3. SAMSUNG
Samsung has a powerful influence on South
Korea's economic development, politics, media
and culture and has been a major driving force
behind the "Miracle on the Han River". Its
affiliate companies produce around a fifth of
South Korea's total exports.
4. Founder
Samsung was founded by Lee Byung-chul at
1 March 1938 81 years
ago in Daegu, Japanese Korea as a trading
company.
5. Worldwide
Samsung comprises around 80 companies. It is
highly diversified, with activities in areas
including construction, consumer
electronics, financial
services, shipbuilding and medical services.
6. Visual Display Business Digital Appliance Business
With our new Lifestyle TVs,
we will realize our vision
‘Screen Everywhere’ that
unlocks limitless freedom for
displays to be placed
anywhere at home.
Brilliant innovation you
never expected, but come
to rely on at home,
everyday.
Areas Of Business
7. Health & Medical
Equipment Business
Mobile Communications
Business
Samsung Healthcare's
New Experience Through
"Access, Accuracy and
Efficiency".
Focused on People Inspired
innovation, we always aim
to deepen value and
convenience for customers.
8. Memory Business System LSI Business
Creating an easier world
through cutting-edge green
memory with the world’s
highest performance.
Leading innovation in
electronic devices with
competitive R&D and
trailblazing process technology
9. Foundry Business
Delivering a full range of foundry solutions,
from advanced process technology to a proven IP
and design ecosystem.
13. Mission Statement
❑ Samsung’s mission statement is “We will devote our human resources and
technology to create superior products and services, thereby contributing to
a better global society.” This corporate mission was published in the 1990s,
when the company was undergoing rapid global expansion in various
semiconductors, electronics, and related technology markets. Based on its
business operations and current international industry positioning
❑ Samsung focuses on the following components in its corporate mission:
I. Human resources and technological resources
II. Superiority of products and services
III. Improvement of the global society
14. Vision Statement
❑ Samsung’s corporate vision is to “Inspire the world with our innovative
technologies, products and design that enrich people’s lives and contribute
to social prosperity by creating a new future.” The company follows this vision
statement to maintain profitable technology business operations that contribute to
the improvement of people’s lives. Samsung frequently refers to a shortened
version of this corporate vision: “Vision 2020: Inspire the World, Create the
Future.” The company extensively implements this statement throughout its
subsidiaries’ operations in the consumer electronics, computing technology, and
semiconductors industries.
❑ The following components are contained in Samsung’s vision statement:
✔ Global inspiration
✔ Innovation
✔ Improvement of lives and future social prosperity
16. Organizational Structure of Samsung
Samsung organizational structure is divisional and the
company is divided into three key divisions: IT & Mobile
Communications (IM), Consumer Electronics (CE), and
Device Solutions (DS).
20. Motivation
There are three theories in
motivation. One of them
is McClleland’s Learned
Needs Theory. Three
motivators divide the
theory itself. The three
motivators are affiliation,
achievement and power.
21. Affiliation is about relationship between the
employees.
All the achievement that Samsung Electronics has
accomplished makes the employees works better and
harder. Also with all the achievement the employees
can feel proud working there.
A big company like Samsung Electronics provides
promotion opportunities for each employees that
works really well. The purpose of promotion is to
make the employees motivated.
22. SɅMSUNG PAY POLICIES
They can provide their best to their employees
1)Safety measures
The top priority is to ensure the health and safety of 310,000
employees, who are critical to driving innovation around the
world.
2)Healthcare and wellbeing
Health assessments for employees and partners – core,
depending on grade
3)Health cash plan
Private medical insurance – core, depending on grade package
or part of flex and volunatary benefits
23. 4)Group income protection
Group life assurance for employees and partners and Critical illness
cover for employees and partners
5) Lifestyle
Car allowance – core as per grade package, with a minimum of £5,000
and a maximum of £10,000
6) Holiday
25 days a year plus bank holidays as standard
7) Long-service awards
for five, 10, 20 and above years of service
8) Pension
A defined contribution group personal pension scheme available to all
staff and used for auto-enrolment.
24. Suggestions
● Encourage an environment of acceptance.
● Many customers are loyal to Samsung mobile phones and will
continue to develop a relationship with the brand. Lastly, the
customer decision to buy a Samsung mobile phone is based on the
phones enticing features making it a powerful motivator.
● Samsung's Organizational Structure Type and Characteristics.
Samsung has a product-type divisional organizational structure. This
structure type uses product categorization as the basis for
determining which resources and business operations belong to
certain divisions, such as the company's Device Solutions division.
