Like everywhere, consumers become more resistant to traditional forms of advertising, so for our client we proposed other communication tools. In this presentation you will find example of native campaign and find out how we spread a buzz.
2. Objectives
Promote and create visibility for Givenchy & Kenzo perfumes. Trought this promotion
increase brand awareness and improve the Bar kod shop perfumery image.
Strategy
1. Creation of a Native Ad Campaign with influencers to promote Givenchy & Kenzo
perfumes through a unique experience.
2. Amplification to the targeted audience on Facebook & Instagram
Targetaudience
Women & Men, between 18 to 55 years