Communicating Technologies  at the grass-roots Dr Robert Hodgson Housing & Hazards Group
Housing & Hazards has been looking at ways of communicating better technologies for 15 years. Housing development is an is...
<ul><li>Constraints on technology transfer </li></ul><ul><ul><li>Other things to do </li></ul></ul><ul><ul><li>No security...
<ul><li>Acceptable innovations need to be </li></ul><ul><ul><li>Appropriate </li></ul></ul><ul><ul><li>Accessible </li></u...
Demo houses spread the word  But must be accessible and used Some people didn't relate to this one – it was too big This o...
Graphics and script in a low-literacy environment Probably not the issue it was 20 years ago but worth checking: Cartoons ...
Perspective is important  - Size matters!
Is it really women's work?
Effectiveness of different modes of learning After Ian Davis, 1996
Cement stabilisation Soils mapped. Initial experiments made to determine cement  content required Areas bordering the Bay ...
A simple soil test To assess clay content using glass of water Visual – helps remember Best to get people to do it  themse...
 
<ul><li>Need to include  </li></ul><ul><li>everyone </li></ul><ul><ul><li>Artisans </li></ul></ul><ul><ul><li>Householders...
Aspirations of modernity Some of UK's former country hovels are now its most sought  after homes Good to see that building...
How do we really help people help themselves? Introducing Bert
Conclusions Demo houses must be used Make activities both interactive and repetetive Involve everyone Test all graphics Re...
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Introduction to housing & hazards group

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  • Gender correctness changed a man to this woman. But was it right? Will the message be diluted?
  • Introduction to housing & hazards group

    1. 1. Communicating Technologies at the grass-roots Dr Robert Hodgson Housing & Hazards Group
    2. 2. Housing & Hazards has been looking at ways of communicating better technologies for 15 years. Housing development is an issue that affects everyone from the end-user to the decision-makers in Dhaka – different approaches are needed for different stakeholders. This talk looks at some of the issues we have encountered through Action-Research at village level in Bangladesh. Some issues may not be relevant now but could be borne in mind if resistance to innovation is encountered.
    3. 3. <ul><li>Constraints on technology transfer </li></ul><ul><ul><li>Other things to do </li></ul></ul><ul><ul><li>No security of tenure </li></ul></ul><ul><ul><li>Many hazards – benefits may seem marginal </li></ul></ul><ul><ul><li>No extra money right now </li></ul></ul><ul><ul><li>No access to knowledge </li></ul></ul><ul><ul><li>No one listens to me! </li></ul></ul><ul><ul><li>I really want a pukka house </li></ul></ul>
    4. 4. <ul><li>Acceptable innovations need to be </li></ul><ul><ul><li>Appropriate </li></ul></ul><ul><ul><li>Accessible </li></ul></ul><ul><ul><li>Available </li></ul></ul><ul><ul><li>Affordable </li></ul></ul>
    5. 5. Demo houses spread the word But must be accessible and used Some people didn't relate to this one – it was too big This one will be maintained
    6. 6. Graphics and script in a low-literacy environment Probably not the issue it was 20 years ago but worth checking: Cartoons are sometimes hard to understand if you are not familiar with the 'conventions'
    7. 7. Perspective is important - Size matters!
    8. 8. Is it really women's work?
    9. 9. Effectiveness of different modes of learning After Ian Davis, 1996
    10. 10. Cement stabilisation Soils mapped. Initial experiments made to determine cement content required Areas bordering the Bay of Bengal may be difficult – look for sandy soils Location Sand/ Silt% Clay% Stabilisation process Dinajpur >80 <20 3-5% cement Manikganj >60 <40 5% cement Gopalganj <20 >80 8-9% cement + 20% sand
    11. 11. A simple soil test To assess clay content using glass of water Visual – helps remember Best to get people to do it themselves.
    12. 13. <ul><li>Need to include </li></ul><ul><li>everyone </li></ul><ul><ul><li>Artisans </li></ul></ul><ul><ul><li>Householders </li></ul></ul><ul><ul><li>Trainers </li></ul></ul>Opportunities for other skills training
    13. 14. Aspirations of modernity Some of UK's former country hovels are now its most sought after homes Good to see that building with mud is starting in Dhaka!
    14. 15. How do we really help people help themselves? Introducing Bert
    15. 16. Conclusions Demo houses must be used Make activities both interactive and repetetive Involve everyone Test all graphics Real choices mean real work (for us).

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