NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge are Fully For Job Orientation Bases. Visit Us- https://nidmindia.com/

1. DIGITAL
MARKETING
INTRODUCTION TO
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2. INTRODUCTION
DIGITAL MARKETING REFERS TO THE
USE OF DIGITAL CHANNELS TO
MARKET PRODUCTS AND SERVICES
TO CONSUMERS
THESE CHANNELS INCLUDE
WEBSITES, MOBILE DEVICES, SOCIAL
MEDIA, SEARCH ENGINES, AND
OTHER SIMILAR CHANNELS
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3. Digital marketing has
revolutionized the way businesses
connect with their target audience
in the digital age. In an era where
technology and online platforms
dominate our daily lives, digital
marketing has become an essential
component of any successful
marketing strategy.
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4. Digital marketing became popular
with the advent of the internet in
the 1990s
Digital marketing involves some of the
same principles as traditional
marketing and is often considered an
additional way for companies to
approach consumers and understand
their behavior
Companies often combine traditional
and digital marketing techniques in
their strategies
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5. THERE ARE SEVERAL TYPES
OF DIGITAL MARKETING
• Social Media Marketing
• Email Marketing
• Search Engine Optimization
• Pay-per-click (PPC)
• Mobile Marketing
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6. Each type of digital marketing has its own advantages
and disadvantages, so it’s important to choose the one
that’s best for your business
Developing a digital marketing strategy involves setting
SMART goals, researching and understanding your target
audience, choosing the right digital marketing channels, and
measuring and analyzing your results.
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7. Some key concepts in digital
marketing include inbound marketing,
which involves creating valuable
content to attract and engage
potential customers, and key
performance indicators (KPIs).
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8. These concepts form the foundation of
digital marketing strategies. However,
it's important to note that digital
marketing is a constantly evolving field,
influenced by technological
advancements and changing consumer
behaviors.
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9. SUMMARY
Overall, digital marketing is an
essential part of any business’s
overall marketing strategy, as it
allows businesses to stay in
consistent contact with their
customers and offers a high level of
personalization.
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10. THANK YOU
CONTACT
+91 9611361147
nidmindia@gmail.com
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