This presentation discusses about the snapchat marketing techniques and the different successful example which have used this technique to capture the market.

2. SNAPCHAT Marketing can be Used for
1.Showcasing Products/Services
2. Customer Interaction
3. Behind the Scene
4. Pre-Launch Teasers
5. Live Coverage
6. Deliver Unique and Special Content
7. Run Contest and Promotions
8. Partner up with “influential” influencers
9. Offer Coupon codes for promotion
10. Feature your Followers

3. BMW – 3D CAR Ad
• BMW designed a car inside Snapchat that almost looks real enough to drive
• When someone swipes on the ad, it opens the camera and the gold car appears
in the frame. A person can then virtually walk around the car and see all its
detail
• Snapchat is calling this a way for people to "interact and play with a 3D
augmented reality version of a product before considering buying it”
• People can also play with the details of the vehicle, like changing its color and
size

4. BIRCHBOX
• Birchbox, the makeup brand, leveraged Snapchat Stories to create a
series of snaps that showcased how one woman went from
completely natural to 100 percent glam
• The move was a smart way to highlight BirchBox products while
also dishing out value to followers

5. MacDonalds
• Used to showcase its products
• Offered Discount Coupons as Snapcode
• Became a Huge Recruitment channel to attract youth

6. BRANDitious - SNAPCHAT