.COMPANY.COM 47 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here Silhouettes
- 48. WWW.COMPANY.COM 48 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Hierarchy
- 49. WWW.COMPANY.COM 49 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Put Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Your Text Here Success Bulb
- 50. WWW.COMPANY.COM 50 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here Magnifying Glass
- 51. WWW.COMPANY.COM 51 This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. 40% 98%78%65% Bar Graph
- 52. WWW.COMPANY.COM 52 01 02 03 Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Text Here This slide is 100% editable. Adapt it to your needs and capture your audience's attention. This slide is 100% editable. Adapt it to your needs and capture your audience's attention. Funnel
- 53. WWW.COMPANY.COM 53 Thank You Address # street number, city, state Contact Numbers: 08785644562 Email Address: emailaddress@123.com