Faced with uncompetitive regulation, the founder of 3P Turbo, Jason Starks, was contemplating setting up a facility to manufacture automobile turbochargers in Brazil. At that time, Brazil was experiencing huge political turmoil. This pdf includes swot, pestel, valuation and simulation of this cross border project.
4. Jens
Martensson
• Privately held turbocharger manufacturer based in the
United States was founded in 1992
• 3P Turbo manufactures powerful, precise and high
performing turbochargers for luxury and regular cars
• An ISO9001:2008 certified company for its quality building
and product performance
• Have businesses in many countries like: Brazil, Mexico and
so on
COMPANY PROFILE
4
6. Jens
Martensson
• Brazil's economic and political condition seems highly
unfavorable for investment
• Economic growth rate declined by 3.8% and is expected to
fall continuously
• Inflation rate of the country is exceeding 10% and
unemployment rate is over 10%
• Political turmoil is taking place due to government’s
involvement in corruption scandal
• Economy has a good record to overcome economic
problems and achieve economic stability
• Central Bank’s interest is lowered to 7.25% to increase the
growth of the country
• Even with supportive govt. policies, the country is
experiencing low growth of 8%
ECONOMY ANALYSIS
6
8. Jens
Martensson
PESTLE ANALYSIS
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8
• Technology's impact on product offering
• Impact on cost structure in this industry
Political
• Regulatory
pressure from
govt.
• Increased
tariff to 55%
• Import quota
on Mexico
Economic
• Economy is
volatile
• Low growth
rate with high
inflation
• Interventionist
policies of govt.
Social
• Consumer’s
preference for
high
performing
engines
• Customers'
prefer fuel
efficiency in
engines
Technological
• Regular
technological
upgradation is
needed to
rule
• Capable
workforce is
needed for
production
Environmental
• Reduction in fuel
consumption by
12% is
supported
• Environment
affecting
companies pay
high tax rate
Legal
• Inovar Auto
act for tax
incentives on
eco-based
companies
• ICMS tax and
exemption
from it
9. Jens
Martensson
Porter’s Five Forces Analysis
9
Competitive
Rivalry-
Moderate
Suppliers
Bargaining
Power- Low
Buyers
Bargaining
Power- Low
Threat of New
Entrants- Low
Threat of
Substitutes-Low
11. Jens
Martensson
SWOT ANALYSIS
• High Capital Expenditure
• High risk for future.
• Regulatory change
WEAKNESSES
• Has opportunity to influence the
market.
• Fast-mover advantage.
• Lower cost opportunity
OPPURTUNITIES
• Provides full technical support
for every single product it sold
• Superior product quality and
customer service
• ISO9001:2008-certified
company.
STRENGTHS
• Slow adoption of alternative
fuel vehicles.
• High operating costs.
THREATS
12. Jens
Martensson
Country Risk of Brazil
POLITICAL RISK COMPONENT(PR) 100 51.5
THE ECONOMIC RISK
COMPONENTS(ER) 50 19.5
ASSESSING FINANCIAL RISK(FR) 50 23.5
Total = 0.5*(PR+ER+FR) 47
Country Risk is very high as composite risk is below 49 (USA’s country
risk 72.5 - lower)
14. ➢ Should Jonson invest now or
wait until the election in
2018?
➢ Would 3P Turbo’s superior
quality, high-performance
turbochargers have a
competitive edge in Brazil?
➢ Would entering Brazil during
this turbulent time give 3P
Turbo first-mover advantage?
Faced with uncompetitive regulation, the
founder of 3P Turbo, Jason Starks, was
contemplating setting up a facility to
manufacture automobile turbochargers in
Brazil. At that time, Brazil was experiencing
huge political turmoil, resulting from the
Petrobras scandal that involved prominent
business and political leaders, and the
impeachment of the country’s president,
Dilma Rousseff. It was also hit with the worst
recession in two decades, exacerbated by low
commodity prices and the slow-down of the
Chinese economy.
PROBLEM
STATEMENT
16. Jens
Martensson
Scenarios
16
Investing at 3:1 D/E level borrowing 90
million Real
Debt Issue from Unrestricted
Subsidiary
Investing at 1:1 D/E level borrowing 60 million
Real
Liquidation Valuation
100% internal funding use
18. Jens
Martensson
Scenario 1: Borrowing 60 million BR from
German Vendors
• Average revenue and cost growth 9% (at Brazilian inflation
rate)
• Initial investment R$130 million
• Tax rate 34%
• Depreciation 24 million per year
• Vendor subsidized interest cost 2%
• Swap exchange rate (R$/Euro) 4.20
• US cost of capital (Adjusted with country risk) 10%
• Brazilian cost of capital (country risk adjusted) 17.55%
• Spot rate (R$/$) 3.56
19. Jens
Martensson
Borrowing 60 million BR from German Vendors
2016 2017 2018 2019 2020 2021
Total Operating Cash Flows (BR) 25716 28662.9 36468 43887 52413
Cost of building and equipment (BR) -120000
Cost of Training After Tax (BR) -6600
SalvageValue (BR) 30000
Capital Gain Taxes (30%) (BR) -9000
Value of Cheap Financing 6,510
Total Free Cash Flow (BR) -120090 25716 28663 36468 43887 73413
Expected Future Exchange Rate 3.56 3.80 4.07 4.34 4.64 4.96
Total Free Cash Flow (US$) -33733 6760 7050 8394 9453 14798
Discounting US CF with US Cost of
Capital
IRR ($) 10.19%
NPV (US$000) $190.409 MIRR($) 10.12%
Less: Financial distress cost $1.904
Add: Real option $9342.98
Adjusted NPV (S) $9531.49
21. Jens
Martensson
Scenario 2: D/E Ratio 1:1
Borrowing 60 million Real from the German vendor
NPV (US$000) (419.136)
Less: Financial distress cost (2.10)
Add: Real option 9342.98
Adjusted NPV ($) 8,925.94
IRR ($) 9.58%
MIRR($) 9.73%
Value of Cheap
Financing (BR) 4,340