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NORTH SOCIAL MEDIA
DIRECTOR OF MARKETING
NORTHSOCIALMEDIA.COM
TYCOON PHILIPPINES
CEO & FOUNDER
TYCOON.PH
SHOOT FORTH
AUTHOR
SHOOTFORTH.COM
I’MROELMANARANGENTREPRENEUR · BLOGGER · DESIGNER · MARKETER
03Shootforth.comShootforth.com
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
THIS PRESENTATION AIMS TO HELP:
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:
- Enhance Branding & Awareness
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:
- Enhance Branding & Awareness
- Build Community & Loyalty
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:
- Enhance Branding & Awareness
- Build Community & Loyalty
- Facilitate Research & Development
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:
- Enhance Branding & Awareness
- Build Community & Loyalty
- Facilitate Research & Development
- Public Relations
5 TIPS TO A PROFITABLE
SOCIAL MEDIA MARKETING
OVERVIEW:
THIS PRESENTATION AIMS TO HELP:THIS PRESENTATION AIMS TO HELP:
- Enhance Branding & Awareness
- Build Community & Loyalty
- Facilitate Research & Development
- Public Relations
- Drive Sales or Leads
TIP#1DRIVE AWARENESS
TIP#1DRIVE AWARENESS
[BE SEEN & BE KNOWN FOR SOMETHING]
FEWEXAMPLES
FEWEXAMPLES
BLOG
FEWEXAMPLES
BLOG GROUPS
OR
COMMUNITIES
FEWEXAMPLES
BLOG GROUPS
OR
COMMUNITIES
SOCIAL
PROFILES
SHARE EXPERTISE
NEXT:
SHARE EXPERTISE
[DON’T FORGET TO PITCH SALES]
NEXT:
BUILD RELATIONSHIP,
PARTNERSHIP OR ALLIANCE
WITH INFLUENCERS & BLOGGERS
AND:
“OUR SUCCESS
HAS REALLY
BEEN BASED
ON
PARTNERSHIPS
FROM THE
VERY
BEGINNING”
- BILL GATES
TIP#2A CRITICAL INGREDIENT
TIP#2A CRITICAL INGREDIENT
[A BLOG]
57% OF MARKETERS ACQUIRED
CUSTOMERS FROM BLOGGING
BLOG FREQUENCY IMPACTS CUSTOMER ACQUISITION.
92% OF COMPANIES WHO BLOGGED MULTIPLE TIMES A DAY
ACQUIRED A CUSTOMER THROUGH THEIR BLOG.
46% OF PEOPLE READ BLOGS
MORE THAN ONCE A DAY.
81% OF MARKETERS RATED THEIR BLOG
AS USEFUL OR BETTER.
HubSpot State of Inbound Marketing, 2012
HubSpot Science of Blogging 2010
SO, IF YOU DON’T CONSIDER
ADDING A BLOG AS ONE OF YOUR
MARKETING TOOL…
YOU ARE MISSING A
OF OPPORTUNITIES
LOT
OR…
OR…
YOU DON’T WANT
TO BE PROFITABLE
OR PROBABLY…
OR PROBABLY…
YOU’RE AN IDIOT.
OR PROBABLY…
YOU’RE AN IDIOT.
*OOPS*
PARETOPRINCIPLE
20 80DISTRIBUTIONPRODUCTION
% %
OURSAMPLEPROCESS
TIP#3FIND THE “BEST” SOCIAL PLATFORM
THE TRUTH IS…
ALL SOCIAL MEDIA CHANNELS
INCLUDING ITS ARSENAL CAN BE THE BEST
THE TRUTH IS…
ALL SOCIAL MEDIA CHANNELS
INCLUDING ITS ARSENAL CAN BE THE BEST
IT’S ACTUALLY A MATTER OF ANSWERING THE QUESTION:
HOW WELL DO YOU USE THE
PLATFORM YOU CHOSE.
http://bit.ly/1q7o932
Shopify March 2014
33
Where are your customers
ANSWERQUESTIONS
BASED FROM DATA & MARKET RESEARCH
What social media tools gives
you conversions and traffic
Shootforth.comShootforth.com
TIP#4USE YOUR WEBSITE AUDIENCE DATA
35
GOOGLEANALYTICS
DEMOGRAPHICS AND INTEREST REPORTS
Shootforth.comShootforth.com
36
GOOGLEANALYTICS
DEMOGRAPHICS AND INTEREST REPORTS
Shootforth.comShootforth.com
TIP#5CONNECT WITH YOUR AUDIENCE
START BEING ACTIVE
START BEING ACTIVE
ON
TARGET & CONNECT
TO THOSE PEOPLE
WHICH WILL HELP YOU BE
PROFITABLE.
5 TIPS TO A PROFITABLE SOCIAL MEDIA
5 TIPS TO A PROFITABLE SOCIAL MEDIA
TIP#1DRIVE AWARENESS
[BE SEEN & BE KNOWN FOR SOMETHING]
5 TIPS TO A PROFITABLE SOCIAL MEDIA
TIP#1DRIVE AWARENESS
[BE SEEN & BE KNOWN FOR SOMETHING]
TIP#2A CRITICAL INGREDIENT
[A BLOG]
5 TIPS TO A PROFITABLE SOCIAL MEDIA
TIP#1DRIVE AWARENESS
[BE SEEN & BE KNOWN FOR SOMETHING]
TIP#2A CRITICAL INGREDIENT
[A BLOG]
TIP#3FIND THE “BEST” SOCIAL PLATFORM
5 TIPS TO A PROFITABLE SOCIAL MEDIA
TIP#1DRIVE AWARENESS
[BE SEEN & BE KNOWN FOR SOMETHING]
TIP#2A CRITICAL INGREDIENT
[A BLOG]
TIP#3FIND THE “BEST” SOCIAL PLATFORM
TIP#4USE YOUR WEBSITE AUDIENCE DATA
5 TIPS TO A PROFITABLE SOCIAL MEDIA
TIP#1DRIVE AWARENESS
[BE SEEN & BE KNOWN FOR SOMETHING]
TIP#2A CRITICAL INGREDIENT
[A BLOG]
TIP#3FIND THE “BEST” SOCIAL PLATFORM
TIP#4USE YOUR WEBSITE AUDIENCE DATA
TIP#5CONNECT WITH YOUR AUDIENCE
QUESTIONS
AND ANSWERS
blog: shootforth.com
team: northsocialmedia.com
mag: tycoon.ph

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