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CULTURE IS KING
Robert Mac Giolla Phádraig
Director, Sigmar Recruitment
1. Understanding The Authenticity Of Client’s Culture
What Is Culture?
Why Should We Care
About Culture?
THE BUSINESS CASE
Higher Than Average Employee Engagement
Results In:
Source: Gallup 2013
Competitive Edge To Recruitment
Source: Cubiks 2013
“Top talent is more
easily attracted to
great culture”
Authenticity Of Culture
Culture Is The Result Of Behaviours!
Behaviours Are Guided By Values!
2. Consulting For Cultural Fit
Understand Values
Many companies have nice sounding
value statements, such as:
Integrity
Communication
Respect
Excellence
Clearly Define Indicators Of Values
Use
Good
Judgement
Understanding
“Purpose beyond task”
“If you want to build a
ship, don’t drum up
the people to gather
wood, divide the work
and give orders.
Instead teach them to
yearn for the vast and
endless sea”.
Antoine De Saint Exupery,
Author of the Little Prince
Identify where
values meet
purpose!
3. Advising Candidates For Cultural Fit
CULTURE IS
KING
LONG LIVE
THE KING
Robert Mac Giolla Phádraig
Director, Sigmar Recruitment
T: +353 1 4744698
E: rmacgp@sigmar.ie

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