2. GROUP 2
Member’s Name :
Nur Kholifatul Jannah
Puri Rahayu
Putri Ayu Dhea
Risal Fadhil Rahardianyah
Offering QQ
State University Of Malang
2
3. Business Model Canvas
3
Key Activities
-Doing Tote bag
production
-Transaction
Marketing on social
media
-Conduct an
evaluation
Key Resources
-Sewing machine
-Digital printing
machine
-Canvas fabric
-Computer
Value Propositions
-Environmentally
friendly bag products
-Design creativity
beauty
-Easy to carry goods -
Can be used as a
pocket bag
-Preserving
Indonesian culture
Customer
Relationships
-Discount
-Promo
-Brand ambassador
Channels
-Social Media
-Marketplace
Customer Segments
-Boys and girls aged
(15-24) years old
-Active on social
media
-Love eco-friendly
products
-Preferably domiciled
around Malang
Key Partners
-Cooperation with
suppliers
-Raw materials
collaboration with
tailors to make
Totebags
-Cooperation to do
product marketing
Cost Structure
-Production cost
-Electric cost
-Maintenance cost
-Advertising
Revenue Streams
-Sales of product
4. Key Partners
4
-Cooperation with suppliers
-Raw materials collaboration with tailors to
make Totebags
-Cooperation to do product marketing
5. Key Activities
-Doing Tote bag production
-Transaction marketing on social media
-Conduct an evaluation
5