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Sheri alexander com520_infographic
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They use formal communication to
Encourage the market to buy their
toys. Charts, and reports show their
safety and quality of the products
they mass-produce.
The company has plans to begin
using Social Media such as Face-
book, Twitter, and blogging. The
Blog will help the consumer in re-
gards to safety measures.
is a small international toy comp-
any. Their retailers include Walmart.
Kmart, Toys R Us and Meyers. They
are an award- winning company that
takes pride in their work.
Advertising in the retailers
brochures is the only means that
they currently use. Before long
they will begin to advertise through
television and the Internet.
Style of Communication
Challenges in Communication
04
Formal communication has some challenges such as
the discipline that is needed for it to work properly.
Because formal communication is so structured it
has some set backs that can cause issues within
The technology that this international company has
incorporated is the use of land line, faxing, cell phone,
email, instant messenger, teleconferencing and
the Internet. Technology plays a big part of
Technology Incorporation
Social Media Use
Example of External
Communication
the structure. Discipline
must be used to avoid
discontent with -
in the organ-
zation.
this company’s success
because the toys are mass-
produced in China and
teleconferencing
is an advantage.
The intended external audience is the consumer and retailer.The infographic is showing how Kinderkids, an award-winning
toy company takes pride in their work.While the international group is small, they are still able to mass produce their toys in
China with the aid of their copartner, Germtan International, whose companies base is in Hong Kong. The infographic has
justified their businesses' market by using formal communication. They intend to develop the small business, with the
assistance of Facebook andTwitter. Soon, they plan on setting up the Internet site for their company as well as surfacing
a blog site to explain the importance of product quality and safety measures that all parents must use when it comes to
infants and toys. Sheri Renée Alexander © 2017