2. World Design Capital 2014 Opportunity:
Repositioning Cape Town
FROM TO
The Past The Future
Scenery Creativity
Indulgence Inspiration
Wine & Dine Business & Investment
Leisure &Reflection World Design Capital
Table Mountain Silicon Valley of Africa
4. Mission
A high end tour operator and visitor
consultation service in Cape Town
5. Challenge
3 hours 3 days or 3 weeks?
business and
Primed to meet the needs of government
leaders
visitors whose time is at a high group tour
premium convenors
sports people
event
organisers
Celebrities
Artists
Dignitaries
Academics
entrepreneurs
6. Heart And Mind Partnership
Gill “Can Shahid
Do” Solomon
Schroeder
Urban
African
tour diva strategist
and
futurist
Our network of DEVA Consuls
7. Gill Schroeder
One of the first successful black woman tour
operators in Cape Town, ten years in business
Experienced in day tours, VIPs, special events,
conferences and African tour packages
Tour Diva: mentors upcoming tour guides
8. Shahid Solomon
City Planning & Economic Development executive for
City of Cape Town 1993- 2004
Mega projects
Local alternative tourism company in 2005
Consults nationally on 21st century foresight
Outbound and inbound business and official missions
9. Uniqueness
Love of Mastery of
people Strategic Business
Cape Town Visitor Service
Tourism Destination
10. Best in the World
Personal Chaperoning & Touring
Itinerary Design
Intelligence & Research
Government & Business Delegation Support
11. As Good as Cape Town can be:
Investment Facilitation
Business Investment
Social Investment
Conference and Event
Support
12. Can Do Excellence:
Video and film
Helicopters
Charters
Bookings
Business-to-business matchmaking
Foreign language guides and translators
Events and Meetings
Social Networking
13. EXPERIENCE DESIGN
Six DEVA Experience Lenses
multiple focus points
narrowing down choices and making decisions.
Each Experience Lens includes
a prepared Briefing
a Proto Itinerary
preselected DEVA Consuls: local experts & icons
14. LENSES ON CAPE TOWN
Aerial City Lens
Who better to escort you on an aerial tour of Cape Town than a
seasoned city planner who will explain how the city developed,
where it is going and what its challenges are
It might just be possible to do this, have lunch in Franschoek
and experience Africa’s Big Five in the same day.
15. LENSES ON CAPE TOWN
People History and Culture Lens
Afrika Cape Town Music Cape Town (Jazz, Hip
Colonial Cape Town Hop, Classical)
Creole Cape Town Sacred Cape Town
At Home in Cape Town Citizen Cape Town
Pink Cape Town Walkabout Central Cape Town
Prehistory Cape Town Ghostly Cape Town
Struggle Cape Town Gospel Cape Town
16. LENSES ON CAPE TOWN
Business, Professional and Creative
Business & Investment Cape Town
Cape Town Film Capital
Art and Collectables Cape Town
Cape Town Destination Management
The Fringe: Cape Town’s Design and Innovation Park
Medical Cape Town
Academic Cape Town
Birding Cape
17. LENSES ON CAPE TOWN
Environment and Development Lens:
Sustainable Cape Town
Biodiverse Cape Town
Future Cape Town
City Design and Planning Cape Town
Third World Cape Town
18. LENSES ON CAPE TOWN
Relaxation Fun and Adventure Lens:
Cape Town by Night* Golf Cape* Lazy Summer Cape Town *
Teen Cape Town * Scenic Cape Town * Shopping Cape Town
* Surf & Skate Cape Town * Cape Town Safari * Underwater
Cape Town * Body, Mind and Spirit of Cape Town * Wine
Cape * Cheese Cape * Culinary Cape Town* High Adventure
Cape Town * Hikers Cape Town * Kiddies Cape Town
19. LENSES ON CAPE TOWN
Cape Town Design Capital
Our Signature Lens curates the City’s diverse innovations
Cape Town’s culturally diverse population…gives the city its rich
creolised character. The City’s food, music, dance and language reflect
this rich variety – as does Cape Town’s wealth of good designers and
designs” Lorelle Bell in Creative Cape Town Annual 2010.
20. World Design Capital 2014
Project
Project to enhance the scope and
depth of
the content of the tour script for
World Design Capital 2014
Tour Guide capability.
Our itineraries and scripts will be
shared with a cadre of emerging tour
guides.
Itineraries will be collated and
published for broad usage
21. Responsible Tourism
Authentic Black Economic and
Female Empowerment
Promoting
Sustainable
Development to Skills Transfer
Powerful
Audiences
Attracting Much Needed
Investment
22. African Summer Teasers
Designa Cape Town Pearl : Four days of the best of the
Jewel in Africa’s Crown P.O.A of crafted itinerary
Designa Cape Town Palette: Six days of rich connection
with the world’s finest city P.O.A of crafted itinerary
Designa Portrait of South African Contrast: Ten Days :
cosmopolitan Cape Town and the Kruger wilderness P.O.A
of crafted itinerary
Designa Rims of the Indian Ocean: Cape Town, Antanarivo
and Port Louis: creole skies of ocean, spice and sun P.O.A of
crafted itinerary
23. How can assist?
Client Chaperoning Itinerary Intelligence Total Support
High End Hotels In Source Appointments Business & Overflow
Professional
Tour Operators Exclusive Local Insight & Leisure, Out Source
Appointments Business &
Professional
Conference & Support Programme Leisure, Out Source
Event Extension Business &
Organisers Professional
VIP Hosts Out Source Local Insight & Leisure Business Contract In
Appointments & Professional
High End Contract In Comprehensive Leisure, Contract In
Travellers Business &
Professional