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UNITED INSTITUE OF MANAGEMENT
(FACULTY OF UNDERGRADUATE STUDIES)
Presented by;
Safiya Jahan
BBA 1st
PRESENTATION
ON
DIGITAL MARKETING
CONTENT
 INTRODUCTION TO MARKETING
 ABOUT DIGITAL MARKETING
 COMPARISION OF MARKETING
 TYPES OF DIGITAL MARKETING
 FAST GROWING CUSTOMERS BY ONLINE METHODS
 MARKETING DURING COVID-19
 EXAMPLES OF SOME DIGITAL MARKETIER
 CONCLUSION
INTRODUCTION TO MARKETING
For understanding DIGITAL MARKETING, firstly let’s
understand the concept of MARKETING, it is an activity of
promoting their tangible and intangible products through different
marketing channels (either online or offline).
ABOUT DIGITAL MARKETING
Digital marketing is the new process of marketing online.
In this digital world, digital marketing is the requirement of all
businesses. Whether it is promoting or developing the brand, boosting
sales, attracting customers, or managing the businesses online.
COMPARISIONOFMARKETING
COMPARISIONOFMARKETING
TRADITIONAL DIGITAL
 It is the old way of
marketing to promote
their goods and services
through offline.
 It involves traditional
channels of marketing
like billboards and printed
media’s (newspaper,
banners , magazines, etc).
 It is the modern way of
marketing to promote
their goods and services
through online.
 It involves digital or
online channels of
marketing like social
media’s (google, forums,
instagram, facebook,
linkedIn, what's app, etc).
TYPESOFDIGITALMARKETING
FASTGROWINGCUSTOMERSBYONLINE
METHODS
CONCLUSION
 Digital marketing is the future of business.
 No sector will be able to survive or, compete in the
market without adopting a proper digital marketing
strategies.
 Digital marketing is a perfect business opportunity for
digital marketer. You should take the opportunity to
invest in the digital economy, after acquiring the
understanding above.
 It’s an active rising sector in today’s world. So, don’t
neglect digital marketing luck.
DM.pptx

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DM.pptx

  • 1. UNITED INSTITUE OF MANAGEMENT (FACULTY OF UNDERGRADUATE STUDIES) Presented by; Safiya Jahan BBA 1st
  • 3. CONTENT  INTRODUCTION TO MARKETING  ABOUT DIGITAL MARKETING  COMPARISION OF MARKETING  TYPES OF DIGITAL MARKETING  FAST GROWING CUSTOMERS BY ONLINE METHODS  MARKETING DURING COVID-19  EXAMPLES OF SOME DIGITAL MARKETIER  CONCLUSION
  • 4. INTRODUCTION TO MARKETING For understanding DIGITAL MARKETING, firstly let’s understand the concept of MARKETING, it is an activity of promoting their tangible and intangible products through different marketing channels (either online or offline).
  • 5. ABOUT DIGITAL MARKETING Digital marketing is the new process of marketing online. In this digital world, digital marketing is the requirement of all businesses. Whether it is promoting or developing the brand, boosting sales, attracting customers, or managing the businesses online.
  • 7. COMPARISIONOFMARKETING TRADITIONAL DIGITAL  It is the old way of marketing to promote their goods and services through offline.  It involves traditional channels of marketing like billboards and printed media’s (newspaper, banners , magazines, etc).  It is the modern way of marketing to promote their goods and services through online.  It involves digital or online channels of marketing like social media’s (google, forums, instagram, facebook, linkedIn, what's app, etc).
  • 10. CONCLUSION  Digital marketing is the future of business.  No sector will be able to survive or, compete in the market without adopting a proper digital marketing strategies.  Digital marketing is a perfect business opportunity for digital marketer. You should take the opportunity to invest in the digital economy, after acquiring the understanding above.  It’s an active rising sector in today’s world. So, don’t neglect digital marketing luck.