Time is money, generational values and habits are changing. Content is being offered and digested in new ways. Video is an essential part of your marketing from here on out
2. Video Marketing Facts
• Viewers retain 95% of a message when they watch it in a
video compared to 10% when reading it in text.
• Internet video traffic made up 69% of all global
consumer Internet traffic in 2017.
• By 2019, internet video traffic will account for 80% of all
consumer Internet traffic.
• The average user spends 88% more time on a website
with video.
Source - https://www.wordstream.com/blog/ws/2017/03/08/video-marketing-statistics
3. Similar Service – Different Tactics
Is Equivalent to Fast Food / McDonalds
Consume on the Move
You Are Targeted by FB.
DID You Know???
Is Equivalent to Dinner at the Peddler
Savor – Enjoy & Digest
They Render Your Search
Fun Things To Do In The Smokies!
4. Weekly time spent with online video according to internet
users worldwide as of August 2018, by age group
Source - https://www.statista.com/statistics/611750/millennial-time-spent-with-online-video/
6. UPDATE September 18, 2018
Facebook continues to double-down on video
to keep pace with increased…
• User consumption of digital video
• User adoption of Live video and
video updates on Stories
• Output of branded video from
advertisers
7. Facebook's new algorithm has reduced user time
on the platform by 50 million hours per day.
• 47% of total ad recall happens in the first 3 seconds of a video ad.
• 1 out of 5 Facebook videos is a Live video.
• Facebook Live videos are watched 3x longer than standard videos.
• Facebook video posts have increased by 94% within a year.
• 85% of videos are played without sound. – PUT IN TEXT MESSAGE!
• 89% of all Facebook ad revenue is from mobile.
Source - http://mediakix.com/2016/08/facebook-video-statistics-everyone-needs-know/#gs.9axrtRTb
8. YouTube A Search Engine & Video Platform
• Total number of YouTube daily viewers worldwide – 63 million (YouTube stats)
• Hours of video watched daily – more than 1 billion (YouTube)
• More than 50% of YouTube views are coming from mobile devices (YouTube stats)
• Hours of Video Uploaded to YouTube per minute – 300+ (Om Malik)
• Hours spent on YouTube per month – 19 (Business Insider)
Source - http://www.businessofapps.com/data/youtube-statistics/#1
9. Video Has Been A Crucial Element
In This Marketing Campaign
Well Over 300,000 Video Views on FB Alone