2. •Uses a globally unique technology to turn
wood fibres directly into yarn
•Raw material used in this technology
comes from spruce and pine trees
•For manufacturing process, go through this
link-
•https://www.google.com/url?sa=t&source=web&rct=j&url=https://www.vttresearch.com/Impulse/Pages/Yarn-from-wood-fibres-
sustainably.aspx&ved=2ahUKEwio97-UstTfAhUCb30KHYEeBDcQFjACegQIEBAP&usg=AOvVaw1wEAF9ov9ukCqAdaAjOjCK
3. The new fibre fabric was worn at the reception
by Spinnova's CEO Janne Poranen and his wife
Nina Poranen. Janne Poranen's tailcoat vest, bow
tie and pocket square (production: Melli
EcoDesign) and the rosettes of Nina Poranen's
evening gown were made from a fabric based on
Spinnova's new yarn (design and production:
Ateljé Iina).
It could revolutionise both the textile and
forest industry and generate significant business
in the future.
4. Pros-
• The yarn manufacturing method consumes 99%
less water and 80% less energy than cotton.
• Based on this technology, the amount of wood
used annually in Finland would be enough to
replace the world's entire cotton production.
•No harmful chemicals or energy or water-
consuming steps are required as in the viscose
process.
5. Performing an old
function for
customers but in
new improved
ways
DEVELOPS
New Technologies New BenefitsNew Market
Providing
Customers with
a service that is
not in their
market
Using a new
technical process
that provide the
basis for new
product or
service idea
